Firstly, if you’re in new media, social media, new marketing, publicity, or public relations, you need to subscribe to the Inside PR podcast. Secondly, before you continue embarrassing yourself professionally by using all the words you have been using incorrectly, you need to read through the Inside PRoper English archives. Seriously. You’re embarrassing yourself. The rest of this post is non-essential. Via Marketing Conversation.

OK, Thirdly: people in Canada are charming, funny, intelligent, nice, snarky, generous, proper and a little intentionally naive — and that’s an excellent thing. Inside PR is a charming, funny, intelligent, nice, snarky, generous, proper and a little intentionally naive podcast about Public Relations.

It is charming and if you spend some time with it, you will become the ideal form of what PR should be and not the dark shadowy slime, as it is often perceived. Listening to Inside PR is like going to a golf pro: you learn good form and sportsmanship from the get-go instead of going out to the links a total hack.

While I may be a gray beard in the social media and marketing world, I fancy the insight and experience that Terry Fallis and David Jones offer freely and generously on a weekly basis is a real Godsend.

The two most interesting things I have learned over the course of my hungry learnings is that most PR experts never intended to be and that PR has a lot of PR experts and not nearly enough Social Media experts.

So, I guess I listen to Inside PR so hungrily because it constantly reaffirms what we at Abraham Harrison are doing: conversational PR; conversation PR.