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What influencers want and expect from influencer marketing
When it comes to getting reviews and coverage from online influencers, you’ll only get exactly the amount of value that you put in, be it in the form of merchandise, compensation, respect, access, exclusivity, fandom, discounts, or even sweet residual profits from affiliate codes and profit-sharing.
Located in Influencer Marketing (IM)
Win lifestyle influencers over with generosity and attentiveness
It takes a lot of money to give you license to treat someone like crap. And they’ll still resent you and wish you dead.
Located in Influencer Marketing (IM)
Thank You Skinny & Co Bloggers
Latest in a the series of thank yous to the bloggers and online influencers who have made Skinny and Company coconut oil's earned media influencer marketing campaign possible
Located in Influencer Marketing (IM)
Thank you Skinny & Co. influencers first wave
Here's a list of links to the bloggers and online influencers who have blogged and shared about Skinny Coconut Oil on their blogs and social media profiles -- and this is only the first wave! They keep on coming!
Located in Influencer Marketing (IM)
Earned media blogger outreach is alive and well!
Everything the blogger does on your behalf -- for free -- is a gift, a blessing, a mitzvah!
Located in Influencer Marketing (IM)