Tuesday, November 18th, 2008
This news is from the hasn’t this already happened before department? Also, from the I can’t believe it took this long department. Via the Washington Post.
Yahoo chief executive Jerry Yang will step down, the company announced last night, as the once-highflying Internet portal struggles to steady itself in the turbulent environment for Web media.
Yahoo! should […]
Tuesday, October 14th, 2008
CHALLENGE: This was a two week, high pressure campaign focused on getting International Medical Corps (IMC) into the final five of the American Express Members Project $2.5 million giveaway competition. 1,190 projects were nominated for participation in the competition, Amex cardholders could vote for their favorite project, and the top […]
Wednesday, September 17th, 2008
I have been wondering why I have been getting almost 700 hits/hr over the last couple days. It all boils down to the renewed interest in Tina Fey because of her striking likeness to Sarah Palin? It is all coming from a Google Image search, check it out! For those of you who are geeky-curious, […]
Wednesday, September 10th, 2008
Abraham Harrison, LLC, is an online public relations company focused exclusively on communications in the online space. The firm has three practices:
Defensive Online PR and Crisis Management, covering search engine results cleansing and online misinformation correction
Promotional Online PR, covering blogger relations, online grasstops outreach, social networking site presence development and management, and grassroots online conversation […]
My business partner and CEO, Mark Harrison, boiled our, Abraham Harrison’s, elevator speech down into bullet points. Let me know what you think!
Abraham Harrison, LLC is a Public Relations company dealing solely in online media
AHLLC has two practices: Promotional online PR, and Defensive online PR
Promotional online PR is about getting the client’s message out
Three […]
Wednesday, July 23rd, 2008
Thank you to all of the bloggers who have blogged about the Fresh Air Fund on their blogs over the last couple weeks! Please explore the posts below:
Fresh Air Fund Needs Host Families posted by Jane at Above Average Jane
Help Give A Kid A Break This Summer (US readers) posted by Lindsay at Activity Village […]
Thursday, July 10th, 2008
Everything Guy Kawasaki touches is very cool. Guy has been working on Truemors for a while now and has now moved on to AllTop, which is super cool as well. Well, Truemors has been acquired, so all the rumors are truemors:
TechCrunch is reporting that NowPublic has acquired Truemors, a rumor site launched by Guy Kawasaki […]
When it comes down to it, reputation defense and crisis management demands engagement: resistance is futile. Here’s some excellent advice from Local Advertising Journal about the risks and rewards of Online Reputation Management: Eliminate the Negative:
A negative review of your business or product is detrimental to your online reputation, but if it is managed correctly […]
I just discovered another very interesting article written by Jennifer Mattern over at RedFly Marketing, Online PR vs. Internet Marketing — here’s an excerpt:
Internet Marketing Tactics:
Paid advertising (banner ads, text link ads, etc.)
Link exchanges, free Web directory submissions, blog comments (link-building activities)
Affiliates
Sales letters (and other sales copy)
Article marketing (to drive affiliate sales, traffic, or backlinks)
Search […]