When I realized that I could download the OPML file from the Power 150 site and then hack it around into a contact list of over 900 of the top advertising, marketing, PR, and SEO bloggers on the planet, I did so.

Ever since, I have been scheduling calls with all of the folks I have been admiring on a daily basis. Two days ago I spent an hour on the horn with Lee Hopkins, “one of Australia’s leading thinkers on communication strategy in an online environment,” who is, in fact, one of the World’s leading thinkers on communication strategy in an online environment.  We had a great chat — and amazing talk!

At the end, Lee asked me if he could blog the conversation and I jumped at the opportunity and late last night Lee published Is email marketing still relevant in a 2.0 world? which is not only the most complete description of what we at Abraham Harrison LLC do on a daily basis but it is said in a better, more comprehensive, way than I could even conceive of doing myself.  Here it is, in full.  Be sure to visit (and subscribe to) Better Communication Results, Lee Hopkin’s blog.

Is email marketing still relevant in a 2.0 world?

G’day – thanks for returning!

I just finished a fantastic conversation with Chris Abraham, the President and COO of AbrahamHarrison.

If you’ve been around the internet for a while, especially in the ‘marcoms’ (marketing communications) space, you would certainly have heard of Chris; if not of the man himself then certainly of one of his marketing and outreach programs.

Chris is one of those select few online marketers who’s text doesn’t read like a traditional online direct mail piece – you know, with LOTS OF CAPITALS and heaps of bold text and yellow highlighting and italics and

• bullet
• points
• a-
• plenty

and testimonials by the kazillion…

I could point you to a zillion of those sites – which is not to say that the style of marketing they use is not successful; it is, otherwise they wouldn’t keep doing it. But you know as soon as you see the huge, bold, bright red and often in CAPS headline what to expect for the rest of the (very) long toilet roll of a page.

Chris takes a much softer approach, always has done, and it seems to work for him and his style of copywriting.

Video, the radio star and plain ol’ bandwagon idjuts

With the advent of Web2.0/Social Media there were many ill-informed and just plain ‘bandwagon’ pundits who hailed the death of traditional communication tools such as email, web1.0 sites and – gasp – newspaper, magazine, radio and television.

Much as television didn’t kill radio as force it to rethink its place and find its niche, so too with Social Media. Every new technology platform or societal change brings with it a change in how all that came before it must view themselves and continue to offer relevancy.

Radio didn’t die, newspapers haven’t been killed off, I can still pick up plenty of magazines that appeal to all demographics and both genders from my local newsagent, and email hasn’t disappeared off the radar (if my bulging inbox every morning is anything to go by).

So it was fantastic to finally chat with someone who, like me, believes that email is STILL a fundamental part of the marketing toolkit.

In talking with Chris today, he was genuinely flattered that a fellow copywriter would find his material engaging; I thought it was brilliant reading and his deployment strategies for his clients brilliantly executed.

You see, Chris, like me, believes that email won’t go away, but WILL have to change in order to survive in the new communication landscape. Our shared view is that it will have to evolve in a couple of ways:

1. Shorter emails will be the best way of getting people’s attention
2. Long-form emails are best saved for newsletters; trying to ‘sell’ via email will become even harder to excel at.

If you’ve ever received one of Chris’ emails, you will be stunned by several things:

1. They are short – only 2-3 paragraphs
2. They link off to a SMNR (Social Media News Release) that gives a far more in-depth level of information (and all the material you might need to help you spread the word or get involved)
3. If you email Chris or anyone of his team back you WILL get a response, usually within 24 hours (Chris says they try to get back within the hour, but time zones can sometime defeat them)
4. The emails ‘read’ like they were written by a human being, not by a ‘PR’ flack or a ex-journalist hack; they aren’t full of ‘me, me, me’ stuff telling you how wonderful I (the company) am, but neither do they ‘strip-tease tantalise’ you so that when you do click on the link you end up feeling cheated
5. You get the very real feeling that there’s someone real at the end of the email.

Here’s an example (taken from my post about the Fresh Air Fund):

Hello again, Lee

On Sunday I asked if you would kindly help me spread the word about 200 inner-city children I have yet to place with host families in August. I apologize for following up so soon, but time is of the essence and you know how funny email can be. To make things simple, everything is collected into an online resource page http://freshair.smnr.us

This appeal comes straight from the top, so please do not hesitate to contact me directly.

