Why are advertisers so darn sneaky these days? Seth Godin surely wants to know in his recent post It’s no wonder they don’t trust us. Advertisers seem to constantly trying to hoodwink us into missing a radio button or check box that will result in a new browser toolbar or membership in an opt-out email list.

It isn’t nefarious, though, it is just the result of lots and lots of marketers trying out new tactics to see what works, and apparently sneaky does work — for now.  That said, it is building up a lot hostility from us, the users.

What works is what people are doing on radio, especially AM radio, which is to make the sponsors, advertisers, and ads 1) completely relevant to the programming and what the listener (and the host) would want and 2) let the listener know that this quality programming is available (for free) because of the corporate underwriters.

Seth Godin is a rockstar.  Again I say it. While my friends are amused and frustrated by my constant obsession with “maximizing monetization,” I am an amateur compared to most firms and sites that are constantly “bundling” up browser tool bars and opt-out email lists and anti-virus software and pop-ups and pop-unders — even when installing a new PC, as Godin experienced and shares with us in It’s no wonder they don’t trust us.

The digital world, even the high end brands, has become a sleazy carnival, complete with hawkers, barkers and a bearded lady. By the time someone actually gets to your site, they’ve been conned, popped up, popped under and upsold so many times they really have no choice but to be skeptical.

Every since advertising embraced “psychology” in the 50s and 60s, they entire industry just assumed we hated ads — we never hated ads, we hate ad men.  Anyway, with advertising psychology and neural linguistic programming (NLP) there was a sudden focus on the subconscious and our lack of ever-vigilance.

I am a huge fan of radio shows of the 30s and 40s — they’re all straight shooters.  The only reason why people are no longer impressed is twofold: they seemed to be always promoting cigarettes and because we consider ourselves more modern and sophisticated — and these old corporate-sponsored variety shows just seem too unsophisticated.

Well, I think people could use a little straight-shooting in 2010 and I am hoping that advertising and financial under-writing and advertising and bundling becomes more transparent, more opt-in, and more clear as to why all of this monetization indeeds need to be done — and the answer is generally, “so that we can make this less expensive — or free — for you, the user,” which I think is a fair-enough reason.

Berlin is surely the coolest city on earth. Erika La Tour Eiffel (AKA Erika Mauer) was my next-door neighbor for a while in Berlin.  She is an Objectum Sexual and here is her story! (You can watch all of the episodes here):

Don’t let the unique nature of her sexual orientation to turn you off to her.  She’s a badass and have accomplished amazing things in her 37+ years. She is coo, she is creative, and she is unique, for sure! I like her, she’s cool and doing cool things and definitely living her life her way.

Erika “Aya” Eiffel is authentic, amazing, and a world-class Olympic archer and was trained in Japan in the art of the Samurai sword and was actually conferred a world title in Soga-Ryu iai-batto-jutsu, san-dan (3rd level black belt) in Toyama-Ryu iai-batto-jutsu, and san-dan in the Zen Nihon To-Do Renmei:

From Erika “Aya” La Tour Eiffel’s Bio

I always had a fascination for weapons. Strange you say? Strange enough, that it lead me to start martial arts. I wanted to learn to use the Japanese katana. My plight eventually took me to Japan to study with the true masters of Japanese sword fighting. A few years ago my back nearly won the battle but after seven months of rehab, I returned and won a World Title and became the youngest instructor in the art of Soga-Ryu iai-batto-jutsu. I continued my love of the Japanese sword and earned the rank of san-dan (3rd level black belt) in Toyama-Ryu iai-batto-jutsu and also achieved san-dan in the Zen Nihon To-Do Renmei. I know, I know, I need start a webpage just dedicated to my other life as a swordswoman in Japan!

How cool is that?  Amazing!  Well, it doesn’t stop there… Erika “Aya” Eiffel transitioned away from swordsmanship to becoming an Olympic archer using her beloved recurve bow, Lance:

Archer Spotlight on Aya La Brie By Steve Ross

Having only started her archery career four years ago in 1999, Erika “Aya” La Brie had a tremendous year competitively in 2004. She was part of the Women’s Compound Team that took home a gold medal and new world record at the World Target Championships in New York City this past July. At the NAA Nationals, she shot both recurve and compound taking 10th and third place respectively. Aya also shoots the modern Longbow, traditional Japanese bow and is skilled in martial arts. I managed to catch Aya during an archery “holiday” due to a mountain bike accident.

USAA: I heard you recently had a serious mountain bike accident. What happened and will it impact your archery plans for the rest of the outdoor season?

Erika “Aya” La Brie: Well, I prefer to commute on my mountain bike as a form of cross training for my archery and last Wed. was no different. I was crossing a street on the walk signal and a truck came from the outside lane and turned in front of me. He sent me sailing when I tried to veer and brake. I flipped twice and crashed in a heap in the middle of the street. He paused only long enough to see if I was alive and sped off once I sat up.

I ended up with three mashed ribs, elbows, knee and ankle and large scrapes on my back. Fortunately, I always wear a helmet, which cracked. Otherwise, I have no crippling injuries. However, it did put a damper on the IBO Worlds, which I had to fly to the next morning followed by a five-hour drive. I managed to shoot but was in a lot of pain the whole weekend. Since my return, my training has been put on hold for the next few weeks to let my ribs and knee heal. I have never taken more than two weeks off from training and will have to rely on mental imagery until I can shoot again. Mental training helped me earlier this year when I was hospitalized for two weeks. All the experience gained from this year will help put together a good regimen until I’m ready to hit the range again.

USAA: I’m glad you’re ok and will only need a short break. You have had a fantastic year; shooting on the women’s compound team that shot a new world record must have been great.

Erika “Aya” La Brie: “Fantastic year” is more of an understatement to describe the year I’ve had! I started archery with recurve in 1999 and shot for one year before an injury forced me to shoot with a release if I wanted to continue shooting. So I picked up compound and shot for a year until last year when my hand healed and I could shoot fingers again. I switched back to recurve and made the U.S. World Field Team and alternate for the World Indoor Team. However, after shooting the Vegas Shoot this year with compound and recurve I decided I wanted to shoot both bows for NAA ranking. I had already decided I would shoot both bows at the Target Nationals, so I needed to divvy out the USAT events between both to meet the requirements. Indoor Nationals was the first step for my compound and decided the AZ Cup would be the second. The rest of the season would be recurve. Famous last words…

USAA: Tell me about shooting at the World Target event; do you treat it any different than just a normal FITA event?

Erika “Aya” La Brie: I was still in a dream-like state when I arrived in New York after making the U.S. Compound Team. I never ever imagined I would win the FITA and OR at the Arizona Cup, Texas Shootout and Gold Cup! Now I was standing on the shooting line at the World Target Championships!

All my FITA’s up to that point, I had trained myself not to fear the consequences of my shooting because I shot only for me. If I shot poorly, surely I would not shrivel up and die. Now for the first time I felt the weight of being on a team and representing the USA. My teammates were all experienced veterans and after having some difficulties on the first day of the FITA, I was afraid I would not be permitted to shoot the team round as the coach and other members questioned my experience. I pushed myself even harder and achieved several personal bests in the FITA and the matches. Now I felt that I had to prove myself to my team and to my country. To my greatest relief, the coach chose me to be the starting shooter in the team round. Since I was a rookie and had no expectations other than to shoot my best, I feel very blessed that I share a world record and have a gold medal.

USAA: Did you do any special training?

Erika “Aya” La Brie: Two weeks prior to the World Target, I moved to the Archery International Training Center in Carbondale, Ill. I worked on my backup bow and practiced shooting matches and having to deal with equipment failure etc. Good thing because I had to use my backup bow for one of the team matches. But not all my training was for the Worlds. I also had to train for the ESPN Great Outdoor Games, which was held just prior to the worlds. The Games required a speed setup and also a considerably faster shooting style than I use for target.

USAA: I don’t know of many archers who in the matter of just a few years are competing at the level you are. Do you credit some of this to your background in martial arts?

Erika “Aya” La Brie: I have made two world teams in four years with two different bows. I guess it is not common, but I have always felt my archery was a continuation of the martial arts I started many years prior to picking up a bow and arrow.

USAA: From what I understand you were a serious student of Japanese swordsmanship and Kyudo (Japanese archery). Can you describe this training?

Erika “Aya” La Brie: When I started martial arts, I quickly realized that contact martial arts was not a field I should explore if I wanted to preserve my kneecaps. So it seemed reasonable that I should fall in love with weapon’s work. The Japanese sword became my top choice from an arsenal of amazing traditional weapons. Along with training to draw, block and cut, I learned the value of becoming “one with your weapon.” This approach to fighting is where I found the most valuable tool for the mental game I currently use. Being so in tune with my katana definitely facilitated my way to winning the World Cup seven years ago. The katana was not a choice weapon for women. The training was rigorous and dangerous as we used live blades and actually cut in practice. Ask me how dangerous someday!

When I started Kyudo, I found myself getting very frustrated because of a handicap in my right shoulder. Regardless of how much I practiced, my shoulder refused to relinquish the flexibility I needed for certain motions in the shooting sequence. I shot four hours every day on a rooftop range at a Shinto shrine in Kamakura with my Japanese bow (yumi). Six months later I beat my entire school at a dojo tourney. I also was the first female non-Japanese to be inducted into the Ogasawara School of Mounted Archery. However, I knew that the beauty that made Kyudo an art would never be found with the imperfections in my form. I never even cared if I hit the target. I only wanted to shoot with beautiful style and form. I most definitely credit my training in martial arts to my advancement in archery. My bow is NOT equipment but an extension of my own being, just as my katana and my yumi were. My form, also unorthodox in many ways, is a style of my own and one that I am committed to.

USAA: You shoot Olympic style recurve, FITA compound, and various traditional bows. As for tournaments, you participate in NAA, 3-D, FITA and NFAA. Am I missing anything?

Erika “Aya” La Brie: I am still new to 3-D but have competed in a couple ASA and IBO tournaments each. I would like to shoot more 3-D but most are on the other side of the Mississippi. Since moving to Colorado, I have enjoyed shooting in CSAA (Colorado State Archery Association) tournaments and have broken nine state records since last December with all three bows. I am also new to the NFAA this year and was surprised to find a whole different organization with a different approach to target and field shooting as compared to the NAA.

USAA: Do you find it difficult switching between styles?

