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Muck Rack is the new standard in public relations software. Easily search for journalists, monitor news, and build reports. Say hello to your one-stop, relationship-building platform and goodbye to outdated media databases: Muck Rack’s search engine lets you discover and pitch relevant journalists in a much more targeted way than legacy media databases. Building and sharing media lists has never been easier, and since they’re automatically kept up-to-date you can finally stop spending time maintaining old media contact lists. Chris Abraham, digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO), online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response.

Gerris Corp was founded as a boutique virtual company, the second incarnation of agencies designed to be distributed and global.

The problem with most social media marketing agencies is that we’re fickle. We tend to keep rushing into the future, adopting anything and everything hot and new and overlooking the rest. In our constant hunger for the latest and greatest, we have mostly abandoned working-class heroes like forums and message boards, preferring exciting new money to boring old money. But isn’t any kind of money good?

In order to mine social media marketing gold, you really need to roll up your sleeves, put on a pair of sturdy work boots, get into that little elevator, and descend that deep shaft into the gold mine yourself, pick in hand, and get to work. Message boards and forums are full of marketing gold, but if gold were that simple to collect, everyone would be loaded.

Chris Abraham, AKA Christopher Abraham, is available on UpWork and you can hire him hourly or project-based.

Yesterday at lunch I accepted a position as a salesman for eResources LLC.

First image from my webcam.

I was born in a Jersey City, NJ, hospital 31 years ago after a very easy pregnancy and quite premature.

Chris Abraham, Cindy Crescenzo, and Steve Farnsworth join host Shel Holtz to talk about Breitbart News’ call for a boycott of Kellogg’s after the cereal company pulled its ads, the suggestion that we should stop measuring employee engagement, PR’s ability to propel Virtual Reality into the mainstream, the need for brands and agencies to adapt to a voice-driven world (with Amazon Echo and Google Home becoming new means of searching and engaging), the latest from the fake news front, and much more.