Yours sincerely,

Sara

–
Sara Wilson
Fresh Air Fund
sara@freshair.org
www.freshair.org

Sara is a real person, not a ‘fake’ character. I sent her an email yesterday, wondering if her ears were burning, because Chris and I were talking about her:

G’day Sara,
Just finished the phone call with Chris — oh boy! Were your ears burning? They should have been!!!
Kindests,
Lee

From: Sara Wilson [mailto:swilson@abrahamharrison.com]
Sent: Tuesday, 24 February 2009 2:02 AM
To: Lee@leehopkins.com
Subject: Re: Fellow Power 150 blogger

Hello Lee,
Just a quick note to re-confirm that Chris will be calling you at 10 am, your time, tomorrow (Tuesday).
No need to reply unless something has come up on your end, otherwise he will speak to you in about 7.5 hours!
Best,
Sara

In reply, Sara said,

Lee,
And I thought it was just hot where I was last night … 
It’s very kind of you to mention it, thanks.   Chris is a great guy to work for, and generous with compliments, but it’s always nice to know that someone appreciates you, isn’t it?
Cheers,
Sara

Controversy

Because Chris and his team start any campaign with an email-based blogger outreach, some of the ‘holier than thou’ social media purists occasionally give him ‘stick’, or snicker behind his back and call him a ‘spammer’. Not true – the team are very hot on ensuring only a good taste remains in the mouth of any blogger they contact, and of only offering bloggers something of actual value to the blogger.

Which is a behaviour totally unlike the hapless, clueless and insulting PR flacks who regularly show up on The Bad Pitch Blog and who attempt to fill my inbox with material about electronics, or sanitary napkins, or (ahem) extension kits, or pharmaceuticals shipped from Canada. Thank goodness I have SpamArrest to filter them out before they hit my inbox!

Chris and his team have painstakingly built up a list of nearly 35,000 bloggers across several different demographics and topic areas of interest. Visiting their blogs, they harvest their email address. They then politely email them once to offer them something of interest – if the blogger likes it, they very often blog about it; it they don’t then they don’t. What is fascinating is the response rate Chris gets for his clients.

Word of mouth and gossip-sharing amongst internet marketers has the average rate of sales of anything (be it a blog post or an ebook or a ‘course you cannot live without’) as around 0.01-0.05% from an initial mailing, with the follow-up mailings increasing that to, perhaps, 1.0-2.0%…

Chris and his team regularly get a takeup in the order of 5%, which is phenomenal. In addition, once you start developing an email relationship with anyone in their team (as I have with Sara Wilson) then all future mailings will receive much more attention than would otherwise be the case. A case in point is my own, later, post on the illegal cluster bombing being carried out in South Ossetia and The Survivor Corps run by activist and author of the very powerful book,  I Will Not Be Broken, Jerry White. It is only because Sara had taken the time to develop a relationship with me over previous months that I read and responded to the material from Jerry White. Without that relationship I would never have bothered with a topic outside of my normal areas of interest.

It is the classic ‘relationship marketing’ that Social Media Marketing pundits claim to aim for but rarely achieve.

Goodness, if I could have a dollar for every new ‘expert’ that’s popped up in the Social Media space I would retire a very rich trillionaire (and at the same time wondering how you could be a trillionaire and not be very rich – I guess if you were living in Zimbabwe you wouldn’t be…).

You wouldn’t believe the number of ‘leading social networking and social media marketing experts’ who have suddenly come out of the woodwork and set up communities in places like LinkedIn, Plaxo, Facebook, etc. Curiously, I’ve never heard of these folks before. Most of them don’t even have blogs, or if they do those blogs have only been around for less than a year. Curious, hey?

But Chris, on the other hand, has been around for a long time, has figured out what works and what doesn’t, and as evidence offers the following case studies:

• Energy Bill 2007 Case Study
• Financial Services Reputation Defense Case Study
• Firebrand TV Case Study
• Fresh Air Fund Case Study
• International Medical Corps Case Study
• Movie Producer Reputation Defense Case Study
• Snapple Antioxidant Water Case Study
• Survivor Corps Book Promotion Case Study

If you want to see the sort of posts that are associated with Chris’ kind of blogger PR pitch outreach, here are some examples:

• Thank You Operation Survivor Bloggers
• Thank You All Who Supported International Medical Corps!
• Thank You Again Survivor Corps Bloggers
• Thank You International Medical Corps Bloggers
• Thank You Fresh Air Fund Holiday Bloggers
• Thank You Fresh Air Fund Bloggers
• Thank You Fresh Air Fund Camp Counselor Bloggers!
• The Powerful SEO Benefits of Blogger PR Outreach
• Happy Thanksgiving from Abraham Harrison

Here are some examples of client SMNRs from Chris and his team that I especially like:

• http://anamigo.smnr.us
• http://freshair.smnr.us
• http://banclusterbombs.smnr.us
• http://freshairfundcounselors.smnr.us
• http://survivorcorps.smnr.us
• http://iwillnotbebroken.smnr.us
• http://internationalmedicalcorps.smnr.us

So what???

