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Outsourcing: What You Need To Know To Get It Right

Outsourcing is something that many businesses do in order to save time and money in the long run.

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Don't Fall Foul Of These Common Content Marketing Mistakes

Content marketing covers the various ways you use words in your business, both online in blogs and on your website, as well as offline in traditional marketing methods such as flyers and leaflets.

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3 Ways To Boost Marketing In Any Business

If you are starting to think that your marketing could do with a little nudge, then you might be right.

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Pursuing a Degree Could Boost Your Earning Potential

When we think of higher education, we tend to automatically think of school leavers who have recently completed their compulsory education heading away to college.

Pursuing a Degree Could Boost Your Earning Potential - Read More…

Facebook Marketing: Easy Tips To Use This Week

Social media is a big, wide net of activity and it is something which everyone does in this day and age to stay relevant and connect with the world.

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The Three Phases Of Effective Online Marketing

Online marketing, as we all know, is perhaps the most powerful form of marketing you have available today - as it can be hyper-targeted meaning you can almost market yourself to a very specific audience that means your message will be much more relevant to them.

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Traits of a Budding Business Owner You Need to Possess for Success

Making a name for yourself and tapping into the industry that you are truly passionate about is something you have been keen to do for a long time.

Traits of a Budding Business Owner You Need to Possess for Success - Read More…

No Degree? No Problem

One of the biggest issues in today’s society is that expectations rarely ever align with reality.

No Degree? No Problem - Read More…

Developing A Big Identity For Your Small Business

You might run a small business, but that doesn’t mean your identity needs to be small.

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Using Your Expertise To Educate People Online

If you have expertise in a certain area, as well as passion for the subject, educating people online can help to give you a sense purpose all while making money.

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Good and happy news for the Fall Team Challenge

Good and happy news for the Fall Team Challenge

I got in 10,085 meters today and got in some much faster power-10s and power-20s and was able to bring down my pace down to a 1:50-2:02 pace. It’s not reflected in the log below but I am sure it’ll start manifesting in greatness, speed, and power down the road as I just get physically stronger, fitter, with bigger lungs and a stronger heart. I believe!

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7 Differences Between Amateur and Professional Bloggers

Most people begin life as an amateur blogger, but not everybody stays there. Some people step up, making their blog more attractive and interesting, and, eventually, profit-making.

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Business Hacks You Need To Know

When it comes to building a successful empire you can be proud of, here are some of the things you will want to make sure that you do.

Business Hacks You Need To Know - Read More…

Why Consistency is Key to Successful Marketing

Marketing is a pretty nuanced business. Your aim is to subtly but very effectively push the consumer towards your products or services when they (usually) have a whole bunch of options available to them.

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My memories of 9/11

My memories of 9/11

The entire world came together to love and support us after the terrorist attack on September 11th, 2001.

My memories of 9/11 - Read More…

B2B Branding Strategies That Will Win Over Big Clients

Creating a winning brand is difficult for any kind of business, but it’s particularly difficult when you’re dealing with big clients.

B2B Branding Strategies That Will Win Over Big Clients - Read More…

How to win friends and influence influencers

How to win friends and influence influencers

The more I can become a helpful, useful, wise, and generous intermediary between creators and brands, the more effective I can be when it comes to making that love connection–and being sure that connection makes the mark.

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Influencer marketing is like a wedding

Influencer marketing is like a wedding

In many ways, influencer marketing is just like a wedding: the wedding is being thrown for the bride; however, the reception is thrown for the guests.

Influencer marketing is like a wedding - Read More…

Influencer marketing should be fun

Influencer marketing should be fun

Pattern your influencer marketing campaigns on comic cons and you can’t go wrong: people dress up in cosplay, who knows what happens at night, and there’s shameless branding, selling, promoting, marketing, and influencing everywhere you look. It’s built in!

Influencer marketing should be fun - Read More…

TUNG Brush influencer marketing case study from Kristen Matthews

TUNG Brush influencer marketing case study from Kristen Matthews

It’s always very important to get your client on your side, on your team. If you don’t have their buy-in, they might not be willing to commit so much time, money, and resources to something that could fail–especially in a world with lots and lots of affiliate marketing and advertising products.

TUNG Brush influencer marketing case study from Kristen Matthews - Read More…

My all time favorite quote about creative genius is from Six Degrees of Separation

My all time favorite quote about creative genius is from Six Degrees of Separation

"I remembered asking my kids' second-grade teacher: 'Why are all your students geniuses? Look at the first grade - blotches of green and black. The third grade - camouflage. But your grade, the second grade, Matisses, every one. You've made my child a Matisse. Let me study with you. Let me into the second grade. What is your secret?' 'I don't have any secret. I just know when to take their drawings away from them.'"

My all time favorite quote about creative genius is from Six Degrees of Separation - Read More…

Facebook Personal Profiles can no longer be connected to Buffer Publish

Facebook Personal Profiles can no longer be connected to Buffer Publish

You can no longer connect personal Facebook Profiles to Buffer Publish, and from July 26, 2018, you will no longer be able to post to Facebook Profiles that were previously connected. You will still be able to connect and manage Facebook Pages and Groups.

Facebook Personal Profiles can no longer be connected to Buffer Publish - Read More…

What influencers want and expect from influencer marketing

What influencers want and expect from influencer marketing

When it comes to getting reviews and coverage from online influencers, you’ll only get exactly the amount of value that you put in, be it in the form of merchandise, compensation, respect, access, exclusivity, fandom, discounts, or even sweet residual profits from affiliate codes and profit-sharing.

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What clients want and expect from influencer marketing

What clients want and expect from influencer marketing

Clients want sales. In terms of KPIs (Key Performance Indicators), sales are king. People want to make money—not after seven-touches or down the road—but now!

What clients want and expect from influencer marketing - Read More…

Influencer marketing can drive traffic to your new website

Influencer marketing can drive traffic to your new website

I am talking about the real-time effect of a good outreach campaign that comes flooding in an extreme traffic volume spike immediately after and in the 72-hours after each influencer outreach.

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Steal this online reputation management process

Steal this online reputation management process

Online reputation management (ORM) is the practice of crafting strategies that shape or influence the public perception of an organization, individual or other entity on the Internet. It helps drive public opinion about a business and its products and services.

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Remove regrettable online tattoos with reputation management

Remove regrettable online tattoos with reputation management

The way you feel now about all those photos of you at the beach, in your suit, body-proud, tanned and drinking — liberation and joy — may end up making you feel completely different in your near future — trapped and ashamed. No matter how young you may be, reading these words, you need to start thinking long-game when it comes to your online reputation.

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Reputation management is not about dressing up mistakes

Reputation management is not about dressing up mistakes

If you want to fix your online reputation, writing big checks to an online reputation agency isn’t enough over the long haul — you’ll also really need to get your own house in order.

Reputation management is not about dressing up mistakes - Read More…

You Can’t Ignore the Power That Search Holds for Your Business

You Can’t Ignore the Power That Search Holds for Your Business

If you’re a serious business person whose business isn’t digital, you’re probably too busy making money to fool around on social media. Social media’s stupid, right? Just baby pictures, workout check-ins, adorable kittens and the self-indulgent ramblings of under-employed folks too far to either the left or the right to amount to much.

You Can’t Ignore the Power That Search Holds for Your Business - Read More…

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