Erika “Aya” La Brie: This is the most frequently asked question. I learned recurve from a coach in Japan, but I taught myself to shoot compound and recently, modern longbow. Strange enough, my styles are so different from each other that I do not find it hard to switch, even in the same tournament and on occasion, the same shooting line. I find it a challenge to shoot all three bows at the same event, kind of like an archery triathlon.

USAA: Do you have a personal coach?

Erika “Aya” La Brie: When I started recurve archery in April of 1999, I had a wonderful coach for six months: Tastuo Nobori. He was my only coach and was very strict about mental and physical conditioning. But the foundations that he laid, I still use today. I’ve never had a compound coach. I just wanted to continue shooting so badly that I figured out how by applying what I learned with recurve to compound.

USAA:What is your training schedule like?

Erika “Aya” La Brie: I try to shoot four hours every day with focus on repetition of my shot sequence. At the end of training I usually do stamina exercises with my bow followed by a short run. I also cross-train by riding 30-50 miles or more a week on my mountain bike. I also jog 5 miles/run, a couple times per week. Every night just before bed I take a hot shower and stretch for 20 min. NO exceptions! I also do a lot of visual training using former pressure situations as the model.

USAA: Would you like to mention anyone in particular for giving you support this year?

Erika “Aya” La Brie: I never dreamed I would have the support that I do in archery. My greatest being from the Lord above. My sponsors are TechnoHunt, Doinker, Sure-Loc, Golden Key Futura, Carter and Specialty Archery. I would like to thank Hoyt USA for making great compound and recurve bows.

USAA: What are your compound and recurve setups?

Compound: 60# Hoyt UltraTec XT3000 Cam 1½, Easton X-10 500 Spin Wings, SureLoc Supreme, Specialty Super Scope 6X, Doinker² Stabilizer,

Recurve: 44# Hoyt Avalon+ and FX Limbs, Easton ACE 570, SureLoc FITA Extreme

She is also on the 2009 National Team for Archery, Recurve Bow:

The 2009 Senior USAT Team includes:

Recurve

Men       Women

Dan Schuller – Mercer, PA   Karen Scavotto – Enfield, CT

Joe McGlyn – Floral Park, NY  Erin Mickelberry – Bothell, WA

Jason McKittrick – Holton, IN  Stephanie Miller – Naperville, IL

Dakota Sinclair – Ridgecrest, CA  Lori Cieslinski – Howell, MI

Ted Holland – Westminster, CO  Kendra Harvey – Rio Rancho, NM

Jake Kaminski – Edgewater, FL  Erika “Aya” Eiffel – Suisun, CA

Timm Hines – Kent, WA   Amanda Nichols – Cheyenne, WY

Tyler Domenech – Holtwood, PA  *Jennifer Nichols – Cheyenne, WY

*Vic Wunderle – Mason City, IL  *Khatuna Lorig – Los Angeles, CA

Here are some more newspaper articles you can check out:

Woman with objects fetish marries Eiffel Tower

Erika La Tour Eiffel, 37, a former soldier who lives in San Francisco, has been in love with objects before. Her first infatuation was with Lance, a bow that helped her to become a world-class archer, she is fond of the Berlin Wall and she claims to have a physical relationship with a piece of fence she keeps in her bedroom.

But it is the Eiffel Tower she has pledged to love, honour and obey in an intimate ceremony attended by a handful of friends.

She has changed her name legally to reflect the bond.

Before returning to Paris for her first wedding anniversary, Mrs La Tour Eiffel visits the Berlin Wall, where her affection for what many Germans see as a symbol of repression leads to an uncomfortable encounter with a member of the staff at the Checkpoint Charlie museum.

She explained that she feels an affinity with the wall: “I am the Berlin Wall. Hate me, try to break me apart, but I will still be here, standing.”

‘I married the Eiffel Tower’

Imagine a world in which people seem hostile while inanimate objects appear friendly – even affectionate. Imagine dreading the touch of another human but longing for a passionate encounter with a large public structure. This is the strange world of the “objectum sexual”– a group of people, mainly women, whose intimate lives revolve around objects with which they say they share romantic and sexual love.

As a documentary film-maker passionate about exploring psychological aspects of human nature, I have made films about bigamists, domestic violence and co-dependent anorexic twins. Modern society is a never-ending source of these stories. It is still exceptional for a father to lock up his daughter for 24 years in a cellar, but scratch the surface and it seems that good personal relationships are rare. To fill their emotional needs, people are increasingly turning to a variety of substitutes: from internet virtual reality and food to… well, objects.

On first meeting, Erika La Tour Eiffel appears extraordinarily ordinary. An ex-US Army soldier, the 36-year-old lives in San Francisco. She is also a former world champion in archery – propelled to success, she believes, by her love for Lance, a bow. She now claims to be married to the Eiffel Tower, following a ceremony with friends last year in Paris, at which she promised eternal love to the iron monument and changed her name legally to reflect the bond. “There is a huge problem with being in love with a public object,” she says sadly. “The issue of intimacy – or rather lack of it – is forever present.”

She is currently married to the Berlin Mauer, which is why her name has changed to Erika Mauer.

I spent three years working at New Media Strategies, from 2003-2006, doing buzz marketing and have spent from 2007-2009 doing some semblance of word-of-mouth and public relations.

As a result, I am fascinated by what Emanuel Rosen, dean of buzz, says 9-years after the publication of his book, The Anatomy of Buzz.  Thank you, Ben McConnell, for this interview!  Check it out at the Church of the Customer Blog.

1. Do you define a difference between word of mouth and buzz?
I use the word “buzz” as an umbrella term to describe all the person-to-person communication about something. I like the definition you gave in your first book: “Buzz = Word of Mouth + Word of Mouse” but I would add to this formula any other type of communication (for example: learning through observation). By the way, the first person to suggest the word buzz to me was Everett Rogers, the late diffusion scholar. I told him that I didn’t like this term, but over the years I grew to like it a lot.

I read your latest blog entry on word of mouth vs. buzz and, although we use different terms, I agree with the spirit of the things. The foundation of buzz is a great customer experience. No doubt about this. But even customers who love you sometimes forget and run out of opportunities to talk. My whole focus has been on ways to trigger and stimulate additional conversations, and there’s more than one way of doing this.

2. Network-theory scientist Duncan Watts disputes a lot of what’s in Gladwell’s “The Tipping Point,” specifically that if marketers just reach a few influential tastemakers then word of mouth should flourish. Where do you stand on Watts’s research?
My approach is practical: there are people who talk more than others. Whenever you can, cost effectively, identify these folks and work with them — go for it. Watts’s work is an important reminder that not all buzz is created by hubs or influentials, but it does not prove that connecting with these people doesn’t work. In the new edition of my book I dedicate five pages to this debate but the above is my view in a nutshell.

3. What’s your assessment of how social media affects word of mouth today?
Social media let text-based buzz explode, but perhaps more important is the effect it has on visual buzz. Buzz is not only about telling, but more and more about showing. My friend doesn’t have to tell me that he likes Lego Mindstorms. He just posts a video of the latest robot he built using these Lego bricks. My cousin doesn’t have to tell me that she supports a certain organization.  I see on Facebook that she’s now a fan of that cause. A lot of the value of social media comes from this type of implicit recommendation.

4. How prevalent is fake buzz, whether its agencies creating astroturfing campaigns for clients or companies comment-stuffing review sites like Yelp?
I didn’t investigate how prevalent it is but I’m sure that undercover marketing is out there and that’s such a shame. Anyone who cares about word of mouth should fight this type of manipulation. I like the approach of Zagat and Angie’s List, that see it as part of their job to ensure the integrity of their sites. On a related issue, I think we should encourage everyone to generate more experience-based buzz (“I read this book and I liked it because…) as opposed to secondhand buzz (“my friend says that his cousin read this book and it’s cool.”) With too much secondhand buzz, we’ll end up with what can be best described as a buzz bubble as illustrated by a review posted on Amazon: “I haven’t read this book, but judging from the online reviews below, I don’t think it’s a very good book.”

5. In the big picture, what do you think is more helpful in understanding buzz and word of mouth: marketing or psychology?
Psychology. I think that the first step is always to understand what motivates people to do certain things. Marketing techniques come and go, but if you understand why people talk about products, you can find new ways to motivate them to talk about your brand.

Matt and I rushed this post tonight. I received the email three hours ago, IMed Matt, and we got it out now. I love blogging for this. I hope you enjoy this new post, Pepsi Apologized to Me For Its Suicide Ads:

Pepsi Apologized to Me For Its Suicide Ads
A close-up look at how the marketer is handling fallout from its controversial German ads

This week, PepsiCo got into hot water with more than a few folks after some suicide-themed ads many found offensive were brought to light. Here’s how they’re using social media to apologize to consumers—including me.

I received an email from B. Bonin Bough of PepsiCo, @boughb on Twitter, responding to my tweet about the recent post that Matt Creamer wrote a couple days ago, “Pepsi Opens a Vein of Controversy With New Suicide-Themed Ads”, about some ads that were run here in Germany in a lifestyle mag—ads Pepsi says it won’t run again after they received heavy criticism all over the web.

I’ll excerpt the first part of the email from Mr. Bough, who holds the title of director-social and emerging media and is based at Pepsi’s Purchase, N.Y. campus:

I saw your tweet and I just wanted to make sure I responded personally. We agree this creative is totally inappropriate; we apologize and please know it won’t run again. Also, thanks for the feedback and the Digg, it is important to discuss these types of issues.

My best friend committed suicide and this is a topic very close to my heart. So again I offer my deepest apologies.

Feel free to follow-up via twitter to me – @boughb or Huw – @huwgilbert or respond to this email.

Thanks, Bonin

I know you all think I am going to mock Bonin, but I won’t. I think this was a very bold and risky maneuver and worthy of praise rather than a tarring and feathering. And his outreach to me, a nobody, was accomplished within two days. When I replied to Bonin, asking if I might be allowed to post his email, he replied back that I could post his email but to try to “treat it kindly.” I hope I am.

I don’t think that Bonin knew that I blog for AdAge or that I know a bit about how the marketer is surprised about how well-traveled the ads have been. The old we-didn’t-think-anyone-here-would-see-it approach. Well, that’s the Internet for you. Someone passed along the scans of the PepsiMax ad, “One is a Very Very Lonely Calorie,” to the alert gang here at AdAge.