The whole point of this post is NOT to fawn at the feet of someone who clearly knows what he is doing.

The whole point IS to let you know that you don’t need to throw out your baby with the bathwater:

• Don’t jump on the Social Media bandwagon without educated advice
• Don’t take advice from a pimply 17 year old fresh out of high school
• Don’t take advice from a less-pimply 23 year old fresh out of university
• Don’t ditch all of your understanding of how ‘people’ and networks work
• Don’t take advice from someone who doesn’t even blog themselves, or Twitter, or Facebook… (see my post about Social Media Gurus)
• Don’t take advice from someone who has been blogging less than 24 months

Instead:

1. Download Todd Defren’s absolutely superb ‘Brink’ guide to Social Media and Richard Meyer’s great presentation, ‘Social Media : What you’re afraid to admit you didn’t know’ (he also has a great pharma and biotech-focused pdf presentation). Download and read Trevor Cook’s and my ‘Social Media Report’.
2. Talk to someone who actually knows what they are doing – in Australia that means folks like Stephen Collins, Laurel Papworth, Trevor Cook, Darren Rowse, Gavin Heaton and, humbly, yours truly. If WE can’t help you, we can certainly put you in touch with someone who can. Unlike the USA, where there seems to be a spirit of “You’ll prize my rolodex out of my frozen dead fingers!”, there is no fierce spirit of competition here in Australia – we have  ‘co-opertition’ wherein we all help each other out if the ‘fit’ seems better for the client.
3. Stick to reading the seasoned ‘pros’ of the online marketing and/or business communication space: you cannot go wrong if you start at folks like any of the above, or Shel Holtz, Neville Hobson, Chris Brogan, Darren Rowse, Mitch Joel, Joe Jaffe , Laura Fitton and Chris Abraham himself; see who they link to. Follow your nose from them – all the way along the path you will be reading ‘the good oil’ as we say here in Australia
4. Examine Chris’ examples above and see for yourself how simple but effective your online marketing can be if you do it with the right intention – of helping out the blogger, not flogging stuff for your client. Get the relationship right and you will flog stuff for your client anyway, trust me!

---

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Currently listening to ‘Next’ by The Necks from the album ‘Next’. Superb jazz funk from one of Australia’s great cult bands.

This is the full text of President Barack Obama’s 2009 inauguration speech, courtesy of NowPublic, KansasCity.com, thanks to a link from @Aisle7

Full text of President Obama’s Inauguration Speech 2009

My fellow citizens:

I stand here today humbled by the task before us, grateful for the trust you have bestowed, mindful of the sacrifices borne by our ancestors. I thank President Bush for his service to our nation, as well as the generosity and cooperation he has shown throughout this transition.

Forty-four Americans have now taken the presidential oath. The words have been spoken during rising tides of prosperity and the still waters of peace. Yet, every so often the oath is taken amidst gathering clouds and raging storms. At these moments, America has carried on not simply because of the skill or vision of those in high office, but because We the People have remained faithful to the ideals of our forbearers, and true to our founding documents.

So it has been. So it must be with this generation of Americans.

That we are in the midst of crisis is now well understood. Our nation is at war, against a far-reaching network of violence and hatred. Our economy is badly weakened, a consequence of greed and irresponsibility on the part of some, but also our collective failure to make hard choices and prepare the nation for a new age. Homes have been lost; jobs shed; businesses shuttered. Our health care is too costly; our schools fail too many; and each day brings further evidence that the ways we use energy strengthen our adversaries and threaten our planet.

These are the indicators of crisis, subject to data and statistics. Less measurable but no less profound is a sapping of confidence across our land – a nagging fear that America’s decline is inevitable, and that the next generation must lower its sights.

Today I say to you that the challenges we face are real. They are serious and they are many. They will not be met easily or in a short span of time. But know this, America – they will be met.

On this day, we gather because we have chosen hope over fear, unity of purpose over conflict and discord.

On this day, we come to proclaim an end to the petty grievances and false promises, the recriminations and worn out dogmas, that for far too long have strangled our politics.

We remain a young nation, but in the words of Scripture, the time has come to set aside childish things.

