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We're at the end of our three month earned media online influencer marketing campaign and we at Gerris and Skinny & Co coconut oil would love to thank you for almost five-hundred earned social media mentions on blogs, YouTube, Instagram, Pinterest, Periscope, SnapChat, Twitter, Vine, Facebook, etc. That's a lot of sterling positive mentions in only three months!

Influencers did not fall off a turnip truck. If they don’t see the value in the pitch, they won’t post; if they fancy that you’re just asking them to post because you want to vampire bat on their Google juice, then you’re likely to be in a whole lot of #fail and possibly a whole lot of pain. The white-hat link-farm organic SEO pwn effect is only secondary if you are, the entire way along, a total Mensch and have amazing assets, viral-quality video, a great pitch, an accurate target, and a gentle, kind, and generous follow-through.

Influencer Marketing is one of the services that sets Gerris apart from other Digital PR firms.

Influencer Marketing

The worst thing about the internet has been the commodification of friendship

If you assume someone isn’t interested in getting to know you better just because they don’t hear you the first or second time, then you’re doomed. The Internet is the busiest, loudest, most distracting place ever created. It’s global, impersonal, and mostly anonymous.

Influencer Outreach is one of the services that sets Gerris apart from other Digital PR firms.

Discover and engage your allies with long-tail blogger outreach

Influencer Relations is one of the services that sets Gerris apart from other Digital PR firms.

Becoming an influencer is the best thing we have done; also, just say no to clients and products that won't work with social media marketing.