Within two days of tweeting, I received a note from @tweetmeme, a sure sign that my tweet had gone memetic (and that I had played at least a bit part in the mad traffic to the AdAge post as well as the resulting 40 comments.)

Here’s how fast and furious social media works. The article was posted on AdAge at 4:36 PM EST on December 2nd. I read it and Tweeted at 6:16 PM EST the same day. And then I received said email from Mr. Bough at 5:21 PM on December 4. The lesson here is that social media has eyes everywhere and the network to make sure that advertisers can no longer hide stuff in niche markets. There is a word in intelligence about just this thing, and it relates to messaging and propaganda: backwash. Social media makes backwash inevitable. Here’s another one from Intelligence: blowback. Backwash leads to blowback.

There’s no way to isolate this kind of advertisement. And there is an inverse proportion between how badly you want your ad to remain niche and the sensationalism surrounding its discovery. It’s a really obvious point, but one still clearly worth stating: The internet makes it impossible for any marketer to control which geographies and demographics see any particular communication. You can’t even really control what media it appears in. Think you’re creating an edgy print ad that will only be seen in a German magazine? Think again. In the blink of an eye, your ad is on the web. You know, the world wide one. And all kinds of people are pissed off.

What I like about what “Bough, Bonin {PEP}” did here is that he responded almost immediately, rather personally, and opened himself up to us social media mavens. Bravo! Full marks. Another thing I like about his apology is that there is a very good chance that I am being played, that Mr. Bough is playing reverse psychology on me. Yes, he readily approved my posting of this message when I asked, which leads me to believe that the very act of clicking on the post right now is just going to help PepsiCo with an amazingly-savvy viral marketing campaign for PepsiMax.

Today is Veteran’s Day, a day that pays homage to every man and woman who has served in the United States Armed Forces, in times of war and peace.  Please consider donating any amount today to help our returning troops.  If you donate now your funds will be matched dollar for dollar!

I have personally pledged to raise $1,000 of the $10,000 that Survivor Corps is raising this week to help returning soldiers in remembrance of Veteran’s Day, today — please help me make my goal. Honestly, a couple-bucks is cool — feel free to donate whatever you want. There is always the “Other” tab. If we have lots of small donations, it all adds up!  Please join me over on Facebook Cause in support of my pledge.

Our soldiers need our help now. Which is why, this Veterans Day, I’m asking you to honor their service with a modest gift to Survivor Corps’ program for U.S. Armed Forces veterans, Operation Survivor.

Survivor Corps is aiming to raise $10,000 over the next week, with your help. We currently have just over 600 members in the cause. If each member donated just $20, we would have well over $12,000. In addition, Survivor Corps is currently running a matching-gift program so your donation will be doubled for the returning troops! Please join Survivor Corps on Facebook Causes to help them reach their goal of $10,000!

Right now, about 620,000 veterans of the Iraq and Afghanistan wars suffer from post-traumatic stress disorder (PTSD), traumatic brain injuries (TBI), major depression, or a combination of the three. Many returning veterans are facing family, employment, and other community reintegration issues. Using our ten years of experience helping survivors of violent conflict find a way back to peace, within their own bodies and minds, and in their communities, Survivor Corps founded Operation Survivor to provide the same kind of life-changing services to American veterans.

NEWS FACTS
Within the United States there are over one and a half million service members that have served in military operations in Iraq and Afghanistan. Over thirty thousand have been physically wounded, but many more have experienced less visible, psychological wounds. Traumatic Brain Injury and Post Traumatic Stress Disorder have emerged as signature injuries of these conflicts, with recent reports suggesting an increase in rates of suicide, alcohol and drug abuse, homelessness, and domestic violence among returning service members and veterans.

These traumatic affects of conflict, left unaddressed, could have far-reaching negative consequences for the individuals affected, their families, and our country. Survivor Corps’ work in some of the most conflict affected countries in the world has shown community reintegration to be the key factor in those that overcome their traumatic experiences, and those that are consumed by them.

• 1.6 million servicemembers have deployed to Iraq and Afghanistan since 2001
• 300,000 have reported symptoms of PTSD and major depression. (RAND)
• Over 5,391 service members haveben killed in Iraq and Afghanistan since 2001 (hostile and non-hostile)4,447 killed in Iraq, 944 killed in Afghanistan (iCasualties, 06 AUG 08)
• Over 30,000 injured
• Over 1,000 lost limbs
• Walter Reed Amputee Center serves 100 veterans daily

The main issues for returning soldier since WWI have been:

• Major depressive disorder
• Alcohol abuse
• Domestic violence
• Suicide
• Homelessness
• Unemployment

All of these issues repeat after each war, and are symptoms of the much greater problem facing Veterans: How to reintegrate into families and communities upon return. We’ve seen these issues in our overseas networks, US citizens have seen these symptoms after past conflicts, and we are seeing these same symptoms again today..

PTSD:

• 53% of soldiers with PSTD receive treatment. (RAND)

SUICIDE:

• Since 2002 suicide attempts have risen from 350 to approximately 2,100 in 2007. (VA)
• The Army is committing $1.4 billion this year to add to the quality of life of a soldier including an informal peer support program through distribution of ACE of hearts playing cards.
• ACE cards: Ask your buddy, Care for your buddy, Escort your buddy.

SUBSTANCE ABUSE:
According to the Department of Defense heavy drinking occurred in 18.5% of those individuals from the U.S. Armed Forces surveyed.

• 41% of veterans who drank reported problems at work
• 24.7% of veterans who drank reported problems at home
• 31.2% of veterans who drank reported depression

DOMESTIC VIOLENCE:
A study conducted by the National Institute of Health showed returning veterans listed alcohol as the second most frequent cause of spouse violence.

UNEMPLOYMENT:

• 11.2% of returning young male veterans are unemployed (US Dept. of Labor)

HOMELESSNESS:

• 40% of homeless men are veterans. (National Coalition for the Homeless)
• 200,000 veterans are homeless. (NCH)
• Already 600 returning veterans from Iraq and Afghanistan have sought transitional housing services from the VA. (NCH)
• Women are 2 to 4 times more likely to become homeless. (NCH)
• After Vietnam, it generally took 9 to 12 years for veterans’ to become homeless…Returning veterans from Iraq are seeking housing services only months after returning. (NCH)

OPERATION SURVIVOR

Ongoing conflicts in Iraq and Afghanistan are creating a generation of veterans in the United States from all branches of the armed services and all 50 states who are struggling to overcome physical and psychosocial injuries. Most combat veterans convalescing in military hospitals across the country will survive physically, but getting on with their lives after returning home to their families and communities is proving a significant challenge for hundreds of thousands. Among the 1.6 million who have served since 2001, suicide is on the rise, as is unemployment and incidents of substance abuse and domestic violence.

The successful reintegration of returning service members is an issue that will have a long-lasting impact on American society, and may become the single defining struggle facing this new generation of veterans. Survivor Corps and its partners are determined to avoid the mistakes made when veterans returned from Vietnam, which resulted in tens of thousands of post-war suicides and over 200,000 men and women living on the streets.

To head off this tragic outcome, Survivor Corps will build peer support programs at the community level that will bring service members and veterans together for mutual support and encourage both individual responsibility and collective action to help others in need.

Survivor Corps is offering an alternative “treatment” that can be made readily available in all communities, regardless of proximity to traditional military or govern¬ment centers of support. Our approach is nimble enough to address the needs of individual survivors, while still broad enough to build a coalition of survivors and service providers working to effect long-term positive change.

This new program will help the recovery and reintegration of hundreds of thousands of returning U.S. service members at a critical time for them and their country.

On behalf of the International Medical Corps and Abraham Harrison, thank you so much for all of your support over the last four weeks to get the vote out to help get the International Medical Corps into the top-five of the Members Project and then for securing the $100,000 from American Express, to be used to feed hungry children worldwide. Here’s a thank you video blog entry from Paige Strackman, who was the PaigeS who submitted IMC in the first place under the title, Saving the Lives of Malnourished Children.

Here’s the official, final, press release you can read, directly from International Medical Corps:

International Medical Corps Wins $100,000 Grant from American Express to Save Malnourished Children

October 14, 2008, Los Angeles, Calif. –International Medical Corps (IMC) has been awarded $100,000 through the American Express Members Project. The grant will be used to treat malnourished children worldwide. IMC is one of five organizations to receive funding in the nationwide campaign where American Express Card members submit and vote for projects that are meant to bring people and organizations together for positive change.

The funding will be used to implement the project, ‘Saving the Lives of Malnourished Children.’ Submitted by American Express cardmember Paige Strackman, the project focuses on treating malnutrition through nutrient-rich, ready-to-eat food, which International Medical Corps provides to more than 35,000 children every month through a network of 215 supplementary and therapeutic feeding sites in some of the world’s most food-insecure environments, including Afghanistan, Ethiopia, Sudan, and Somalia. The project was selected by an elite panel out of 1,190 others and received more than 14,000 votes in the final round of competition.

“I submitted this project because, as a mother, I cannot ignore that five million children under five die every year due to malnutrition,” says Paige. “This funding will save thousands of malnourished children around the world who otherwise may not have been reached. I am so grateful to everyone who supported this project and helped make it a reality.”

While the project was submitted by one individual hoping to make a difference, it gathered public momentum. The project’s message was shared in the media from Los Angeles to New York, on nearly 200 blogs across the Internet, through thousands of emails and on social networking sites, including Facebook, My Space and Twitter.

The grant from American Express comes at an opportune time when rising food costs are driving millions deeper into poverty everyday while trying to afford basic staples. As a result, hunger and malnutrition kill more people each year than HIV, tuberculosis, and malaria combined.

“We are incredibly grateful to Paige for not only submitting the project, but also for fueling it with the passion to make it so successful,” says Rebecca Milner, Vice President of Institutional Advancement. “There are approximately 178 million children around the world who are malnourished and only 3 percent get treatment. This funding makes it possible for International Medical Corps to reach more of those children who desperately need our help.”

In Democratic Republic of Congo alone, International Medical Corps’ supplementary feeding centers admitted 3,500 new children in the past two months. At one center for severely malnourished children, IMC has a 35-bed capacity, but is accommodating 82. Another 30 children await treatment. This trend is symptomatic of the food insecurity affecting East Africa and much of the developing world. The World Food Program estimates that 15.7 million of those in need are in East Africa, and another 8.6 million are in Afghanistan.