The time has come to reaffirm our enduring spirit; to choose our better history; to carry forward that precious gift, that noble idea, passed on from generation to generation: the God-given promise that all are equal, all are free, and all deserve a chance to pursue their full measure of happiness.

In reaffirming the greatness of our nation, we understand that greatness is never a given. It must be earned. Our journey has never been one of short-cuts or settling for less. It has not been the path for the faint-hearted – for those who prefer leisure over work, or seek only the pleasures of riches and fame. Rather, it has been the risk-takers, the doers, the makers of things – some celebrated but more often men and women obscure in their labor, who have carried us up the long, rugged path towards prosperity and freedom.

For us, they packed up their few worldly possessions and traveled across oceans in search of a new life. For us, they toiled in sweatshops and settled the West; endured the lash of the whip and plowed the hard earth.

For us, they fought and died, in places like Concord and Gettysburg; Normandy and Khe Sahn. Time and again these men and women struggled and sacrificed and worked till their hands were raw so that we might live a better life. They saw America as bigger than the sum of our individual ambitions; greater than all the differences of birth or wealth or faction.

This is the journey we continue today. We remain the most prosperous, powerful nation on Earth. Our workers are no less productive than when this crisis began. Our minds are no less inventive, our goods and services no less needed than they were last week or last month or last year. Our capacity remains undiminished. But our time of standing pat, of protecting narrow interests and putting off unpleasant decisions – that time has surely passed. Starting today, we must pick ourselves up, dust ourselves off, and begin again the work of remaking America.

For everywhere we look, there is work to be done. The state of the economy calls for action, bold and swift, and we will act – not only to create new jobs, but to lay a new foundation for growth. We will build the roads and bridges, the electric grids and digital lines that feed our commerce and bind us together. We will restore science to its rightful place, and wield technology’s wonders to raise health care’s quality and lower its cost. We will harness the sun and the winds and the soil to fuel our cars and run our factories. And we will transform our schools and colleges and universities to meet the demands of a new age. All this we can do. And all this we will do.

Now, there are some who question the scale of our ambitions – who suggest that our system cannot tolerate too many big plans. Their memories are short. For they have forgotten what this country has already done; what free men and women can achieve when imagination is joined to common purpose, and necessity to courage.

What the cynics fail to understand is that the ground has shifted beneath them – that the stale political arguments that have consumed us for so long no longer apply. The question we ask today is not whether our government is too big or too small, but whether it works – whether it helps families find jobs at a decent wage, care they can afford, a retirement that is dignified. Where the answer is yes, we intend to move forward. Where the answer is no, programs will end. And those of us who manage the public’s dollars will be held to account – to spend wisely, reform bad habits, and do our business in the light of day – because only then can we restore the vital trust between a people and their government.

Nor is the question before us whether the market is a force for good or ill. Its power to generate wealth and expand freedom is unmatched, but this crisis has reminded us that without a watchful eye, the market can spin out of control – and that a nation cannot prosper long when it favors only the prosperous.

The success of our economy has always depended not just on the size of our Gross Domestic Product, but on the reach of our prosperity; on our ability to extend opportunity to every willing heart – not out of charity, but because it is the surest route to our common good.

As for our common defense, we reject as false the choice between our safety and our ideals. Our Founding Fathers, faced with perils we can scarcely imagine, drafted a charter to assure the rule of law and the rights of man, a charter expanded by the blood of generations. Those ideals still light the world, and we will not give them up for expedience’s sake.

And so to all other peoples and governments who are watching today, from the grandest capitals to the small village where my father was born: know that America is a friend of each nation and every man, woman, and child who seeks a future of peace and dignity, and that we are ready to lead once more. Recall that earlier generations faced down fascism and communism not just with missiles and tanks, but with sturdy alliances and enduring convictions. They understood that our power alone cannot protect us, nor does it entitle us to do as we please. Instead, they knew that our power grows through its prudent use; our security emanates from the justness of our cause, the force of our example, the tempering qualities of humility and restraint.

We are the keepers of this legacy. Guided by these principles once more, we can meet those new threats that demand even greater effort – even greater cooperation and understanding between nations. We will begin to responsibly leave Iraq to its people, and forge a hard-earned peace in Afghanistan. With old friends and former foes, we will work tirelessly to lessen the nuclear threat, and roll back the specter of a warming planet. We will not apologize for our way of life, nor will we waver in its defense, and for those who seek to advance their aims by inducing terror and slaughtering innocents, we say to you now that our spirit is stronger and cannot be broken; you cannot outlast us, and we will defeat you.

