Tag Archives: willingness

Frank Luntz Exits Luntz Maslansky Strategic Research

I just received this email from Frank Luntz:
To: Friends & Family
From: Frank Luntz
Re: A New Beginning
Date: November 5, 2008

The end of the most interesting election in modern times will also be the end of my career with Luntz, Maslansky Strategic Research. Having sold my company to […]

Abraham Harrison Case Study of International Medical Corps

CHALLENGE: This was a two week, high pressure campaign focused on getting International Medical Corps (IMC) into the final five of the American Express Members Project $2.5 million giveaway competition. 1,190 projects were nominated for participation in the competition, Amex cardholders could vote for their favorite project, and the top […]

Always Remember the 95 Theses of the Cluetrain Manifesto

Markets are conversations.
Markets consist of human beings, not demographic sectors.
Conversations among human beings sound human. They are conducted in a human voice.
Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. […]

Barack Obama Named Kennedy Heir Apparent

My mother endorses Barack Obama, all of my friends endorse Barack Obama, and two Kennedys endorse Barack Obama: Ted Kennedy and Caroline Kennedy both. On the last endorsement, you really need to read Caroline Kennedy’s op-ed piece in the Times. Here’s a choice quote — and she is speaking about Senator Barack Obama, “I have […]

Ceci n’est pas une Tipping Point

Noah Brier explains why Duncan Watts explains why he thinks Gladwell et. al are wrong about influencers. Via NoahBrier dot com via Gareth.
Duncan Watts explains why he thinks Gladwell et. al are wrong about influencers. His thesis is that a trend can come from anyone and depends much more on the willingness of the masses […]

In Response to 2+2=5

I received a brilliant response to my analysis of an ineffective viral protest campaign. A foundering meme, if you will. It begins,

“Who are you fooling, you embarrassingly transparent lackey?”

Here is the entire comment in full:
“Who are you fooling, you embarrassingly transparent lackey?”
“What the “Left” has to do if it wishes to meet the present […]