With a mission that focuses on training, International Medical Corps works to empower individuals and communities, providing education on how to treat malnutrition, identify warnings signs, and intervene before malnutrition worsens. Health care workers and parents are educated on proper diet and hygiene, and communities are equipped to grow their own food and reduce their vulnerability to rising prices.

*The ‘Saving the Lives of Malnourished Children’ project can be viewed here: http://www.membersproject.com/project/view/OZH1P1
**Videos of children’s dramatic recoveries from malnutrition can be seen on International Medical Corps’ YouTube Channel: http://ca.youtube.com/user/IMCMembersProject

For more information visit our website at www.imcworldwide.org.

Also, thank you to every single blogger and social media maven who was so generous as to help us spread the word out and get as much attention as possible for both the Members Project as well as for International Medical Corps as well. You were all more than generous and all of us at IMC and AHLLC would love to thank you for being so generous and selfless.

• Help Feed Hungry Children via Danny Fisher.
• Help Save Kids via Three Sons and a Princess.
• Seeking $1.5 million to feed malnourished children via http://www.cabraham.com/node/693.
• International Medical Corps Matched With Top 25 American Express Members Project, via The Colombo Times News Blog.
• Altruism – For Whose Sake? via Jakartass.
• Cast a Vote, Help Save a Child via The Blog That Ate Manhattan Goes to Italy .
• Saving the Lives of Malnourished Children via Here There and Everywhere.
• International Medical Corps Matched With Top 25 American Express Members Project Saving the Lives of Malnourished Children via Samotalis.
• International Medical Corps responds to the food crisis with emergency nutrition programs, food relief aid, agricultural assistance, and training via Holly’s Fight to Stop Violence.
• Calling All American Express Card Members via All 4 My Gals.
• Russia using cluster bombs and humanitarian efforts for children… via Glass City Jungle.
• I’ve got this via E-Mail To Publish on this site, For the sake of children via The Triple Gem!.
• In This Election, The Winners are the Children via The Blog That Ate Manhattan.
• International Medical Corps via Christefideles.
• saving malnourished children via Lotusinthemud.
• Help Save the Lives of Malnourished Children With International Medical Corps via Myrtus.
• Saving the Lives of Malnourished Children via Ontario.
• International Medical Corps via Sakshum…cultivating dreams.
• International Medical Corps Matched with Top-25 via Jumping Monkeys.
• Banner on Site via Nerds Eye View.
• Fabulicious Friday #26 via cookienotes.
• Sharing Saturday – AmEx and Int’l Medical Corps via My Life as a Hot Professional.
• Cause Everyone Needs to Eat via Grassroots Activism.
• International Medical Corps via Yoga and Judaism Center.
• Radyo Inteligentaindigena-09-20-2008 via Inteligentaindigena Novajoservo.
• Help IMC save the lives of malnourished children in Africa! via A Romanian in Africa.
• Fighting Deadly Malnutrition: This Time, A Morally Imperative Rescue via The Cogitamus Blog.
• Fighting Deadly Malnutrition: This Time, A Morally Imperative Rescue via litbrit .
• Do the right thing via Bloody Brilliant.
• Let None Go Hungry via Pipecleaner Dreams.
• Click to Help Malnourished Children! via A Red Thread Connection.
• Tweet via Bloggapalooza.
• Here’s Something Cool via Cool Mom Picks.
• A Different Vote: Saving the Lives of Malnourished Children via Sexy Spanish Club in Buenos Aires.
• Saving Lives for Malnourished Children via Connorcolesmom.
• This won’t take a minute. via Miss Cellania.
• People Watching in Lipscani via Writers Bloc.
• A Good Deed via My Boyfriend is a twat.
• Corporate do-gooding: Vote for the best ideas that American Express is sifting through via Religion Blog: Dallas News.
• Please consider voting via Living in shkoder Albania.
• Banner via Andres V.
• Help Save the Lives of Malnourished Children via Progressive U.org.
• International Medical Corp via Jaden’s Journal.
• We Get Stuff via Winds of Change.
• International Medical Corps, Saving the Lives of Malnourished Children via Art of the Possible Online.
• Banner via Postcards From Across the Pond.
• Another AmEx Submission… via Fat Doctor.
• Up to 5 million children a year die of malnutrition – with one mouse click, you can help via Shakesville.
• Help International Medical Corp Save Starving Child With Just One Click via William K. Wolfrum.
• International Medical Corps Needs Your Vote via The Rotten Word.
• Give ‘em a vote via Army of Mom.
• Int’l Child Relief NGO Needs Our Votes…1.5Million At Stake via The Democratic Daily.
• Members Project by AmEx is amazing. Vote to send their money to help children here. via Craphammer.
• Reaching Out in the Love of Christ via The Day of the Lord.
• Do you Hear the Cry? via Christs Redeeming Passion.
• Compassion that makes a Difference. via Passion that Redeems.
• The Greatest Gift is Love via About the Father’s Business.
• Making a Difference via Redeemed by the Passion of Christ.
• Be a Light that Makes a Difference via Life in Christ.
• Saving the Lives of Malnourished Children via What’s a Delmer Look Like.
• banner via The Legless Blog.
• Contribution to a Noble Cause via Aa..Ha [Thinking Inside The Blog!].
• Help International Medical Corps Earn $1.5M via Turning Left.
• Help International Medical Corps Earn $1.5M via eNews Park Forest.
• They Need Your Vote … via Freaked Out Fathers.
• posted widget via Albtranslator.
• Please check this out via Braveheart Does the Maghreb.
• Saving the lives of malnourished children via Tongue and Cheek.
• American Express’ Members Project International Medical Corps via Sugar and Spice.
• International Medical Corps Matched With Top 25 American Express Members Project Saving the Lives of Malnourished Children via Budget Nomad – US Ex – Pat on the Move.
• Vote for International MedicalCorps to Help Children in Need. via humorgrafe .
• Voting for International Medical Corps via Tall Skinny Kiwi.
• Revealing myself as a LOTR nerd via Journey Mama.
• Thank You for Blogging About International Medical Corps! via Chris Abraham Because the Medium is the Message.
• Dora, the sheep droppings explorer via The French Mountain Dweller.
• Int’l NGO Needs Our Help To Win $1.5 M For Starving Children via Daily Kos.
• Thank You Bloggers for Blogging about International Medical Corps via Memes.org.
• Thank You International Medical Corps Bloggers via Abraham Harrison.
• “Vote for International Medical Corps to Help Children in Need” via Ben Heine.
• Feeding Hungry Children via Kuru Lounge.
• Your click could mean $1.5 million for malnourished children around the world via Pirate Pappa.
• One Click to Save Lives via So a Blonde Walks Into a Review.
• Members Projects via OBVI.
• With One Click You Can Save Thousands Of Malnourished Children via Blogher.
• Help International Medical Corps Feed Hungry Children via Chrisfernando.net.
• Thursday, September 25, 2008 via Island In the Pacific.
• Your click could mean $1.5 million for malnourished children around the world. via Fresh Motivation.
• Click for $1.5 million – A win-win-win situation via Stet.
• Vote to make a difference via Onlinefundraisingblog.
• Something About Saving Lives? via NDAGHA.
• Click to Donate via More Than An Army Wife.
• Saving the Lives of Malnourished Children via The Existential Lip.
• International Medical Corps via Backyard Missionary.
• International Medical Corps Matched with Top 25 American Express Members Project, ‘Saving the Lives of Malnourished Children’ via Bio-Medicine.
• Time is Running Out!!! via Pre School Mama.
• “The International Medical Corps: Please Consider This Good Cause” via Working With Word.
• Saving the Lives of Malnourished Children via javajive.
• Things I should have avoided whilst pregnant via Whitterer on Autism.
• American Express Members Project: Join me in voting for the project, “Saving the Lives of Malnourished Children.” via Make College Pay Off.
• Interested in Saving a Child From Malnutrition? via Reservoir.
• Go Vote for the International Medical Corps via Christian Spirituality w/ Edges.
• Vote for the International Medical Corps! via Understanding The Psychology and Effects of Abandonment Issues.
• International Medical Corps via Stories on Malawi.
• The Least of These via Paravanes: Christian Meditations .
• Vote to help feed hungry kids! via Happy at HFC.
• Please support International Medical Corps and help feed hungry children via The Sreisaat Adventures in cambodia.
• Tela’s Finds via Working Moms Against Guilt.
• Save Lives with Your Vote via Servant of Chaos.
• FYI via Left of Centre.
• International Medical Corp via Desert Phoenix.
• sidebar via Pardon Me For Asking.
• One Day Left – the AMEX Members Project via A Mom a Blog and the Life In-Between.
• widget via Psychiatryforpublic.
• sidebar via Tamil Newsfeed.
• Help Save the Lives of Malnourished Children via Progressiveu.
• A Little Charity Is All It Takes. via Anchor Rising.
• When Snark Just Isn’t Enough via World-O-Crap.
• International Medical Corps via Portrait of a Writer.
• The Members Project via Earnest Parenting.
• Vote to Feed Hungry Children via Looney Bin 4 Sure.
• American Express Members Project via Big Blueberry Eyes.
• Vote Now!! Saving the Lives of Malnourished Children via Lost Girl’s World.
• International Medical Corp Matched… via Chris Zenzine.
• We get letters via Skippy the Bush Kangaroo.
• Just a Note via Code Yellow Mom.
• International Medical Corps – Saving the Lives of Malnourished Children via Awakening To Enlightenment.
• Save the Lives of Malnourished Children via Contented Woman.
• Beyond THE FUTURE: International Medical Corps via Beyond Understanding .
• Beyond THE FUTURE: International Medical Corps via Publishers Marketplace.
• Banner via Arwin Soelaksono .
• Vote to Help Feed a Hungry Child! via Three P’s in a Pod.
• I get mail — worthy causes via The Reaction.
• I get mail — worthy causes via Newshoggers.
• I get mail — worthy causes via The Impolitic .
• Vote to Help Hungry Children via Dad Talk.
• Social Media News Release via Nandigram United.
• IMC project: Saving the lives of malnourished children via Motherscribe.
• Nobody likes to go hungry – especially kiddos. via Jelly Mom.
• HELP FEED CHILDREN via Smart Christian.
• International Medical Corps via Mama Speaks.
• International Medical Corps–Saving the Lives of Malnourished Children via This Mom.
• I don’t usually do this, but… via Non-Essential Equipment.
• Before I Forget (Again) via Drye Portents.
• Haiti Update via Gonna Make a Change.
• Vote to save hungry children! via Make it Happen.
• Please vote via All 4 My Gals.
• Att: American Express Card holders via Writers Bloc.
• Hey..Vote Again via ZenZine.
• Vote For These Guys and Save Some Children via Intuittech.
• Widget via The Disenchanted Forest.
• Vote for the International Medical Corps! via understanding the effects of unresolved abandonment issues.
• Help the International Medical Corps Feed Hungry Children via Danny Fisher.
• Help Save the Lives of Malnourished Children via Progressiveu.
• Saving the Lives of malnourished children via The French Mountain Dweller.
• Last chance to Save The Lives of Malnourished Children via Simple Green World.
• International Medical Corps’s Good Deeds Triumph!! via Three P’s in a Pod.
• Saving the Lives of Malnourished Children – NEWS FACTS via Ontario.
• $1.5 Million For Malnourished Children Around The World Possible – Your Vote In The American Express Members Project Could Help This Happen via Medical News Today.
• International Medical Corp Vote Now! via Holly’s Fight for Justice.
• International Medical Corp Vote Now! via Holly’s Fight to Stop Violence.
• International Medical Corp via Jakartass.
• widget via Andres V.
• widget via Que es El Testamento Del Paisa?.
• Part II Vote to Help Hungry Children via Dad Talk.
• Continue Saving the Lives of Malnourished Children via What’s Delmer Look Like?.
• Sharing Saturday – Bloggers Rule! via My Life as a Hot Professional.
• Banner via Earnest Parenting.
• International Medical Corps needs your help via Sociolingo’s Africa.
• Food Charities via Grasshopper New Media Presents….
• That good deed that some of you did …. via My Boyfriend is a twat.
• Saving the Lives of Malnourished Children via Paravanes: Christian Meditations .
• Giving back to Africa via Africa Safari Blog.
• Can Social Media Make the World A Better Place? via Digital Podcast.
• Vote to Feed Hungry Children via South Africa.
• Members Project Submissions Due 8/19 via The Drew Blog.
• Help International Medical Corps Save the Lives of Malnourished Children via International Medical Corps.
• Help International Medical Corps Save the Lives of Malnourished Children via Chris Abraham.
• Help International Medical Corps Save the Lives of Malnourished Children via Marketing Conversation.
• Help International Medical Corps Save the Lives of Malnourished Children via Chris Abraham: Because the Medium is the Message.
• Help International Medical Corps Save the Lives of Malnourished Children via Chris Abraham: Internet Analyst and Web Strategist.
• Vote AGAIN!!! for “Saving the Lives of Malnourished Children” via finding joy in Liberia .
• International Medical Corps needs your vote ! 4 days left “ via Ben Heine.
• International Medical Corps via Worldfoodvision.com.
• Calling All American Express Cardholders via Everything Finance.
• American Express Members Projects 08 via Ground.
• Its Easy to Make a Difference via Baer This In Mind.
• Hello guys! via Halo Scan.
• Help Feed Hungry Children! via Friends of the World Food Organization.
• International Medical Corps now in American Express Members Project Top 5, Vote Today via Yubanet.
• American Express Members Project Contest: Support the International Medical Corps via The Human Trafficking Project.

