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Launch your social campaign with guns blazing!
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When I have a client that needs something launched in a big way I go at it with guns-blazing.
Located in
Social Media Marketing (SMM)
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My influencer marketing tools of the trade
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I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients when we do blogger outreach and influencer engagement campaigns.
Located in
Influencer Marketing (IM)
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Nice mention in GaggleAMP: The secret weapon of online influence
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Thanks to JD Lasica for including me in his latest post on Socialmedia.biz
Located in
Influencer Marketing (IM)
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Reddit is rolling out new user profile and moderation features
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Reddit just offered me the ability to have a lovely twitter-like new profile page with profile image and header photo. This started rolling out 5-months ago.
Located in
Blog
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Slow and steady content-creation wins the Google Search race
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Fully, generously, and even a little verbosely populating your website, your blog, your social media profiles, and your social media content is 100x more important to your success than “optimizing for search.”
Located in
Blog
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SOCi allows me to load up on topical social content and then let go
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What makes SOCi so perfect for me is that whenever I post something to my bandit 9Round Penrise Square bandit accounts, they always look really nice unlike those terrible posts that people drop into places like Facebook and Google+ where the stupid URL is in the post, where it really shouldn’t be, at least on Facebook.
Located in
Social Media Marketing (SMM)
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Social Media Marketing (SMM)
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Social Media Marketing
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The business of reviews and search for small hotels and restaurants
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If you run a small hotel, restaurant, cafe, or small business, you can win my business away from Marriott International by just being awesome and having all your guests gush about you online in authentic, open, persuasive, and passionate reviews and testimonials.
Located in
Blog
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Tone: it’s not what you say, it’s what people hear
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Show all of your beautiful colors, Little Rainbow! Even the biggest bro tears up when he’s compelled to give his best bro a Best Man speech; even the steeliest ruffian is oft reduced to tears when delivering his dad’s Eulogy.
Located in
Blog
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Unique locations deserve unique profiles
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Where it's happening is as important to the increasingly location-aware internet as that it happened at all.
Located in
Blog