For we know that our patchwork heritage is a strength, not a weakness. We are a nation of Christians and Muslims, Jews and Hindus – and non-believers. We are shaped by every language and culture, drawn from every end of this Earth; and because we have tasted the bitter swill of civil war and segregation, and emerged from that dark chapter stronger and more united, we cannot help but believe that the old hatreds shall someday pass; that the lines of tribe shall soon dissolve; that as the world grows smaller, our common humanity shall reveal itself; and that America must play its role in ushering in a new era of peace.

To the Muslim world, we seek a new way forward, based on mutual interest and mutual respect. To those leaders around the globe who seek to sow conflict, or blame their society’s ills on the West – know that your people will judge you on what you can build, not what you destroy. To those who cling to power through corruption and deceit and the silencing of dissent, know that you are on the wrong side of history; but that we will extend a hand if you are willing to unclench your fist.

To the people of poor nations, we pledge to work alongside you to make your farms flourish and let clean waters flow; to nourish starved bodies and feed hungry minds. And to those nations like ours that enjoy relative plenty, we say we can no longer afford indifference to suffering outside our borders; nor can we consume the world’s resources without regard to effect. For the world has changed, and we must change with it.

As we consider the road that unfolds before us, we remember with humble gratitude those brave Americans who, at this very hour, patrol far-off deserts and distant mountains. They have something to tell us today, just as the fallen heroes who lie in Arlington whisper through the ages. We honor them not only because they are guardians of our liberty, but because they embody the spirit of service; a willingness to find meaning in something greater than themselves. And yet, at this moment – a moment that will define a generation – it is precisely this spirit that must inhabit us all.

For as much as government can do and must do, it is ultimately the faith and determination of the American people upon which this nation relies. It is the kindness to take in a stranger when the levees break, the selflessness of workers who would rather cut their hours than see a friend lose their job which sees us through our darkest hours. It is the firefighter’s courage to storm a stairway filled with smoke, but also a parent’s willingness to nurture a child, that finally decides our fate.

Our challenges may be new. The instruments with which we meet them may be new. But those values upon which our success depends – hard work and honesty, courage and fair play, tolerance and curiosity, loyalty and patriotism – these things are old. These things are true. They have been the quiet force of progress throughout our history. What is demanded then is a return to these truths. What is required of us now is a new era of responsibility – a recognition, on the part of every American, that we have duties to ourselves, our nation, and the world, duties that we do not grudgingly accept but rather seize gladly, firm in the knowledge that there is nothing so satisfying to the spirit, so defining of our character, than giving our all to a difficult task.

This is the price and the promise of citizenship.

This is the source of our confidence – the knowledge that God calls on us to shape an uncertain destiny.

This is the meaning of our liberty and our creed – why men and women and children of every race and every faith can join in celebration across this magnificent mall, and why a man whose father less than sixty years ago might not have been served at a local restaurant can now stand before you to take a most sacred oath.

So let us mark this day with remembrance, of who we are and how far we have traveled. In the year of America’s birth, in the coldest of months, a small band of patriots huddled by dying campfires on the shores of an icy river. The capital was abandoned. The enemy was advancing. The snow was stained with blood. At a moment when the outcome of our revolution was most in doubt, the father of our nation ordered these words be read to the people:

“Let it be told to the future world…that in the depth of winter, when nothing but hope and virtue could survive…that the city and the country, alarmed at one common danger, came forth to meet [it].”

America. In the face of our common dangers, in this winter of our hardship, let us remember these timeless words. With hope and virtue, let us brave once more the icy currents, and endure what storms may come. Let it be said by our children’s children that when we were tested we refused to let this journey end, that we did not turn back nor did we falter; and with eyes fixed on the horizon and God’s grace upon us, we carried forth that great gift of freedom and delivered it safely to future generations.

The ‘I Have a Dream’ Speech by Martin Luther King, Jr, in 1963

I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation.

Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. This momentous decree came as a great beacon light of hope to millions of Negro slaves who had been seared in the flames of withering injustice. It came as a joyous daybreak to end the long night of their captivity.

But one hundred years later, the Negro still is not free. One hundred years later, the life of the Negro is still sadly crippled by the manacles of segregation and the chains of discrimination. One hundred years later, the Negro lives on a lonely island of poverty in the midst of a vast ocean of material prosperity. One hundred years later, the Negro is still languishing in the corners of American society and finds himself an exile in his own land. So we have come here today to dramatize a shameful condition.

