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Final thank you to Skinny Coconut Oil online influencers

Final thank you to Skinny Coconut Oil online influencers

We're at the end of our three month earned media online influencer marketing campaign and we at Gerris and Skinny & Co coconut oil would love to thank you for almost five-hundred earned social media mentions on blogs, YouTube, Instagram, Pinterest, Periscope, SnapChat, Twitter, Vine, Facebook, etc. That's a lot of sterling positive mentions in only three months!

Final thank you to Skinny Coconut Oil online influencers - Read More…

Memories of 911, 15 years on

Memories of 911, 15 years on

Every couple years I try to share my own personal memories of September 11th as a 31-year-old resident of Washington, DC.

Memories of 911, 15 years on - Read More…

Market to Your Own Influencer Network

Market to Your Own Influencer Network

I flaked on the second most important job I have: prospect marketing!

Market to Your Own Influencer Network - Read More…

Thank You Skinny & Co Bloggers

Thank You Skinny & Co Bloggers

Latest in a the series of thank yous to the bloggers and online influencers who have made Skinny and Company coconut oil's earned media influencer marketing campaign possible

Thank You Skinny & Co Bloggers - Read More…

Aloha from the tail end of Summer

Aloha from the tail end of Summer

Lots of fun things happening at Gerris Corp even in the doldrums of Summer.

Aloha from the tail end of Summer - Read More…

Thank you Skinny Coconut Oil Influencers

Thank you Skinny Coconut Oil Influencers

Every couple weeks, we update our kudos list for all the online influencers and bloggers who have helped Gerris' client Skinny & Co. coconut oil get the word out of their best-on-the-planet -earth coconut oil products.

Thank you Skinny Coconut Oil Influencers - Read More…

It's normal to be bad before you’re good

It's normal to be bad before you’re good

It is only by going through a volume of work that you will close the creativity gap.

It's normal to be bad before you’re good - Read More…

Influencer marketing is 1% inspiration, 99% perspiration

Influencer marketing is 1% inspiration, 99% perspiration

People are still inviting me to speak to their students! But who can follow Geoff Livingston? Nobody! Also, there were baked goods. Thank you to the lovely Brigitte Winter!

Influencer marketing is 1% inspiration, 99% perspiration - Read More…

Skinny & Co. influencer reviews round two

Skinny & Co. influencer reviews round two

Here's the second round of reviews and shares that our influencers have done for my client Skinny and Company, maker of Skinny & Co. coconut oil products.

Skinny & Co. influencer reviews round two - Read More…

Blog2Social removes all social sharing pain

Blog2Social removes all social sharing pain

Share your blog posts customized for each network, automated and scheduled at the right time on social media profiles, pages and groups.

Blog2Social removes all social sharing pain - Read More…

Thank you Skinny & Co. influencers first wave

Thank you Skinny & Co. influencers first wave

Here's a list of links to the bloggers and online influencers who have blogged and shared about Skinny Coconut Oil on their blogs and social media profiles -- and this is only the first wave! They keep on coming!

Thank you Skinny & Co. influencers first wave - Read More…

Janet Thaeler & Maryanne Conlin on Influencer Marketing

Janet Thaeler & Maryanne Conlin on Influencer Marketing

Becoming an influencer is the best thing we have done; also, just say no to clients and products that won't work with social media marketing.

Janet Thaeler & Maryanne Conlin on Influencer Marketing - Read More…

How to Build Muscle for Rowing by Jack Gorcika

How to Build Muscle for Rowing by Jack Gorcika

This is such a simple and persistent gym machine-based workout specifically for rowing and rowers that it just might work.

How to Build Muscle for Rowing by Jack Gorcika - Read More…

AAA Mid-Atlantic Offers Bicycle Roadside Assistance

AAA Mid-Atlantic Offers Bicycle Roadside Assistance

AAA Bicycle Service is free and available to all membership levels starting May 1, 2015.

AAA Mid-Atlantic Offers Bicycle Roadside Assistance - Read More…

Kindness opens many doors online

Kindness opens many doors online

While it’s absolutely essential that your client be exceptionally game, generous, and have desirable products, all the magic happens in the Inbox and the secret sauce of any successful blogger PR campaign is kindness.

Kindness opens many doors online - Read More…

Earned media blogger outreach is alive and well!

Earned media blogger outreach is alive and well!

Everything the blogger does on your behalf -- for free -- is a gift, a blessing, a mitzvah!

Earned media blogger outreach is alive and well! - Read More…

Adopt Leo cat now from King Street Cats today

Adopt Leo cat now from King Street Cats today

That sweet cat, Leo, I spoke about before is now up for adoption at King Street Cats!

Adopt Leo cat now from King Street Cats today - Read More…

My influencer marketing tools of the trade

My influencer marketing tools of the trade

I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients when we do blogger outreach and influencer engagement campaigns.

My influencer marketing tools of the trade - Read More…

Surefire Social introduces SurePulse "webmaster tools"

Surefire Social introduces SurePulse "webmaster tools"

Surefire Social is about to offer an all-in-one social media, search, reputation, review, analytics tool in the form of SurePulse, now in beta.

Surefire Social introduces SurePulse "webmaster tools" - Read More…

Laurel Strategies expands their bench of expertise

Laurel Strategies expands their bench of expertise

Former Intel President Renée James joins Board of Advisors; David Meadvin joins as Managing Director

Laurel Strategies expands their bench of expertise - Read More…

Help find Leo the cat a home in the DMV ASAP

Help find Leo the cat a home in the DMV ASAP

We tried giving Barry White the deaf, odd-eyed cat, Turkish Angora, a brother cat in the form of Leo but it didn't work out -- Barry doesn't want any cat company.

Help find Leo the cat a home in the DMV ASAP - Read More…

Restfulness is close to Godliness

Restfulness is close to Godliness

Before we start, I want to let you in on a little secret: every successful person you truly admire take naps.

Restfulness is close to Godliness - Read More…

My motorcycle adventure to Boston day one

My motorcycle adventure to Boston day one

It's really not an adventure until something breaks and you get soaked by rain.

My motorcycle adventure to Boston day one - Read More…

Your team is the best content source for search

Your team is the best content source for search

You employees and staff are the flesh and blood and memory of your company. Interview them as the source of your content marketing strategy. Allow them to become part of the company's narrative. It'll help both your online reputation and your natural organic search success.

Your team is the best content source for search - Read More…

Reduce your Twitter bloat with ManageFlitter, SocialOomph, & CrowdFire

Reduce your Twitter bloat with ManageFlitter, SocialOomph, & CrowdFire

While it’s important to have followers, it’s equally important to have room to breathe and room to follow.

Reduce your Twitter bloat with ManageFlitter, SocialOomph, & CrowdFire - Read More…

Launch your social campaign with guns blazing!

Launch your social campaign with guns blazing!

When I have a client that needs something launched in a big way I go at it with guns-blazing.

Launch your social campaign with guns blazing! - Read More…

My personal coaching session with Stever Robbins

My personal coaching session with Stever Robbins

Stever was able to give me a couple powerful just-for-me tools in our 25-minute personal coaching session.

My personal coaching session with Stever Robbins - Read More…

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