First off, if you haven’t voted yet, please vote. Secondly, as recently as Wednesday, September 24th, 2008, I posted a thank you for blogging about International Medical Corps as a thank you for all of the bloggers who were so generous as to blog about the current voting contest going on — 73 earned media posts — called the Members Project. International Medical Corps is being represented by the Member Project called Saving the Lives of Malnourished Children. Well, three days later, we have been lavished with another 30 earned media mentions, listed below:

• Thank You for Blogging About International Medical Corps! via Chris Abraham Because the Medium is the Message.
• Dora the sheep droppings explorer via The French Mountain Dweller.
• Int’l NGO Needs Our Help To Win $1.5 M For Starving Children via Daily Kos.
• Thank You Bloggers for Blogging about International Medical Corps via Memes.org.
• Thank You International Medical Corps Bloggers via Abraham Harrison.
• Vote for the International Medical Corps! via Ben Heine.
• Feeding Hungry Children via Kuru Lounge.
• Your click could mean $1.5 million for malnourished children around the world via Pirate Pappa.
• One Click to Save Lives via So a Blonde Walks Into a Review.
• Members Projects via OBVI.
• With One Click You Can Save Thousands Of Malnourished Children via Blogher.
• Help International Medical Corps Feed Hungry Children via Chrisfernando.net.
• Thursday September 25 2008 via Island In the Pacific.
• Your click could mean $1.5 million for malnourished children around the world. via Fresh Motivation.
• Click for $1.5 million – A win-win-win situation via Stet.
• Vote to make a difference via Onlinefundraisingblog.
• Something About Saving Lives? via NDAGHA.
• Click to Donate via More Than An Army Wife.
• Saving the Lives of Malnourished Children via The Existential Lip.
• International Medical Corps via Backyard Missionary.
• International Medical Corps Matched with Top 25 American Express Members Project, ‘Saving the Lives of Malnourished Children’ via Bio-Medicine.
• Time is Running Out!!! via Pre School Mama.
• The International Medical Corps Please Consider This Good Cause via Working With Word.
• Saving the Lives of Malnourished Children via javajive.
• Things I should have avoided whilst pregnant via Whitterer on Autism.
• American Express Members Project: Join me in voting for the project Saving the Lives of Malnourished Children via Make College Pay Off.
• Interested in Saving a Child From Malnutrition? via Reservoir.
• Go Vote for the International Medical Corps via Christian Spirituality w/ Edges.
• Vote for the International Medical Corps! via Understanding The Psychology and Effects of Abandonment Issues.

Anyway, bloggers and everyone else who has supported, thank you very much from both the IMC and AHLLC!

If you want more information, please check out the informational page we made for the project — the SMNR — and you can learn a lot more and see all the various and sundry assets the organization has provided for this noble campaign.

Finally, please let me know if I missed your post in the Chris Abraham comment area — and if you want to post about the contest and the issue, please feel free and pop the URL into the Chris Abraham comment section and I will add you and thanks in advance!

I would have never guessed that Camille Paglia would be in awe of Sara Palin or perceive her as follows, “Conservative though she may be, I felt that Palin represented an explosion of a brand new style of muscular American feminism. At her startling debut on that day, she was combining male and female qualities in ways that I have never seen before. And she was somehow able to seem simultaneously reassuringly traditional and gung-ho futurist. In terms of redefining the persona for female authority and leadership, Palin has made the biggest step forward in feminism since Madonna channeled the dominatrix persona of high-glam Marlene Dietrich and rammed pro-sex, pro-beauty feminism down the throats of the prissy, victim-mongering, philistine feminist establishment.” Whoa. (Via Salon.com)

Fresh blood for the vampire

Rip tide! Is the Obama campaign shooting out to sea like a paper boat?

It’s heavy weather for Obama fans, as momentum has suddenly shifted to John McCain — that hoary, barnacle-encrusted tub that many Democrats like me had thought was full of holes and swirling to its doom in the inky depths of Republican incoherence and fratricide. Gee whilikers, the McCain vampire just won’t die! Hit him with a hammer, and he explodes like a jellyfish into a hundred hungry pieces.

Oh, the sadomasochistic tedium of McCain’s imprisonment in Hanoi being told over and over and over again at the Republican convention. Do McCain’s credentials for the White House really consist only of that horrific ordeal? Americans owe every heroic, wounded veteran an incalculable debt of gratitude, but how do McCain’s sufferings in a tiny, squalid cell 40 years ago logically translate into presidential aptitude in the 21st century? Cast him a statue or slap his name on a ship, and let’s turn the damned page.We need a new generation of leadership with fresh ideas and an expansive, cosmopolitan vision — which is why I support Barack Obama and have contributed to his campaign. My baby-boom generation — typified by the narcissistic Clintons — peaked in the 1960s and is seriously past it. But McCain, born before Pearl Harbor, is even older than we are! Why would anyone believe that he holds the key to the future? And why would anyone swallow that preening passel of high-flown rhetoric about “country above all” coming from a seething, short-fused character whose rampant egotism, zigzagging principles, and currying of the gullible press were the distinguishing marks of his senatorial career?

Having said that, I must admit that McCain is currently eating Obama’s lunch. McCain’s weirdly disconnected persona (beady glowers flashing to frozen grins and back again) has started to look more testosterone-rich than Obama’s easy, lanky, reflective candor. What in the world possessed the Obama campaign to let their guy wander like a dazed lamb into a snake pit of religious inquisition like Rick Warren’s public forum last month at his Saddleback Church in California? That shambles of a performance — where a surprisingly unprepared Obama met the inevitable question about abortion with shockingly curt glibness — began his alarming slide.

As I said in my last column, I have become increasingly uneasy about Obama’s efforts to sound folksy and approachable by reflexively using inner-city African-American tones and locutions, which as a native of Hawaii he acquired relatively late in his development and which are painfully wrong for the target audience of rural working-class whites that he has been trying to reach. Obama on the road and even in major interviews has been droppin’ his g’s like there’s no tomorrow. It’s analogous to the way stodgy, portly Al Gore (evidently misadvised by the women in his family and their feminist pals) tried to zap himself up on the campaign trail into the happening buff dude that he was not. Both Gore and Obama would have been better advised to pursue a calm, steady, authoritative persona. Forget the jokes — be boring! That, alas, is what reads as masculine in the U.S.

The over-the-top publicity stunt of a mega-stadium for Obama’s acceptance speech at the Democratic convention two weeks ago was a huge risk that worried me sick — there were too many things that could go wrong, from bad weather to crowd control to technical glitches on the overblown set. But everything went swimmingly. Obama delivered the speech nearly flawlessly — though I was shocked and disappointed by how little there was about foreign policy, a major area where wavering voters have grave doubts about him. Nevertheless, it was an extraordinary event with an overlong but strangely contemplative and spiritually uplifting finale. The music, amid the needlessly extravagant fireworks, morphed into “Star Wars” — a New Age hymn to cosmic reconciliation and peace.

After that extravaganza, marking the 40th anniversary of Martin Luther King Jr.’s epochal civil rights speech on the Washington Mall, I felt calmly confident that the Obama campaign was going to roll like a gorgeous juggernaut right over the puny, fossilized McCain. The next morning, it was as if the election were already over. No need to fret about American politics anymore this year. I had already turned with relief to other matters.

