Chris Abraham is a Founding Partner, President, and Chief Operating Officer (COO) of Abraham Harrison, LLC, an international public relations firm specializing in online public relations and word-of-mouth/conversation marketing.

Mr. Abraham is an expert in online outreach, advocacy and marketing with over 15 years of online experience. His experience focuses on web strategy, including SEO strategy, technology strategy, and online marketing strategy.

Before moving to his current position, Mr. Abraham was a Senior Account Supervisor and a member of the Interactive Team at Edelman in Washington, DC, doing online public affairs. Before joining Edelman, Chris was Technology Strategist for New Media Strategies, a pioneer and industry leader in online brand promotion and brand protection.

Mr. Abraham has spoken about blogging, social media, technology, and new media for both corporate clients as well as for BBC Worldwide, CNN International, Columbia University, American University, Podcamp Philly, Renaissance Weekend, the Writer’s Center, The Urban Institute, and others.

Learn more at Abraham Harrison LLC

Chris Abraham is a Founding Partner and the President of Abraham Harrison, LLC, an international consulting group with specialties in online word-of-mouth/conversation marketing and online business & technology strategy advising. Abraham Harrison, LLC is based out of Washington, DC and Berlin and serves clients across the globe with associates spanning ten time zones. Via LinkedIn

Chris Abraham’s Specialties:

online business intelligence, corporate and pr blogging, online brand intelligence, online brand promotion and protection, online buzz and relationship marketing, online education, online messaging, online social networks, online technology strategy, rss syndication strategy, search engine optimization strategy, virtual community building

Chris Abraham’s Experience

• President and COO

  Abraham Harrison LLC

  (Privately Held; 11-50 employees; Online Media industry)

  January 2007 — Present (1 year 6 months)

  Abraham Harrison, LLC, is an international consulting group with specialties in online word-of-mouth/conversation marketing and online business & technology strategy advising. Abraham Harrison, LLC is based out of Washington, DC and Berlin and serves clients across the globe with associates spanning ten time zones.

• Blogging Instructor

  The Writer’s Center

  (Privately Held; 1-10 employees; Professional Training & Coaching industry)

  February 2006 — June 2007 (1 year 5 months)

  •Instructional courses on blogging, from introduction to advanced techniques
  •Marketing, promotional, and SEO strategies for writers and business people
  •www.appliedblogging.org developed to support blogging students

• Sales Representative

  Visible Technologies

  (Privately Held; 11-50 employees; Information Technology and Services industry)

  January 2007 — June 2007 (6 months)

  Sales representative for Visible Technologies’ TruView and TruCast software solutions. TruView is the most effective service for individuals and companies to manage their reputations via what appears in the top search engines. TruView is the first corporate solution that helps organizations manage and protect their brand in the Blogosphere and other “consumer-generated media” communities.

• Associate

  crayon LLC

  (Privately Held; 11-50 employees; Online Media industry)

  January 2007 — June 2007 (6 months)

  crayon will help marketers, advertisers and public relations professionals better understand the tremendous changes, challenges and opportunities in today’s dynamic and complex world of fragmented attention, increasing consumer control and hardening attitudes towards marketing communication.

• Consultant

  Comteg

  (Privately Held; 11-50 employees; Management Consulting industry)

  December 2006 — May 2007 (6 months)

  COMTEG.COM is a consultancy focused on Online Advertising, Media Measurement and Publishing. Our consulting services are Strategy Formulation, Market Entry and Industry Political Initiatives. We operate globally with offices in Europe, The Middle East & Asia.

• Blogger

  Self-employed

  (Self-Employed; Myself Only; Publishing industry)

  January 1999 — March 2007 (8 years 3 months)

  Blogging strategist with a focus on PR blogs, corporate blogs, publicity blogs, grassroots blogs, SEO blogs, brand blogs, and media blogs. Current personal blog is Chris Abraham – Because the Medium is the Message (http://www.chrisabraham.com). Experienced blogging trainer and guest-blogger.

• Senior RSS Consultant

  Hinchcliffe & Company

  (Privately Held; 11-50 employees; Online Media industry)

  January 2007 — February 2007 (2 months)

  Senior RSS Consultant at T. Rowe Price on behalf of Hinchcliffe & Company. Research, design, develop, and deploy T. Rowe Price’s client and prospect RSS syndication strategy.