In a sense we have come to our nation’s capital to cash a check. When the architects of our republic wrote the magnificent words of the Constitution and the Declaration of Independence, they were signing a promissory note to which every American was to fall heir. This note was a promise that all men, yes, black men as well as white men, would be guaranteed the unalienable rights of life, liberty, and the pursuit of happiness.

It is obvious today that America has defaulted on this promissory note insofar as her citizens of color are concerned. Instead of honoring this sacred obligation, America has given the Negro people a bad check, a check which has come back marked “insufficient funds.” But we refuse to believe that the bank of justice is bankrupt. We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation. So we have come to cash this check — a check that will give us upon demand the riches of freedom and the security of justice. We have also come to this hallowed spot to remind America of the fierce urgency of now. This is no time to engage in the luxury of cooling off or to take the tranquilizing drug of gradualism. Now is the time to make real the promises of democracy. Now is the time to rise from the dark and desolate valley of segregation to the sunlit path of racial justice. Now is the time to lift our nation from the quick sands of racial injustice to the solid rock of brotherhood. Now is the time to make justice a reality for all of God’s children.

It would be fatal for the nation to overlook the urgency of the moment. This sweltering summer of the Negro’s legitimate discontent will not pass until there is an invigorating autumn of freedom and equality. Nineteen sixty-three is not an end, but a beginning. Those who hope that the Negro needed to blow off steam and will now be content will have a rude awakening if the nation returns to business as usual. There will be neither rest nor tranquility in America until the Negro is granted his citizenship rights. The whirlwinds of revolt will continue to shake the foundations of our nation until the bright day of justice emerges.

But there is something that I must say to my people who stand on the warm threshold which leads into the palace of justice. In the process of gaining our rightful place we must not be guilty of wrongful deeds. Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred.

We must forever conduct our struggle on the high plane of dignity and discipline. We must not allow our creative protest to degenerate into physical violence. Again and again we must rise to the majestic heights of meeting physical force with soul force. The marvelous new militancy which has engulfed the Negro community must not lead us to a distrust of all white people, for many of our white brothers, as evidenced by their presence here today, have come to realize that their destiny is tied up with our destiny. They have come to realize that their freedom is inextricably bound to our freedom. We cannot walk alone.

As we walk, we must make the pledge that we shall always march ahead. We cannot turn back. There are those who are asking the devotees of civil rights, “When will you be satisfied?” We can never be satisfied as long as the Negro is the victim of the unspeakable horrors of police brutality. We can never be satisfied, as long as our bodies, heavy with the fatigue of travel, cannot gain lodging in the motels of the highways and the hotels of the cities. We cannot be satisfied as long as the Negro’s basic mobility is from a smaller ghetto to a larger one. We can never be satisfied as long as our children are stripped of their selfhood and robbed of their dignity by signs stating “For Whites Only”. We cannot be satisfied as long as a Negro in Mississippi cannot vote and a Negro in New York believes he has nothing for which to vote. No, no, we are not satisfied, and we will not be satisfied until justice rolls down like waters and righteousness like a mighty stream.

I am not unmindful that some of you have come here out of great trials and tribulations. Some of you have come fresh from narrow jail cells. Some of you have come from areas where your quest for freedom left you battered by the storms of persecution and staggered by the winds of police brutality. You have been the veterans of creative suffering. Continue to work with the faith that unearned suffering is redemptive.

Go back to Mississippi, go back to Alabama, go back to South Carolina, go back to Georgia, go back to Louisiana, go back to the slums and ghettos of our northern cities, knowing that somehow this situation can and will be changed. Let us not wallow in the valley of despair.

I say to you today, my friends, so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream.

I have a dream that one day this nation will rise up and live out the true meaning of its creed: “We hold these truths to be self-evident: that all men are created equal.”

I have a dream that one day on the red hills of Georgia the sons of former slaves and the sons of former slave owners will be able to sit down together at the table of brotherhood.

I have a dream that one day even the state of Mississippi, a state sweltering with the heat of injustice, sweltering with the heat of oppression, will be transformed into an oasis of freedom and justice.

I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.

I have a dream today.

I have a dream that one day, down in Alabama, with its vicious racists, with its governor having his lips dripping with the words of interposition and nullification; one day right there in Alabama, little black boys and black girls will be able to join hands with little white boys and white girls as sisters and brothers.

I have a dream today.

I have a dream that one day every valley shall be exalted, every hill and mountain shall be made low, the rough places will be made plain, and the crooked places will be made straight, and the glory of the Lord shall be revealed, and all flesh shall see it together.

