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Stop flying blind with SEMRush
My two-year-old WordPress blog, rnnr.us, has become my personal laboratory wherein I can do live tests on the something I have always loved doing: dancing with Google by way of search engine optimization (SEO).
Located in Blog
All the webmaster SEO tools on SEMRush
SEMRush delivers Google Analytics, Google Webmasters, Buffer, HootSuite, Moz, and SpyFu in one powerful and useful SEO and SEM dashboard.
Located in Blog
Are you using updated keywords for your business?
Why your keywords suck and are outdated
Located in Blog
Improve your Google search results today
There are so many things you can do on your own site today--starting now--that will help you in real ways with Google Search and your Search Results on Google's SERP. Here are 9 things you can do starting today to improve your search results and the quality of your visitors' experiences.
Located in Blog
Patchwork quilt stitch your marketing website tightly together using internal links and navigation (every page is sacred, every page is great, if a page is wasted, Google gets quite irate)
We spend so much time fretting about the number and quality of links that are associated with your websites that we often overlook or ignore how important it is that our business and marketing websites be tightly stitch together, from a series of patches into a beautiful quilt; or, maybe more apropos, take all of those music tracks, those songs, back into the studio and turn them from a series of singles into album. Released 50-years-ago on 26 May 1967, Sgt. Pepper’s Lonely Hearts Club Band. 13-tracks and 12 songs woven into a single musical narrative.
Located in Blog
Five social media courses make one social media strategy meal
Most social media marketing strategies are like my mum and me in Genova: we were supremely blissed-out happy with our experience of the authentic, delicious, "to the tooth" spaghetti al pesto. A proper online brand management and social media marketing campaign demands a multi-course meal of more than just spaghetti al Twitter, pasta a la Facebook, and lasagna al Instagram.
Located in Social Media Marketing (SMM)
What content to blog for Google success
What to Write? It’s diabolically simple. I have at least a dozen topics that you can write immediately. And, even better, all of these posts will most certainly be as germane and bespoke to you and your business. What’s more, they will be just about as evergreen as you’re likely to ever get. And it’s so simple you’re going to kick yourself.
Located in Blog
Your team is the best content source for search
You employees and staff are the flesh and blood and memory of your company. Interview them as the source of your content marketing strategy. Allow them to become part of the company's narrative. It'll help both your online reputation and your natural organic search success.
Located in Blog
Search engine optimization (SEO) works like a champ
I collected all of my personal blog articles to-date on Search Engine Optimization (SEO) and have been handing them out to folks who still believe that SEO is snake oil and I thought I would share them with you, too, since most of you students of blogging actually want your words, your passion, and your voice to be heard.
Located in Blog
Make your invisible graphics-intensive or flash site highly visible to google
Chances are that your corporate website is beautiful and expensive. Beautiful websites tend to be rich in graphics, images, photos, and Flash content. They also tend to be shallow with few pages and very little copy. Sites like this are almost impossible for Google to find. If Google can't find you then neither can your customer. Until now. This article helps you turn your invisible corporate website into a high-profile and highly-effective medium for communication. This article is designed to help you turn your stealth website into a big, loud, impressive, bomber of a website with plenty of payload capacity, the payload being your company, your message, your products, your services, and your story.
Located in Blog