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Don’t Over Complicate Your New Business

As well as running your business, make sure you’re taking good care of yourself, which means seeing friends, exercising, having downtime, and other non-work pursuits.

Running a business can seem like one neverending complicated process, and that’s before you’ve even decided to take the plunge and give it a go. And that’s for a simple reason: it’s the idea of running a business is shrouded in mystery and confusion. When you look at the giant web of companies, then that’s true - but break it down into its simplest forms, and it’s not. It’s the entrepreneurs who make what they’re doing more challenging for themselves, not the business world itself. So keep things simple. Below, we take a look at some tried and tested methods for keeping complexity well away from your blossoming venture.


What Are You Going To Do?

You’re not going to do everything. You’re not going to do anything close to everything. In the early days, don’t get bogged down in the potential of where your company might go, or all the spin-offs and other services you will be able to provide. They’ll come soon enough. When you’re at square one, just think about the problem that you’re going to address, and how you’re going to do it. If you can’t surmise what your company is all about in fifteen seconds, then you haven’t spent enough time really focusing on what you’re doing.

Pick the Simplest Option

There’s going to be a lot of paperwork to fill out when you begin the process of getting your business underway. This can be as difficult or as simple as you want it to be. If you want to take the complex route, then there’ll be no problem - you can get yourself wrapped up in definitions and legal issues that take months to sort out, if you want. But it’s probably best if you take the simple route, which is forming an LLC and then getting on with developing your business. It’s the quickest, easiest way to get going.

Do What’s Necessary, Not What You “Should”

There’s no end to the number of things that you could do as a business owner. And if you’re looking at other companies for inspiration, then you’ll be kept busy for a long time! But those ideas aren’t your own, or might not be all that appropriate for what you’re trying to achieve. Instead of focusing on what you should be doing (as in, what you think a “proper business” looks like), just focus on what’s necessary. The rest will come later. You’ll only end up losing your mind if you’re constantly reviewing whether what you’re doing seems, through your overall “business lens,” to be the right thing or not.

Hiring Employees

You’ll find everything a battle if you’re trying to do it all on your own. No-one is cut out to build a successful business by themselves, which probably explains why it's never been done before. Instead of laboring through all the tasks, look at bringing other people on board - you can either hire employees outright or, if the budget doesn’t quite allow for that just yet, outsource your jobs to third-party companies. Knowing there are other people involved makes it easy to carry through the difficult periods of starting a business, too, which can be plentiful. It’s a morale-booster too, effectively.

Technology and Software

We’re not going to say the obvious, which is that technology will help you get the most out of your business. We’re going to say that sometimes you can go too far the other way, and incorporate too much technology and software into your venture. You don’t need to spend money on the latest and best laptops, printers, and so on if what you’re doing doesn’t really require that much power. If you do, you’ll only begin to feel like you’re “playing” business, when what you should be doing is just, well, doing it. Plus, that’ll take a massive bite out of your budget, which could probably be put to better use.

Focus On Yourself

Everyone changes when they become a business owner. They’re under pressure, and they’re able to show their more driven side, and the rest. But you can get too deep into this way of thinking - and it usually leads to one place: stress. A little bit of stress can be good for us, as it helps to focus our attention and push through, but if it goes on too long, then it can have a negative impact. As well as running your business, make sure you’re taking good care of yourself, which means seeing friends, exercising, having downtime, and other non-work pursuits.

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