Pow! Wham! The Republicans unleashed a doozy — one of the most stunning surprises that I have ever witnessed in my adult life. By lunchtime, Obama’s triumph of the night before had been wiped right off the national radar screen. In a bold move I would never have thought him capable of, McCain introduced Gov. Sarah Palin of Alaska as his pick for vice president. I had heard vaguely about Palin but had never heard her speak. I nearly fell out of my chair. It was like watching a boxing match or a quarter of hard-hitting football — or one of the great light-saber duels in “Star Wars.” (Here are the two Jedi, Obi-Wan Kenobi and Qui-Gon Jinn, going at it with Darth Maul in “The Phantom Menace.”) This woman turned out to be a tough, scrappy fighter with a mischievous sense of humor.

Conservative though she may be, I felt that Palin represented an explosion of a brand new style of muscular American feminism. At her startling debut on that day, she was combining male and female qualities in ways that I have never seen before. And she was somehow able to seem simultaneously reassuringly traditional and gung-ho futurist. In terms of redefining the persona for female authority and leadership, Palin has made the biggest step forward in feminism since Madonna channeled the dominatrix persona of high-glam Marlene Dietrich and rammed pro-sex, pro-beauty feminism down the throats of the prissy, victim-mongering, philistine feminist establishment.

In the U.S., the ultimate glass ceiling has been fiendishly complicated for women by the unique peculiarity that our president must also serve as commander in chief of the armed forces. Women have risen to the top in other countries by securing the leadership of their parties and then being routinely promoted to prime minister when that party won at the polls. But a woman candidate for president of the U.S. must show a potential capacity for military affairs and decision-making. Our president also symbolically represents the entire history of the nation — a half-mystical role often filled elsewhere by a revered if politically powerless monarch.

As a dissident feminist, I have been arguing since my arrival on the scene nearly 20 years ago that young American women aspiring to political power should be studying military history rather than taking women’s studies courses, with their rote agenda of never-ending grievances. I have repeatedly said that the politician who came closest in my view to the persona of the first woman president was Sen. Dianne Feinstein, whose steady nerves in crisis were demonstrated when she came to national attention after the mayor and a gay supervisor were murdered in their City Hall offices in San Francisco. Hillary Clinton, with her schizophrenic alteration of personae, has never seemed presidential to me — and certainly not in her bland and overpraised farewell speech at the Democratic convention (which skittered from slow, pompous condescension to trademark stridency to unseemly haste).

Feinstein, with her deep knowledge of military matters, has true gravitas and knows how to shrewdly thrust and parry with pesky TV interviewers. But her style is reserved, discreet, mandarin. The gun-toting Sarah Palin is like Annie Oakley, a brash ambassador from America’s pioneer past. She immediately reminded me of the frontier women of the Western states, which first granted women the right to vote after the Civil War — long before the federal amendment guaranteeing universal woman suffrage was passed in 1919. Frontier women faced the same harsh challenges and had to tackle the same chores as men did — which is why men could regard them as equals, unlike the genteel, corseted ladies of the Eastern seaboard, which fought granting women the vote right to the bitter end.

Over the Labor Day weekend, with most of the big enchiladas of the major media on vacation, the vacuum was filled with a hallucinatory hurricane in the leftist blogosphere, which unleashed a grotesquely lurid series of allegations, fantasies, half-truths and outright lies about Palin. What a tacky low in American politics — which has already caused a backlash that could damage Obama’s campaign. When liberals come off as childish, raving loonies, the right wing gains. I am still waiting for substantive evidence that Sarah Palin is a dangerous extremist. I am perfectly willing to be convinced, but right now, she seems to be merely an optimistic pragmatist like Ronald Reagan, someone who pays lip service to religious piety without being in the least wedded to it. I don’t see her arrival as portending the end of civil liberties or life as we know it.

One reason I live in the leafy suburbs of Philadelphia and have never moved to New York or Washington is that, as a cultural analyst, I want to remain in touch with the mainstream of American life. I frequent fast-food restaurants, shop at the mall, and periodically visit Wal-Mart (its bird-seed section is nonpareil). Like Los Angeles and San Francisco, Manhattan and Washington occupy their own mental zones — nice to visit but not a place to stay if you value independent thought these days. Ambitious professionals in those cities, if they want to preserve their social networks, are very vulnerable to received opinion. At receptions and parties (which I hate), they’re sitting ducks. They have to go along to get along — poor dears!

It is certainly premature to predict how the Palin saga will go. I may not agree a jot with her about basic principles, but I have immensely enjoyed Palin’s boffo performances at her debut and at the Republican convention, where she astonishingly dealt with multiple technical malfunctions without missing a beat. A feminism that cannot admire the bravura under high pressure of the first woman governor of a frontier state isn’t worth a warm bucket of spit.

Perhaps Palin seemed perfectly normal to me because she resembles so many women I grew up around in the snow belt of upstate New York. For example, there were the robust and hearty farm women of Oxford, a charming village where my father taught high school when I was a child. We first lived in an apartment on the top floor of a farmhouse on a working dairy farm. Our landlady, who was as physically imposing as her husband, was an all-American version of the Italian immigrant women of my grandmother’s generation — agrarian powerhouses who could do anything and whose trumpetlike voices could pierce stone walls.

Here’s one episode. My father and his visiting brother, a dapper barber by trade, were standing outside having a smoke when a great noise came from the nearby barn. A calf had escaped. Our landlady yelled, “Stop her!” as the calf came careening at full speed toward my father and uncle, who both instinctively stepped back as the calf galloped through the mud between them. Irate, our landlady trudged past them to the upper pasture, cornered the calf, and carried that massive animal back to the barn in her arms. As she walked by my father and uncle, she exclaimed in amused disgust, “Men!”

Now that’s the Sarah Palin brand of can-do, no-excuses, moose-hunting feminism — a world away from the whining, sniping, wearily ironic mode of the establishment feminism represented by Gloria Steinem, a Hillary Clinton supporter whose shameless Democratic partisanship over the past four decades has severely limited American feminism and not allowed it to become the big tent it can and should be. Sarah Palin, if her reputation survives the punishing next two months, may be breaking down those barriers. Feminism, which should be about equal rights and equal opportunity, should not be a closed club requiring an ideological litmus test for membership.

Here’s another example of the physical fortitude and indomitable spirit that Palin as an Alaskan sportswoman seems to represent right now. Last year, Toronto’s Globe and Mail reprinted this remarkable obituary from 1905:

Abigail Becker Farmer and homemaker born in Frontenac County, Upper Canada, on March 14, 1830

A tall, handsome woman “who feared God greatly and the living or dead not at all,” she married a widower with six children and settled in a trapper’s cabin on Long Point, Lake Erie. On Nov. 23, 1854, with her husband away, she single-handedly rescued the crew of the schooner Conductor of Buffalo, which had run aground in a storm. The crew had clung to the frozen rigging all night, not daring to enter the raging surf. In the early morning, she waded chin-high into the water (she could not swim) and helped seven men reach shore. She was awarded medals for heroism and received $350 collected by the people of Buffalo, plus a handwritten letter from Queen Victoria that was accompanied by £50, all of which went toward buying a farm. She lost her husband to a storm, raised 17 children alone and died at Walsingham Centre, Ont.

Frontier women were far bolder and hardier than today’s pampered, petulant bourgeois feminists, always looking to blame their complaints about life on someone else.

But what of Palin’s pro-life stand? Creationism taught in schools? Book banning? Gay conversions? The Iraq war as God’s plan? Zionism as a prelude to the apocalypse? We’ll see how these big issues shake out. Right now, I don’t believe much of what I read or hear about Palin in the media. To automatically assume that she is a religious fanatic who has embraced the most extreme ideas of her local church is exactly the kind of careless reasoning that has been unjustly applied to Barack Obama, whom the right wing is still trying to tar with the fulminating anti-American sermons of his longtime preacher, Jeremiah Wright.

The witch-trial hysteria of the past two incendiary weeks unfortunately reveals a disturbing trend in the Democratic Party, which has worsened over the past decade. Democrats are quick to attack the religiosity of Republicans, but Democratic ideology itself seems to have become a secular substitute religion. Since when did Democrats become so judgmental and intolerant? Conservatives are demonized, with the universe polarized into a Manichaean battle of us versus them, good versus evil. Democrats are clinging to pat group opinions as if they were inflexible moral absolutes. The party is in peril if it cannot observe and listen and adapt to changing social circumstances.

Let’s take the issue of abortion rights, of which I am a firm supporter. As an atheist and libertarian, I believe that government must stay completely out of the sphere of personal choice. Every individual has an absolute right to control his or her body. (Hence I favor the legalization of drugs, though I do not take them.) Nevertheless, I have criticized the way that abortion became the obsessive idée fixe of the post-1960s women’s movement — leading to feminists’ McCarthyite tactics in pitting Anita Hill with her flimsy charges against conservative Clarence Thomas (admittedly not the most qualified candidate possible) during his nomination hearings for the Supreme Court. Similarly, Bill Clinton’s support for abortion rights gave him a free pass among leading feminists for his serial exploitation of women — an abusive pattern that would scream misogyny to any neutral observer.

But the pro-life position, whether or not it is based on religious orthodoxy, is more ethically highly evolved than my own tenet of unconstrained access to abortion on demand. My argument (as in my first book, “Sexual Personae,”) has always been that nature has a master plan pushing every species toward procreation and that it is our right and even obligation as rational human beings to defy nature’s fascism. Nature herself is a mass murderer, making casual, cruel experiments and condemning 10,000 to die so that one more fit will live and thrive.

Hence I have always frankly admitted that abortion is murder, the extermination of the powerless by the powerful. Liberals for the most part have shrunk from facing the ethical consequences of their embrace of abortion, which results in the annihilation of concrete individuals and not just clumps of insensate tissue. The state in my view has no authority whatever to intervene in the biological processes of any woman’s body, which nature has implanted there before birth and hence before that woman’s entrance into society and citizenship.

On the other hand, I support the death penalty for atrocious crimes (such as rape-murder or the murder of children). I have never understood the standard Democratic combo of support for abortion and yet opposition to the death penalty. Surely it is the guilty rather than the innocent who deserve execution?

