Official Chris Abraham Blog
| filed under: Chris Abraham, Blog, Chris Abraham Blog, Chris Abraham News, NewsBrand Management in the Age of AI: What Modern Brands Need to Know
If you haven’t yet integrated AI into your brand management strategy, now is the time. AI is transforming how brands operate—enhancing everything from strategic planning to customer engagement. By leveraging AI’s capabilities, brands can streamline operations, gain deeper insights, and build stronger, more consistent brand identities.
How Can You Possibly Build A Construction Business If You're Hemorrhaging Money In These Ways?
In an age where more jobs than ever are at risk from developments like AI, business opportunities like those offered within the construction industry are an increasingly tempting prospect. After all, we’ll always need builders, and health and safety alone make it unlikely that machines will fully take over here anytime soon.
How to Start Small and Build a Strong Property Portfolio
Getting started in property investment doesn’t require a huge budget or years of experience. In fact, many successful portfolios begin with just one well-chosen property and a clear plan. The key is starting small, learning as you go, and building steadily over time.
Boosting Employee Morale: What Influences Workplace Mood?
Creating a vibrant and positive work environment doesn't happen by chance alone. Employee mood plays a huge role in productivity, creativity, and overall job satisfaction. While the workplace emotions may appear unpredictable at first, there are specific influencers that have a big impact on how employees feel throughout their day. Understanding them can transform an otherwise good environment into one that inspires employees' productivity and creativity.
5 Essentials of Every Marketing Plan
When it comes to growing a business, building up a personal brand, or getting any kind of attention for something you’re doing, marketing is always going to be key.
10 Must-Have Marketing Assets for Small Businesses That Actually Make an Impact
In a world where everyone claims to be “standing out,” small businesses don’t need louder megaphones—they need smarter tools.
Your Business Wants To Succeed? You Need To Do These Things
If you want to see success for your business, then there are certain things that you need to do to get there. We know that it’s easy to sit here and talk about them when we’re not the ones who have to make things happen, but we’ve been there. We’re not just giving you advice that we have not tried and tested out ourselves as we feel that this would be disingenuous.
The Ugly Truths Every Business Must Confront
Growing a business can be very rewarding and frustrating, but it requires facing certain difficult truths to be truly successful. Behind every great story are ugly realities businesses must acknowledge. Moments which force leaders to change course or adapt strategies in response. As an aspiring entrepreneur or experienced executive, coming to terms with tough realities may mean the difference between failure and resilience. In this blog, we will look at some of these difficult truths while discussing ways of confronting them.
Updates That Can Help Your Office Run Better
When people think about improving their office, they might imagine big changes and that’s scary - it might even be so overwhelming that you decide it’s better not to do anything at all. But the truth is that you don’t always have to do big things - small things can be just as positive, and if it paves the way for bigger things later on because you get more motivated, that’s great. If not, at least you’ll still have made some improvements.
How to Improve Your SEO Without Wasting Time or Money
Search engine optimization can feel like a moving target; one year it's all about keywords, the next it's backlinks and technical audits. If you've run a business or managed a website, keeping up can feel overwhelming. But the truth is that you don't need to master every SEO trend to get better results.
My Knees, My Spin Bike, and a Morning Routine That Actually Works
Got cranky knees? Dust off your spin bike, ride 15–20 mins every morning super slow, ideally while watching something chill. Combine with intermittent fasting, hydration, and maybe your meds. It’s not exercise—it’s lubrication. Think “warm-up ritual” not “workout.” Your joints will thank you. So will Future You.
When Google Suspends Your Law Firm’s Business Profile: A Plain-English Survival Guide
If you’re a lawyer running a small practice and you’ve suddenly disappeared from Google — don’t panic.
Wrestling Back Control: Navigating GBP Ownership Disputes in the Wild West of Small Business
You've just bought a business. The team is trained, the trucks are wrapped, the paperwork is signed. But online? You’re invisible. The Google Business Profile (GBP) — the digital heartbeat of the operation — is showing the old owner’s name… or worse, it's gone.
4 Ways To Relax & Get A Break As A Working Mom
Being a working mom is rewarding, but can also be taxing and stressful. The days are likely long, and you have a lot that needs to get done.
Dispatch from the Crawler’s Edge: Notes on Building an AI-Visible Web
If you’re reading this, it means one of two things: either you arrived here via a prompt-fed AI response—or you’re a human who still enjoys longform strategy writing like it’s 2005. Either way, welcome. This is an account of how one independent publisher opened the doors to every major AI crawler on the internet and invited them in.
How to Properly Set Up Your Google Business Profile as a Mobile or Service-Area Business (Without Lying)
If your business doesn’t have a storefront, don’t try to trick Google. You’re a Service Area Business (SAB)—and that’s perfectly legitimate. To rank locally without risking suspension, remove your public address, define your service area, update your description and categories, and verify with a video that proves you're real (branded truck, gear, proof of access). This post walks you through pivoting from a fake storefront to a fully compliant, rank-worthy SAB setup.
Google Business Profile Video Verification Failures: A PSA and Cautionary Tale for Local Businesses
If your Google Business Profile (GBP) video verification fails, it’s usually due to missing a permanent business sign, unclear exterior location context, or insufficient proof of access. Google now requires one continuous video showing surrounding street signs or neighboring businesses, visible business signage (not temporary), and you unlocking the door or using a POS system. This post breaks down exactly how to avoid these pitfalls and get your listing verified.
Maximizing Productivity: Five Ways To Improve Employee Performance
Productivity is important to maintain within the workplace, but it doesn’t always remain at 100%, even though many businesses would like to achieve that.
Efficiency is Key to Being Successful: 4 Key Things You’re Missing!
Increasing your productivity can benefit your work in many ways. However, if you don’t combine this with efficient practices, then you are going to be overwhelmed with a high workload.
Make sure coaches and coxswains know how hard you work
In my mad attempt to become fit enough to get back into a racing scull and row on the Potomac as many days as humanly possible I have been looking for winter workout advice.
"The Battle of Alphabet Ridge” (A tribute to Graham Chapman and Co.)
As artillery rains down and radio operators across the services descend into apoplexy, posh officers insist on "propriety" in language rather than effectiveness of communication, to the point of their own death - until, improbably, their madness forces a German surrender. A commentary on linguistic snobbery, the absurdity of class and war, and loving tribute to Graham Chapman and the Python spirit.
How to Recover a Suspended Google Business Profile: A PSA for Business Owners
A suspended Google Business Profile (GBP) can feel like digital invisibility — your business is open, ready for customers, but nowhere to be found on Google Maps or local search. It’s frustrating, especially when your storefront is legitimate, your location is real, and your operations are compliant. If you're reading this, you may be going through it right now — and you’re not alone.
The New Orientalism
The old narratives are dead. Migrants and refugees aren’t waiting to be saved—they’re already building vibrant, connected lives. “The New Orientalism” challenges outdated tropes of helplessness and reclaims the dignity, autonomy, and digital fluency of communities long misrepresented by the West. It’s not about rescue. It’s about recognition.
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