• Consultant

  Abraham PR

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  October 2006 — January 2007 (4 months)

  Chris Abraham is a web strategist, focusing on search engine optimization (SEO), search engine markeing (SEM), online buzz marketing, online advocacy, blogger relations (BR), blogger outreach, and word-of-mouth marketing. Chris consults clients on new media public relations solutions, delivering strategy documents that include an analysis and audit of the current web strategy, recommendations, and next steps. Consulting, training, and client services are available and tailored to client needs, according to the next steps and client need.

• Consultant

  BoldMouth

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  August 2006 — September 2006 (2 months)

  •Blog strategy and planning for high-traffic, high-profile blog relaunch
  •Customized Moveable Type installation on CentOS dedicated server
  •Transition from TypePad to newest Movable Type 3.31 install
  •Monetization of blog, including BlogAds and Google AdSense placement
  •Search Engine Optimization (SEO) of blog

• Senior Account Supervisor

  Edelman

  (Privately Held; 1001-5000 employees; Public Relations and Communications industry)

  May 2006 — August 2006 (4 months)

  •Direct client contact for Wal-Mart’s innovative blog outreach campaign, including prospecting and messaging
  •Spearheaded Working Families for Wal-Mart blog, newsletter, and activation list
  •Developed online word of mouth outreach for Taylor Hicks webcast from Wal-Mart shareholder’s meeting
  •Co-produced “Exposing the Paid Critics” website for Working Families for Wal-Mart
  •Co-produced successful online advocacy proposals to GE, Nissan, Shell, the American Petroleum Institute, and Wal-Mart Realty
  •Designed and developed opt-in membership Email and messaging campaigns

• Technology Strategist

  New Media Strategies, Inc.

  (Privately Held; 51-200 employees; Public Relations and Communications industry)

  September 2003 — May 2006 (2 years 9 months)

  •Developed online word-of-mouth marketing strategy and tactics used on Usenet, message boards, social networks, and blogs
  •Developed online advocacy and outreach campaigns for clients’ products, services, and message
  •Produced internal and client protective and promotional SEO campaigns and search strategy to highlight positive online conversation and supress negative conversation on popular search engines
  •Developed in-house expertise on blogging, new media, podcasting, technology, citizen journalism, and CGM, including training, teaching, and the development of blogging and online marketing strategy
  •Developed, deployed, and launched client and internal corporate blogs, marketing blogs, vertical industry blogs, PR blogs, promotional blogs, public affairs blogs, social networks, and podcasts
  •Managed online advertising campaigns using Yahoo and Google contextual ads

• Guest Lecturer

  Columbia University

  (Educational Institution; 201-500 employees; Public Relations and Communications industry)

  October 2005 — October 2005 (1 month)

  Lectured on the topic of blogging and viral marketing strategies for the Executive Masters in Public Affairs Program, for Advanced Management concentrators, at the School of International and Public Affairs (SIPA) at Columbia University.

• Photographer

  Corbis

  (Privately Held; 201-500 employees; Photography industry)

  August 1990 — 2004 (14 years)

  Contracted stock photographer.

• Director of Sales

  eResources, LLC

  (Privately Held; 1-10 employees; Computer Networking industry)

  September 2002 — September 2003 (1 year 1 month)

  •Managed sales force and new business for the ITonDemand™ and the eResources Content Management System products

• Senior Web Developer

  National Legal Aid & Defender Association

  (Non-Profit; 11-50 employees; Alternative Dispute Resolution industry)

  February 2002 — September 2002 (8 months)

  •Developed Web applications and content management system (CMS) developer using Zope, Python, and MySQL

• Managing Director

  beehive North America

  (Privately Held; 11-50 employees; Internet industry)

  July 2000 — February 2002 (1 year 8 months)

  •President, co-owner, and co-founder of beehive North America, the North American office of Berlin-based beehive elektronische medien GmbH
  •Sold and marketed software Zope application development training and services
  •Clients included College of Exploration, The Nature Conservancy, and Space Telescope Science, and Pfizer Global Research and Development (PGRD)

• Online Community Builder and Linux System Administrator

  Caucus Systems, Inc.

  (Privately Held; 11-50 employees; Internet industry)

  July 1999 — June 2000 (1 year)

  Linux/Unix system administrator and online community and event facilitator for Internet company focused on developing enterprise-level virtual online events and conferences.

• Senior Information Engineer

  US Department of Treasury Chief Information Office (CIO)

  (Government Agency; 51-200 employees; Executive Office industry)

  July 1997 — July 1999 (2 years 1 month)

  Senior application and web developer for the Office of the CIO for the Department of the Treasury. HTML, scripting, programming, graphic design, management, development, and deployment of the CIO intranet and public website.