What I am getting at here is that not until the Democratic Party stringently reexamines its own implicit assumptions and rhetorical formulas will it be able to deal effectively with the enduring and now escalating challenge from the pro-life right wing. Because pro-choice Democrats have been arguing from cold expedience, they have thus far been unable to make an effective ethical case for the right to abortion.

The gigantic, instantaneous coast-to-coast rage directed at Sarah Palin when she was identified as pro-life was, I submit, a psychological response by loyal liberals who on some level do not want to open themselves to deep questioning about abortion and its human consequences. I have written about the eerie silence that fell over campus audiences in the early 1990s when I raised this issue on my book tours. At such moments, everyone in the hall seemed to feel the uneasy conscience of feminism. Naomi Wolf later bravely tried to address this same subject but seems to have given up in the face of the resistance she encountered.

If Sarah Palin tries to intrude her conservative Christian values into secular government, then she must be opposed and stopped. But she has every right to express her views and to argue for society’s acceptance of the high principle of the sanctity of human life. If McCain wins the White House and then drops dead, a President Palin would have the power to appoint conservative judges to the Supreme Court, but she could not control their rulings.

It is nonsensical and counterproductive for Democrats to imagine that pro-life values can be defeated by maliciously destroying their proponents. And it is equally foolish to expect that feminism must for all time be inextricably wed to the pro-choice agenda. There is plenty of room in modern thought for a pro-life feminism — one in fact that would have far more appeal to third-world cultures where motherhood is still honored and where the Western model of the hard-driving, self-absorbed career woman is less admired.

But the one fundamental precept that Democrats must stand for is independent thought and speech. When they become baying bloodhounds of rigid dogma, Democrats have committed political suicide.

Camille Paglia’s column appears on the second Wednesday of each month. Every third column is devoted to reader letters. Please send questions for her next letters column to this mailbox. Your name and town will be published unless you request anonymity.

I know that special forces and elite forces have been caught in a catch-22 with regards PTSD and mental illness. Most elite anyone is a little crazy, but the stigma associated with seeking psychological help if you’re in Delta or Force Recon is to basically admit that you’re broken.

Psychiatric help is available but you will rue the day you took advantage of it. Damned if you do or damned if you don’t. I know that some folks go to private doctors and pay out of their own pocket to make sure their perceived fitness level is never compromised. Very sad, really.

Well, I don’t know about the actual battlefield or elite forces but, according to the Drudge Retort, service men and women are now allowed to take “daily doses of antidepressants to calm nerves strained by repeated and lengthy tours in Iraq and Afghanistan:”

For the first time in history, a sizable and growing number of U.S. combat troops are taking daily doses of antidepressants to calm nerves strained by repeated and lengthy tours in Iraq and Afghanistan. The medicines are intended not only to help troops keep their cool but also to enable the already strapped Army to preserve its most precious resource: soldiers on the front lines. Data contained in the Army’s fifth Mental Health Advisory Team report indicate that, according to an anonymous survey of U.S. troops taken last fall, about 12% of combat troops in Iraq and 17% of those in Afghanistan are taking prescription antidepressants or sleeping pills to help them cope.

A big part of what my firm, Abraham Harrison LLC, does is online outreach and blogger relations. We’re doing our first book promotion campaign for our client, Survivor Corps, and Jerry White’s new book, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis, and we have been having a lot of fun and plenty of success. We are very proud and excited by our work on this campaign. Here are a bunch of the blog posts that we have been able to collect over the last few weeks of active campaigning of people and bloggers who have chosen to be responsive to our blogger promotion in the form of blog and forum posts:

Carey from Parenting Tales is planning to write a review of I Will Not Be Broken, according to the post Just Call Me Critic:

I will also be reviewing a book from Survivor Corps co-founder as he writes about what he has learned from his personal struggles in life and how he was able to turn his tragedy into triumph.

Jennifer, The Army Wife blogs about Survivor Corps, Jerry White’s organization, in a post titled Survivor Corps:

One of their founders, Jerry White, has recently written a book entitled I will Not Be Broken. I’m lucky enough to be receiving a copy of it from Survivor Corps, and I’ll be posting a review of it when I’m finished. It talks about how to deal with adversity, and the ups and downs that life throws us all too often, and I know we can ALL benefit from some advice on that subject!

Ilori Olalekan revived a blog partially based on excitement over I Will Not Be Broken over on Parenting Cares in the post Dealing With Life Crises:

Life crises are unavoidable experiences which everyone of us must pass through. It is not to be bargained. These experiences though differing from one person to another is at the same time very similar in nature. This is why sharing ones experiences with another is of great help during these critical times, cause it infuses the courage and strength to bear the crises. Based on this truth mentioned above, I will like to introduce a book written by Jerry White, co-founder of Survivor Corps;”I will Not Be Broken Five Steps to Overcoming a Life Crisis“. This book is aimed at helping us overcome life crises.

Outwitting crisis is a blog post about the interview that Guy Kawasaki did with Jerry White of Survivor Corps over on Angel 4 Angels:

We may have all faced or are facing crisis in our lives, in varying degrees. Some of us may have survived it, others may have given in. But there is always a lot to learn from those who have suffered unimaginably but triumphed by sheer grit and self will. Excerpts from an interview Guy Kawasaki had with Jerry White, whose life changed in 1984 after he lost one leg to that lethal litter called landmine. He later co-founded Survivor Corps and went on to share the Nobel Peace Prize in 1997.

Stephen Hershey of Reality Sandwich covered Survivor Corps and I Will Not Be Broken in the blog post Reframing Survival:

Jerry White, landmine survivor and cofounder of Survivor Corps, shares his own healing process while advising those who are suffering from tragedy in I Will Not Be Broken: Five Steps to Overcoming a Life Crisis. White seeks to turn “tragedy into triumph,” encouraging victims and their families to face facts, choose life, reach out, get moving, and give back. Voices include Lance Armstrong, Princess Diana, and Elie Weisel. The first chapter is available for download.

Deborah Evens over at Paravanes: Christian Meditations writes about Jerry White’s book, I Will Not Be Broken, in a post called No Middle Ground: I Will Not Be Broken:

After reading White’s five steps to overcoming, I realized there is no middle ground in recovery and reclaiming. Either you forever live as a shadow of your former self, or you emerge to become greater, more lovingly creative, and stronger. If you think you’re on the middle ground, you’re in shadow land. Perhaps this is what the Apostle Paul referred to when he asserted “…in all these things, we are more than conquerors…” (Romans 8:37). Properly understood (meaning from God’s point of view), we can not only survive our LAEs, we can “more than conquer” them.

Victor Kaonga of the blog NDAGHA writes about survivorship and Jerry White’s 5 Steps to Overcoming a Life Crisis:

Jerry White, a cofounder of Survivor Corps, an organization that helps victims of war and terror. Our mission, and my passion, is to help survivors heal and get on with their lives. Sounds simple, but in many places where we work, the idea of overcoming doesn’t always resonate.

This sounds to be a very promising book. I should admit that though I have not read the whole book (I am under extreme pressure to survive writing…-will disclose later), I sense the book has inspiring stories that would give someone some needed strength or perspective on life as we survive.

Of course for me I wish the book clearly advocated for God’s help in life because human strength alone is not adequate. I strongly believe that survivorship is not complete without God and in any case our simple survivorship is simply a foretaste of what we really need to be. We need to be thriving and not surviving.

Scott Goodson write about the Interview that Jerry White did over on Guy Kawasaki’s blog on his blog, Scott Goodson’s Writings in his post, Five Steps For Overcoming a Life Crisis:

Jerry White has recently published an extraordinary book (entitled “I will not be broken”) which I have ordered on Amazon tonight. He is the co-founder of Survivor Corps (formerly Landmine Survivors Newwork). His changed in 1984 when he lost his leg in a landmine explosion while visiting Israel. After this experience he has championed the cause of survivorship and became a leader in the International Campaign to Ban Landmines. In 1997 he shared the Nobel Peace Prize with Jody Williams for his efforts. He recently published a book called I Will Not Be Broken: Five Steps to Overcoming a Life Crisis. Guy Kawasaki has a wonderful posting with an interview with Jerry today.

Kathi mentions I Will Not Be Broken over on her blog in a post entitled Monday Potpourri of Things to Pass On:

I received an email about a book that looked interesting, if you want to find out more about it, it’s called I Will Not Be Broken : Five Steps to Overcoming a Life Crisis by Jerry White. I’m looking forward to reading it and will let you know what I think when I finish my copy.

Karine found I Will Not Be Broken over at Guy Kawasaki’s blog and mapped it to surviving entrepreneurial failure — and how to take that feeling of being a failure and the victimhood associated and turn it around and realize that just because you have a failed experience doesn’t — and shouldn’t — paint you as a failure — in a post called Surviving a failed project:

I read an excellent post from Guy Kawasaki’s blog, How to change the world. The post was an interview with Jerry White, the co-founder of Survivor Corps. The interview focused on the art of survival. How do you go on after a tragedy, how do you move away from that event?

It made me think about the aura that failure can give you. When you project fails, you can surrender to the failure or move on, determined to make the next project a success. You can also choose to become a victim of that failure, a let it taint the next project with defeatism.

The Interview that Jerry White did over on Guy Kawasaki’s blog on his blog really resonated with Shane over at What Leadership Demands in a post called Survival:

Of all the articles and stories I read this week this one stuck with me. I am fascinated by how much of what Jerry White has learned through is own personal tragedy translates to all of us and how we go through life.

At some point we are all confronted with a “life crisis”. This crisis will ultimately test our faith… the question for each of us is where, or in who, will our faith be placed? Pay specific attention to question #3. The five steps Mr. White identifies as essential to overcoming a crisis in this world looks a lot like the stages anyone would go through as they accept Christ and begin to follow him to get beyond their past without him.

Mr. White does not speak to his own personal faith journey so I can not offer an opinion on his source for his survival process. Truth, though, has only One source regardless how we think we arrive at it. He does quote the Dalia Lama but that does not necessarily point us to where Mr. White’s ultimate faith lies.

Jim and Brenda Johnson wrote a wonderful post about I Will Not Be Broken on their blog, Straight, Not Narrow, in the post “I Will Not Be Broken”:

That’s the title of a new book which, while it is not specifically about the LGBT community, it does cover some topics that are of value to everyone, perhaps every particularly LGBT people. The information below is from the official website for the book. I was contacted and asked if I would post something here about the book, and I am happy to do so.

