Live Blogging Firebrand Thursday, originally uploaded by Chris Abraham.

I caught Firebrand on ION last night. Again, laughed my ass off. What I like most about Firebrand is that they treat commercials like little movies. The CJs discuss the directors, the actors, the agencies, and the outcomes of the ads. For any of you who are in the industry, it is a great education.

Actually, Firebrand is interesting for anyone interested in products, services, or television and the way things work. It also allows me to do come comparative studies since Firebrand isn’t jingoistic and offers access to commercials from around the world, especially online.

And, of course, cute CJs. Oh, and while Firebrand is and has been my client, the truth is is that they continue retaining me because I am a super fan.