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Burger King Fails With BK Boxers » Adrants
Controversial ads can help boost a brand - PRWeek US
Eric Yaverbaum, president and CEO of Ericho Communications, says the press might not be good, but this kind of attention effectively multiplies the company’s ad buy and drives consumers […]
Chris Abraham, President and COO of Abraham Harrison, is a leading expert in online public relations with a focus on blogger outreach, blogger engagement, and Internet reputation management. A pioneer in online social networks and publishing, with a natural facility for anticipating the next big thing, Chris is an Internet analyst, web strategy consultant and […]
On behalf of the International Medical Corps and Abraham Harrison, thank you so much for all of your support over the last four weeks to get the vote out to help get the International Medical Corps into the top-five of the Members Project and then for securing the $100,000 from American Express, to be used […]
The International Medical Corps and my team have been working on winning $1.5 Million dollars through American Express’ Members Project. IMC needs to be in the top 5 in order to win. Please check out the Member Project page, Saving the Lives of Malnourished Children, and then please vote. I would like to personally thank […]
Markets are conversations.
Markets consist of human beings, not demographic sectors.
Conversations among human beings sound human. They are conducted in a human voice.
Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. […]
When it comes down to it, reputation defense and crisis management demands engagement: resistance is futile. Here’s some excellent advice from Local Advertising Journal about the risks and rewards of Online Reputation Management: Eliminate the Negative:
A negative review of your business or product is detrimental to your online reputation, but if it is managed correctly […]
I quickly realized that StumbleUpon is the coolest and hottest social bookmarking service nobody has heard of. I love it but I don’t nearly use it enough: either as a stumbler or as a marketer. I found this on Blog Marketing Journal and thought I would open it up to you:
In case you are not […]
Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the […]
I got to spend some time hanging out with Martin Marty at Renaissance Weekend a couple years ago. All I knew about him was gleaned from lunches, dinners, and panels together. During last night’s run, my friend Marty Marty started speaking into my iPod earbuds in the form of an interview on Speaking of […]
Sarah Palin Comment Thread Par Excellence
If you have not been keeping on top of all of the great comments streaming in to the AH Poll entitled “If John McCain died or became incapacitated, would Sarah Palin be competent to be President?” you are really missing out! Some of them are the most insightful, thoughtful, and brilliant collection of thoughts […]