Bruce Tomaso of the The Religion Blog of the Dallas News wrote a very lovely post about I Will Not Be Broken entitled Landmine Survivor Writes About Coping with Crisis

Jerry White, who lost a leg when he stepped on a landmine in Israel in 1984, is a co-founder of Survivor Corps, a group dedicated to helping the victims of violent conflicts around the world. He’s been active in the International Campaign to Ban Landmines, which shared the 1997 Nobel Peace Prize.

White has written a book, “I Will Not Be Broken: 5 Steps To Overcoming a Life Crisis,” in which he offers his advice on how to get through tough times — the loss of a loved one, a painful divorce, a serious injury, and so forth.

Jill Army of her eponymous blog, Jill Army, plans to review I Will Not Be Broken by Jerry White — in fact, she was inspired to revive her blog partially in order to do the review! We really appreciate it (via I’m un-jinxing myself!):

I intend to begin blogging again…right after I scrub the residual sticker goo off my computer. I will be reviewing a book : “I Will Not Be Broken: Five Steps to Overcoming a Life Crisis,” by Jerry White, the co-founder of Survivor Corps http://iwillnotbebroken.org. I’ve already read the intro and first two chapters (thanks to the free download) and it’s going to be inspirational and help so many people. I know it is something all my readers (yes all two of them …hi dad!) will enjoy and pass on to those around them that need to hear the message and take the steps. I know I will. Looking forward to blogging again.

At 8 Hours & A Lunch, Deb Owen wrote a review of the Interview that Jerry White did over on Guy Kawasaki’s blog:

There’s a must-read interview with Jerry White on Guy Kawasaki’s how to change the world blog today that he is calling “The Art of Survival.” [...] I began to look for my “favorite snippet” in the interview, but the whole interview is worth the few minutes to read. It’s a great perspective with applications many of us could use in multiple areas of our daily lives. Check it out.

Heidi blogs about Jerry White’s book in a post called, “I Will Not Be Broken”: The Book by Jerry White, Survivor Corps, on here blog, Mommy Monsters:

I have not read this book … but this looks like a worthwhile read for those who are struggling to rise above circumstances from their past or present. So I wanted to pass it on to you!

Guy Kawasaki wrote a stellar blog post about his interview with Jerry White on the Art of Survival, about Survivor Corps, and about Jerry White’s new book, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis:

Jerry White is the co-founder of Survivor Corps (formerly Landmine Survivors Newwork). His life changed in 1984 when he lost his leg in a landmine explosion while visiting Israel. After this experience he has championed the cause of survivorship and became a leader in the International Campaign to Ban Landmines. In 1997 he shared the Nobel Peace Prize with Jody Williams for his efforts. He recently published a book called I Will Not Be Broken: Five Steps to Overcoming a Life Crisis

Erin Burke of Liquid Heat wrote a forum post about the book, I Will Not Be Broken over on the forum SL Exchange:

I will be the first to admit that I am not a book reviewer or even a professional blogger for that matter. Recently a book was brought to my attention that I felt compelled to let everyone know about. The book is titled “I Will Not Be Broken” and the author is Jerry White.

It’s funny how life works sometime, the person that told me about this book thought I would be interested because I work with Relay for Life in Second Life. I work with Relay for Life because on June 21, 1996 I lost my mother to cancer and it makes me feel as if I am honouring her life by hopefully helping raise money to find cures for cancer, so that someone else will be saved the pain and fear she went through and the pain and fear I have continued to go through by losing her.

I Will Not Be Broken is not a book about cancer survivors specifically, it is a book about survivors period. Survivors of any crisis that enters their life and how to live with it and overcome it. There was a line in Jerry’s book that although very simple, really struck me

“They say what doesn’t kill you makes you stronger. It’s not quite that simple. I believe you have to decide it will make you stronger.”

There is a very thoughtful and Buddhism-focused blog post about Jerry White’s book over at Transparent Eye, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis by Jerry White:

I don’t usually respond to press releases, but the one announcing I Will Not Be Broken: Five Steps to Overcoming a Life Crisis by Jerry White interested me enough that I checked out the intro and first chapter, which are available online.

White is the co-founder of Survivor Corps who lost his leg to a land mine. The book sounds like it has a self-help orientation, and is chock full of anecdotes. He distills it into a five-point program

o Face facts
o Choose life
o Reach out
o Get moving
o Give back

My sense is that it is compatible with Buddhist notions of compassion, though oriented more toward international humanitarianism.

Speaking now from my own knowledge, studies of human happiness have shown that it has little to do with actual circumstance, and more to do with predispositions are are either genetic or developmental. People can come back from tragedy, but a key step is to loosen attachment to the way things were but no longer are(Buddha’s Four Noble Truths). Once that block is overcome, finding new life goals and working toward them can provide a path to achieving satisfaction.

Sharon of The Reservoir wrote a very complete review post entitled Book Review: About I Will Not Be Broken, a Book by Jerry White:

From a leader of the Nobel Peace Prize-winning movement to ban landmines and founder of Survivor Corps comes an astoundingly effective guide to recreating a happy and fulfilling life after catastrophe strikes—a book that Bob and Lee Woodruff call “a road map for the individual and their family to re-enter the land of the living.” In I WILL NOT BE BROKEN, Jerry White reframes the question “why do bad things happen to good people?” and asks, given that bad things do happen, how do people absorb the blows and move through them?

Sharon also wrote a touching and insightful personal testimonial in a post called Dealing with loss (my experience):

In November of 2006 I lost my cousin to a fatal road accident. It was even more harrowing because I had known him for little over 10 years; both families had recently become reconciled. He was also one of my favorite cousins.

It was like most deaths of that sort, a needless one. I remember when I first heard the news, the question I kept asking was why? I needed to know why it happened. He was only 24 years old, he hadn’t even begun to really live life. How could he just be snuffed out like that?

I’d just been called to bar (in fact, he was buried on the same day I was called to the bar). So I just buried it deep down inside me and didn’t think about it.

Then less than a year later, I met my husband to be. In telling him about my family, I started to tell him about this cousin when I felt a deep flood of emotion threaten to drown me. I started crying and just couldn’t seem to stop. I cried so hard, I wanted to die. I was still asking why?

I finally dried my tears. I still don’t understand why. I became a lawyer and he wasn’t there to rejoice with me. I’m getting married soon and he never even met my fiance. I still haven’t deleted his email address from my inbox. Many times I think I’m over it and then I feel the grief well up again; and the tears start to trickle down unobtrusively.

But I have refused to allow the grief incapacitate me. Instead I tap into it and it makes me stronger. It gives me more compassion for others, keeps me in touch with my feelings. It reminds me of my own immortality and helps me keep my priorities straight.

In my own way, I have assimilated the 5 steps to dealing with crisis in Jerry White’s book, I Will Not Be Broken and made them work for me.

I know my cousin is gone and nothing I do will bring him back; not all the grieving in the world. I can’t shut down because of that (he wouldn’t want me to). So I have chosen instead to live and not merely exist. I get together with my brothers and his brother every now and then to reminisce about him. It keeps him alive in our hearts and we offer strength to each other. I live my life in a way I know will make him proud but more than that, the experience has made me more compassionate to others who are also grieving.

These steps are time tested and have been proven (especially in my own life). We can’t stop tragedy form happening but we can overcome tragedy. However it is a personal choice. But it is a choice that can be made if the steps in I Will Not Be Broken are diligently applied.

Sandy Carlson writes about Jerry White’s book, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis by Jerry White, in the post Review: I Will Not Be Broken:

The book outlines a program of five steps for coping with disaster. He draws on his experiences as well as those of famous persons such as Lance Armstrong; Diana, Princess of Wales; Christopher Reeve, the American Psychological Association, and the not so famous–his college roommate, his mom, Bosnians who survived the warn in their country, a little Cambodian girl who also lost a leg to a landmine. His drawing on the wisdom of persons from all walks of life underscores he beliefs that wisdom is a collective resource as well as an individual one and that all life is interconnected. White’s book approaches the challenge of trauma positively by focusing on individual strengths rather than dwelling on what went wrong and why.

I Will Not Be Broken is an earthy, conversational, and real testament of the beauty and wonder of all life.

Burkitt wrote a post about I Will Not Be Broken by Jerry White in the the British Cancer Survivors forum:

I received an email from somebody recommending this book: I will Not be broken. I had a look at the website and I think the book is worth recommending to others, even though it was not written by somebody affected by cancer.

Carl Wilton wrote, in May 12, 2008 – Unbroken, on his blog, A Pastor’s Cancer Diary, how the experience of a man who has lost his leg to a Landmine in Israel has a lot in common with someone suffering and surviving cancer. That illness and tragedy is transforming and always immensely difficult to overcome — to survive and then thrive:

I think White’s conclusions can be generalized to include the experience of being diagnosed with a slowly-progressing disease like cancer. In the book, he recalls a conversation he had with Princess Diana, with whom he worked as an anti-landmine activist. Touring Bosnia and speaking with survivors, they observed that everyone seemed to have “their date.” They could all state precisely on which date they had been injured or bereaved.

Many of us cancer survivors can do the same with our dates of diagnosis (mine was December 2, 2005). Before that date, we may have a suspicion something is wrong, but we still have the luxury of hoping it’s nothing serious. After that date, we can never return to such naiveté. We will, forever after, be cancer survivors.

Mommy blogger, Robin, wrote a powerful post on her blog, Around the Island, Rebuilding a better world, one survivor at a time:

Until a few weeks ago, I had never heard of Jerry White, let alone known that he is a leader in the international fight against landmines. I didn’t know that he has this calling because he himself lost his leg to a landmine when he entered an unmarked minefield in the north of Israel, my own country, in 1984. I didn’t know about his struggle to redefine his life after his accident, to choose survival, and I didn’t know that he had taken it one step further, going on to found the Nobel Peace Price-winning Landmine Survivors Network (LSN), the same organization that Princess Diana was involved with.

I didn’t know that he had recently expanded LSN’s mission from aiding those injured by landmines to aiding all those who are victims of the worst epidemic of all – the very preventable epidemic of war and violence. The new mission bears a new name as well – Survivor Corps – which reflects both its calling and its philosophy.

Now I know, and I am proud to help spread the word.

If you’re interested in blogging about either Survivor Corps or the book, I Will Not Be Broken, pop me an email and I can hook you up.