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Out of thin air, and fulfilling a dream, Shel asked me if I might be willing to join a hand-picked panel of PR professionals and I jumped on it.

Welcome to episode #15 of For Immediate Release. This week’s panel includes digital communications consultant Chris Abraham, Thornley-Fallis Communications CEO and Inside PR co-host Joseph Thornley, and marketing technology specialist and business strategist Lynette Young. This week’s episode covers new FTC guidance on native advertising, Edelman’s restructuring, whether the end to a ban on broadcasting Radio Free Europe and Voice of America in the U.S. has led to PR assignments, the downside of workplace collaboration, and whether share buttons cause more trouble than their worth. Dan York’s Tech Report covers the malware attack on Hyatt, the inclusion of adblocking software in a computer manufacturer’s default browser, and the war of words between Medium founder Ev Williams and blogging pioneer Dave Winer.