• Online Creative Writing Instructor

  Online Creative Writing Course, EFA/Kalamazoo, MI, Public Schools

  (Government Agency; 51-200 employees; Primary/Secondary Education industry)

  August 1996 — May 1997 (10 months)

  Co-teacher of the first fully accredited virtual online highschool creative writing course. Education for the Arts (EFA) was an magnet program for highschool kids in Kalamazoo, MI. The program supplied laptops and dial-up access to the students. Course did include face-to-face four times a year as well as several field trips to conferences.

• Software Engineer

  Proxicom

  (Public Company; 51-200 employees; Internet industry)

  May 1996 — August 1996 (4 months)

  Web developer for the seminal web application and development company formerly called Proxima, now Proxicom. Amongst other projects, worked on Owens Corner and Garfield official websites.

• Technical Customer Support

  Picture Network International

  (Privately Held; 11-50 employees; Publishing industry)

  June 1993 — December 1995 (2 years 7 months)

  Industry’s first online stock photo agency with dedicated dial-up ISP-based client called “Seymour.” PNI was an online stock photography service with more than 30 stock houses supplying images. It had more than 250,000 images in its library.

• Vice President

  Pacific Rim Productions, Ltd.

  (Privately Held; 1-10 employees; Photography industry)

  October 1994 — November 1995 (1 year 2 months)

  Vice President of multimedia production company. Primary role as producer, photographer and script writer. Clients included General Motors and Hawaii Visitors Bureau.

• Photographer

  Abraham & Dunn

  (Privately Held; 1-10 employees; Photography industry)

  May 1983 — July 1988 (5 years 3 months)

  Family-owned photography company. Have been shooting corporate and travel photograhy since I was 13-years-old.

Chris Abraham’s Education

• George Washington University

  BA, American Literature, August 1988 — May 1993

  Activities and Societies:

  Phi Kappa Psi, Crew Team

• University of East Anglia

  American Studies September 1990 — June 1991

  Activities and Societies:

  Crew Team

Additional Information

Chris Abraham’s Websites:

• My Blog
• My RSS feed
• My Company

Chris Abraham’s Interests:

RSS, blogging, Blogosphere, emergent systems, emerging technology, futurism, buzz marketing, blog, blogs, content management, rowing, sculling, biking, running, blogging, nlp, writing, reading, lecturing, driving, new technology, emergent systems, emergent technology, new media, Internet, viral markeing, memetics, systems theory, emergence, politics, popular culture, culture, trends, programming, news

Chris Abraham’s Groups:

Renaissance Weekend, Viral and Buzz Marketing Association, VBMA, Howard Rheingold Associate, HHWinc, Haft, Harrison & Wolfson, Inc., Urban Institute Communications Advisory Board, DC Zope Python User Group, zpug, da Vinci Group

Chris Abraham’s Honors:

Most Likely to be Famous, Saint Louis School, Honolulu, HI, 1988

I was going around the Internet and the blogosphere for work looking for folks who are using ooVoo and stumbled upon Adrianne and her article, The AfroSphere is making headlines, and ooVoo is keeping us connected. The article is all about how the members of the AfroSpear think tank keep connected online using ooVoo and I think that’s cool and what ooVoo should be used for.

I asked about the AfroSpear story and Adrianne popped me the AfroSpear history:

The origins of “AfroSpear” started from a discussion a group of us had in regards to developing a community of African/Black progressive minded bloggers. From further discussions it developed into an idea to create a diasporic-wide think tank type blog comprising of 6 bloggers: 3 women and 3 men. The vision was that it would focus on discussing issues, exchanging ideas and creating strategies, with the objective of developing concrete and viable solutions to tackle the concerns relating to those of African descent worldwide.

The 6 we initially started with had developed a relationship by exchanging ideas and having discussions and respectful debates on each others blogs. We didn’t always agree, but what we had in common was our love for our community and a commitment to the progress of those of African descent, both near and far. We came from 4 different countries on 3 continents. We brought a variety of experiences, perspectives, ideas, beliefs and values in an effort to foster understanding, wisdom, knowledge and strength.

So we are currently and forever will be a work in progress. Standing still is not an option! When one stands still, you actually start moving backwards, you get left behind as others move forward. We don’t claim to have all the answers but we are searching. We want to be a part of, connected to and add our collective voice to the variety of other Afrocentric/Black individuals, cells, conglomerations and collectives out in the AfroSphere. To the best and the brightest for the progress of our people.

