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Tone: it’s not what you say, it’s what people hear
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Show all of your beautiful colors, Little Rainbow! Even the biggest bro tears up when he’s compelled to give his best bro a Best Man speech; even the steeliest ruffian is oft reduced to tears when delivering his dad’s Eulogy.
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Blog
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Why promoting a brand takes perseverance
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Target audience: Marketing professionals, PR pros, brand managers, SEO specialists, businesses.
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Blog
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Reddit is rolling out new user profile and moderation features
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Reddit just offered me the ability to have a lovely twitter-like new profile page with profile image and header photo. This started rolling out 5-months ago.
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Blog
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Don’t Ignore Message Boards In Your Social Media Marketing Strategy
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The problem with most social media marketing agencies is that we’re fickle. We tend to keep rushing into the future, adopting anything and everything hot and new and overlooking the rest. In our constant hunger for the latest and greatest, we have mostly abandoned working-class heroes like forums and message boards, preferring exciting new money to boring old money. But isn’t any kind of money good?
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Blog
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Chris Abraham's Social Media Marketing (SMM) Skills
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I have been a professional marketer to online communities since way before Facebook and Twitter existed.
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Capabilities
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Use Instagram as the starting point to promote your business online
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I chose Instagram as ground zero for Live Tweeting events because with just a little set-up, you can take just one filtered square photo with your smartphone using Instagram and you can automagically post to Facebook, Flicker, Tumblr, Twitter, and Swarm with one click — it just takes a little bold sharing of your organization’s Facebook, Flicker, Tumblr, Twitter, Swarm logins and passwords.
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Blog
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Unique locations deserve unique profiles
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Where it's happening is as important to the increasingly location-aware internet as that it happened at all.
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Blog
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Influencer marketing should not be about collecting influencers
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The worst thing about the internet has been the commodification of friendship
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Influencer Marketing (IM)
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Nice mention in GaggleAMP: The secret weapon of online influence
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Thanks to JD Lasica for including me in his latest post on Socialmedia.biz
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Influencer Marketing (IM)
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My influencer marketing tools of the trade
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I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients when we do blogger outreach and influencer engagement campaigns.
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Influencer Marketing (IM)