And to meet the members of AfroSpear you can explore Adrianne’s blogroll:

• Agloco-Own the Internet
• Black Women in Europe Award winning blog
• Black Women in Europe Shop
• Black Women in Europe Social Network
• Blog Rush
• Christopher Plantener
• Dynamic
• Facebook-JobsinStockholm
• FortyPlusTwo
• Gary Reid
• JobsinStockholm.com Blog
• JobsinStockholm.com For English speaking professionals
• JobsinStockholm.com Store
• Louis Armstrong Curriculum Guide
• MySocial Bio
• MySpace-JobsinStockholm
• ooVoo World
• Robert Wesley Branch Agency
• Squidoo-Black Women in Europe
• Squidoo-Expats in Sweden
• Squidoo-JobsinStockholm
• The Rock Consulting Group
• Women in the African Diaspora
• Women in the African Diaspora Social Network
• ZN

If you want to know more about where I went to high school, Saint Louis School, then you can learn a lot more on Wikipedia

Saint Louis School on 3142 Waialae Avenue in the hillsides of Honolulu, Hawai’i is a historic Roman Catholic college preparatory school for boys founded in 1846 to serve the needs of early Hawai’i Catholics in the former Kingdom of Hawai’i. It is currently affiliated with the Society of Mary, a religious order of brothers and priests called Marianists. Its most famous graduate is the late Governor of Hawai’i John A. Burns, credited with securing statehood and developing the modern State of Hawai’i.Establishment
Saint Louis School was originally located in Windward O’ahu as the College of Ahuimanu, founded by the Fathers of the Congregation of the Sacred Hearts of Jesus and Mary in 1846. In 1881, it moved to downtown Honolulu, adjacent to Washington Place, the home of Lili’uokalani, who would become Queen of Hawai’i in 1891. When it moved to downtown Honolulu, the school was called the College of Saint Louis, named after the patron saint of Louis Maigret, Bishop of Honolulu.

Marianists assumed control of the school and determined a need for the expansion of facilities to meet the needs of the burgeoning Hawai’i Catholic population. In the 1920s, the Marianists purchased land in Kalaepohaku, a hillside division of Honolulu’s Kaimuki community. Kalaepohaku opened in September 1928 as Saint Louis School where it continues to serve Hawai’i Catholic and non-Catholic boys today.

Development
In 1949, Saint Louis School dropped lower grade levels one at a time and eventually became exclusively a high school serving grades 9, 10, 11 and 12. In 1980, grades 7 and 8 were reinstated. In 1990, grade 6 was reinstated and it joined grades 7 and 8 to become a separate middle school within Saint Louis School. Most recently, grade 5 was reinstated and added to the middle school. Like most institutions of academia, Saint Louis School adopted a formal Mission Statement, Purpose Statement and Philosophy Statement.

Mission
The Mission of Saint Louis School is to educate and challenge students of various religious, ethnic and economic backgrounds that they may achieve a quality education and become gentlemen in character, reaching individual potential through the Catholic Marianist tradition of spiritual, academic, physical and emotional maturity.

Purpose
The outstanding characteristics one finds at Saint Louis School is the excellent quality of education for all of its students, with a varied curriculum designed to fill a wide range of educational and personal needs. Our principal concern is instilling truths and values that are carried over into students’ lives that go beyond Saint Louis. We strive to teach and to develop a sense of family, the “Saint Louis Family” – faculty, students, parents, administrators – working together to build an awareness of individual dignity and spiritual worth.

Philosophy
Our curriculum is firmly rooted in the Catholic faith, welcoming and respecting other beliefs. We seek to meet the varied needs, talents and abilities of our students through academic programs of critical thinking and experienced learning designed for general, advanced and college preparatory students.

Academics
Saint Louis School is fully accredited by the Western Catholic Education Association (WCEA) and the Western Association of Schools and Colleges (WASC). It offers three distinct curricula that students and parents can choose from.

- An accelerated college preparatory program for students planning to attend very selective colleges or universities.

- A college preparatory program.

- A general program for students planning to attend trade or business schools, two-year community colleges, or enter the military or work force.

Athletics
Saint Louis School plays competitively in the Interscholastic League of Honolulu (ILH) and the Hawai’i High School Athletic Association (HHSAA). Sometimes it fields members in the Pac-5, an alliance of Honolulu-area private academies.

Lacking professional sports teams in the state has made Hawai’i high school teams extremely popular. Several generations of Hawai’i residents have become avid fans of Saint Louis School athletics, especially its football team. It has often been hailed by the Honolulu Advertiser and Honolulu Star-Bulletin newspapers as Hawaii’s Team as it has played in prestigious invitational tournaments throughout the world. Whoever assumes the position of head football coach has over the years become celebrity in the state.

Saint Louis School also fields teams in air riflery, bowling, cross country, kayaking, tennis, water polo and volleyball in the fall. In winter it competes in canoe paddling, basketball, soccer, swimming and diving, riflery, tennis and wrestling. In spring it competes in baseball, golf, judo, tennis and track.

Notable Students
James Aiona, Lt. Governor of Hawai’i
John A. Burns, Governor of Hawai’i
Samuel Wilder King, Governor of Hawai’i
Benny Agbayani, professional baseball player
Dominic Raiola, professional football player

See also
Roman Catholic Diocese of Honolulu
Chaminade University of Honolulu
William Joseph Chaminade

As part of the support material I offer my students for my Washington, DC, blogging workshops, I have a website, The Applied Blogging Workshop, that gives everything I teach away for free. A “steal this curriculum” site.

I started with the lecture I taught at Columbia and have gone from there.

The site sometimes goes fallow between classes, but since I have the “Starting a Blog” blogging class to teach this Tuesday, I am probably going to spend a lot of time updating it.

If you want to start a blogging class, blogging course, or blogging workshop, please contact me and I will help in any way I can.

If you need a Blogging 101 class, an on-site training session of how to blog, a blogging consultant; if your company needs executive blog training or corporate blog training, I would be happy to oblige as well but it’ll cost you.

Contact me at either (202) 352-5051 or cja@well.com

Upon Kalaepohaku’s rugged slope
St. Louis High School with her noble aim,
Proclaims the blessings of our fondest hope
And heralds the praises of a glorious name.

Long may Hawai`i’s tropic breeze
Unfurl your Red and Blue,
And He who guides our destinies
Our hearts keep true to you.

Saint Louis School

History
Since 1846, Saint Louis School has been preparing and motivating young men in Hawaii to achieve academic excellence and personal growth. Saint Louis is an independent Catholic Marianist School that gives students a strong college preparatory education emphasizing academics, service, faith and moral values.

Saint Louis School is the successor of the College of Ahuimanu in Windward Oahu begun in 1846 by the Catholic Missions under the direction of the Fathers of the Sacred Hearts of Jesus and Mary. In 1881 the school moved to its second location on Beretania Street adjoining Washington Place, the Governor’s present residence. The name “College of St. Louis” was given to the institution in honor of Bishop Louis Maigrit’s patron saint.

In the years following, it became evident that the elementary and high school departments were in need of still larger quarters. Encouraged by the parents and alumni, the Marianists laid plans for a greater Saint Louis College. In the 1920′s, land was purchased and plans were developed for moving to the present location.

Classes began on Kalaepohaku in September 1928.

In 1949 Saint Louis began phasing the lower grade levels out one at a time, until only the high school remained. In 1979, the school’s Board of Trustees voted to re-incorporate intermediate grades seven and eight into the school’s operation to begin in the fall semester, 1980. Sixth grade was added and the intermediate grades were converted to a middle school beginning with the fall semester of 1990.

Special programs have been developed for the middle school to provide for a balanced and sequential approach to Christian education in the Catholic tradition for all Saint Louis students.

Our Mission Statement
The Mission of Saint Louis School is to educate and challenge students of various religious, ethnic and economic backgrounds that they may achieve a quality education and become gentlemen in character, reaching individual potential through the Catholic Marianist tradition of spiritual, academic, physical and emotional maturity.Our Purpose
The outstanding characteristics one finds at Saint Louis School is the excellent quality of education for all of its students, with a varied curriculum designed to fill a wide range of educational and personal needs. Our principal concern is instilling truths and values that are carried over into students’ lives that go beyond Saint Louis.

We strive to teach and to develop a sense of family, the “Saint Louis Family” – faculty, students, parents, administrators – working together to build an awareness of individual dignity and spiritual worth.

Our Philosophy
Our curriculum is firmly rooted in the Catholic faith, welcoming and respecting other beliefs. We seek to meet the varied needs, talents and abilities of our students through academic programs of critical thinking and experienced learning designed for general, advanced and college preparatory students.