This is our hope. This is the faith that I go back to the South with. With this faith we will be able to hew out of the mountain of despair a stone of hope. With this faith we will be able to transform the jangling discords of our nation into a beautiful symphony of brotherhood. With this faith we will be able to work together, to pray together, to struggle together, to go to jail together, to stand up for freedom together, knowing that we will be free one day.

This will be the day when all of God’s children will be able to sing with a new meaning, “My country, ’tis of thee, sweet land of liberty, of thee I sing. Land where my fathers died, land of the pilgrim’s pride, from every mountainside, let freedom ring.”

And if America is to be a great nation this must become true. So let freedom ring from the prodigious hilltops of New Hampshire. Let freedom ring from the mighty mountains of New York. Let freedom ring from the heightening Alleghenies of Pennsylvania!

Let freedom ring from the snowcapped Rockies of Colorado!

Let freedom ring from the curvaceous slopes of California!

But not only that; let freedom ring from Stone Mountain of Georgia!

Let freedom ring from Lookout Mountain of Tennessee!

Let freedom ring from every hill and molehill of Mississippi. From every mountainside, let freedom ring.

And when this happens, when we allow freedom to ring, when we let it ring from every village and every hamlet, from every state and every city, we will be able to speed up that day when all of God’s children, black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual, “Free at last! free at last! thank God Almighty, we are free at last!”

Another one of my weekly blog posts over at the AdAdge Global Idea Network came out today, Bratislava, a City to Watch — check it out:

Bratislava, a City to Watch
Residents of the Slovakian Capital Coming to Grips With Credit and Many Eye-Level Ads

I was invited by Zuzana Zentková of In Form Slovakia to travel from Berlin to Bratislava, Slovakia, to keynote the Daily Web Conference. Not only had I never been to Slovakia, I had never really thought about the country, focusing mostly on the Czech Republic instead of the Slovak Republic. My tickets were booked from Berlin to Vienna because, I discovered, Vienna is only 63 kilometers away from Bratislava — only a half-hour away by some fast highways.

So, here are my impressions after a few days there, having lived the high life. The organizers of the conference drove me from the hotel and back, they kept me in a gorgeous room at MaMaison residence and the conference was at the stunning Rotunda pod Slavínom building at the highest point in Bratislava.

Bratislava is a town to explore on foot, bus and tram. There are some very new cars but I am told that Slovakians are having a tough time adjusting to loans, credit and leasing. When they buy cars, they pay cash. In general, Slovakians only buy what they can afford, which means that there are very aggressive “no cash down” and “no money for a year” incentives to seduce Slovakians into buying on credit. The same goes for mortgages and other forms of borrowing.

As a result, there are many taxis, trams and buses on the road. Mostly, though, people walk. I didn’t see a lot of motorcycles, scooters or bicycles. There isn’t a subway system, but there is a world of pedestrian underpasses linking sidewalks together, freeing up the roads for traffic. As a result, there is a strong reliance on very modest-but-plentiful, eye-level advertisements. In Bratislava, the biggest ads are for car insurance, cars, telecoms (especially T-Mobile and Orange), banking, credit, Christmas and for upcoming events. It seems to me that you can make a lot of assumptions based on the sort of ads you can see on the street. By far, the biggest advertiser in downtown Bratislava is Deutsche Telekom’s T-Mobile.

One of the most impressive ads in the entire city sheaths the National bank of Slovakia. A Euro coin emblazons the entire site, with the base encircled with all the bill denominations of the Euro available. It is pretty impressive to behold. Slovakia, is a member of the EU, currently accepting both euros and Slovak koruna. Come Jan. 1, the Slovak Republic will complete its conversion over to the euro. There is no longer any border between Austria and Slovakia. You can easily see the wind farms of verdant Austrian farms from Bratislava high ground. Even though Bratislava is close to Western Europe, Slovakia is so far truly a world away. This is still a country in development. It felt to me like lots of people don’t have a lot.

Still, Bratislava has leapfrogged from simple technology to a very strong and ubiquitous 3.5G telecoms infrastructure — and this leapfrogging often bypasses laptops, DSL and even home computers, I am told by the savvy and world-class high-tech participants of the conference.Jan Horna, the Daily Web conference moderator, told me that there are over two GSM SIM cards for every Slovakian.

I only had three days in Slovakia so my experience is limited; however, Bratislava is a city to watch, especially as the Euro becomes the official — and sole — currency of Slovakia in less than a couple months.

Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the digital space. Additionally, we offer our expertise in the areas of profiling, intelligence, forensics and crisis management. Although Abraham & Harrison offers its clients the ability to cherry pick the services that best suit their needs, we strongly suggest customized, tailored packages of services for most clients, as our experience has proven the power of an integrated, comprehensive approach.

Please see our website for further information: http://www.abrahamharrison.com/

Abraham Harrison LLC Services

Online Publicity and Blogger Relations

Not unlike traditional public relations, the Abraham & Harrison Online Publicity and Blogger Relations strategy not only identifies the right people for you to be talking to, but also connects these people with your brand and your message. In targeting the true online opinion leaders, we are able to not only hone in on the demographic communities that matter most to your brand, but also promote your products and services in a favorable light. Online Public Relations is an ideal brand awareness and brand promotion solution for small to mid-sized businesses looking to increase their visibility online. In leveraging the constant flow of online chatter, the Abraham & Harrison team creates and fosters relationships based on like-mindedness, or the opinion leader’s likelihood to be receptive to your brand and messaging. It is the relationship building aspect of this program that makes Online Publicity an optimal solution for prospective clients that have the infrastructure to support and maintain relationships with interested parties.

Examples of typical Online Publicity campaigns include: Event Publicity, New Product Launches, Crisis Communication, Brand Re-Information Campaigns, Overall Brand Awareness/Promotional Efforts.

Online Grassroots and New Media Marketing

Also referred to as Online Advocacy or Online Guerilla Marketing, Online Grassroots and New Media Marketing is an integrated approach to identifying and reaching your targeted demographic from the bottom up. These programs are a quick and effect means of spreading news and information to a targeted network of online influencers within the blogosphere, message boards, video communities, social bookmarking sites, listservs, etc. This strategy involves the development of key creative and general messaging by the client and allowing our team of Online Grassroots experts to run with it, determining the best way to roll that up into what the demographic audience would be most receptive to. As opposed to the much targeted approach of Online Publicity, Online Grassroots Marketing allows us to capitalize on the “long tail,” or the complex nature of online chatter in which dialogue about our client’s brands isn’t always localized within its primary, secondary or tertiary demographic targets.

Examples of typical Online Grassroots Marketing campaigns include: Social Network Marketing, Asset Distribution, Social Media Marketing, Viral Marketing.

Business Intelligence

Collectively, the Abraham & Harrison Management Team has over 5 decades of global branding and marketing communication strategy experience. It is with these years of experience that we have learned that for some clients, their bottom line is most affected by having real-time, accurate business intelligence information about market landscape, trends in their overall brand perception and valuable online opinion about their competitors. The deliverable on these initiatives is a comprehensive, detailed report, evaluating and analyzing trends within the mediasphere; blogosphere; user generated content outlets, message boards and forums. The Online Business Intelligence service also gives the prospective client to determine which demographic communities about which they are most interested in gaining information. These reports can be delivered as a one-time State of the Union analysis or as an ongoing trend analysis, depending on the client’s needs.

Search Engine Services

Brand of the world, large and small, know that visibility of favorable content within key search engines can make or break your marketing and public relations initiatives. In addition to offering tailored marketing communication and business intelligence solutions to our clients, Abraham & Harrison is also a full-service Search Engine Marketing agency. Programs falling within this department include: Traditional Search Engine Optimization (Promotion), Defensive Search Engine Optimization (Protection), Domain Name Protection and Domain Name Services.

Online Reputation Clean-Up and Defense

Despite providing Internet users with a wealth of accurate information, some brands have faced the hard reality of the adverse affects that negative online chatter and mis-information can have. Fortunately, the majority of these trends can be reversed, if treated early and in the right way. By providing clients in need of Online Reputation Clean-Up and Defense services, the Abraham & Harrison team harnesses the power of an integrated approach to attach negative opinions and misinformation from all sides. In combining our Search Engine Services (including Domain Name and Defensive SEO), Online Public Relations, Business Intelligence and our Online Grassroots and New Media Marketing Programs, the Abraham & Harrison team is able to deliver quick results. In the past, we have proven effective in minimizing the visibility of unfavorable content online, countering misinformation with real information and creating valuable allies among online opinion leaders on behalf of our clients.

About the Founding Partners

Mark Harrison, Founding Partner and CEO

Mr. Harrison’s unique history of professional experience blends technology, education, business, and international affairs. Trained as a diplomat, Mr. Harrison has worked with UNHCR, the IMF, and the World Bank Group. He has served as a political functionary, technologist, and journalist in the US, Europe, Thailand, Israel, Tanzania, and Guatemala.

He has served as CTO and Technical Counsel to a companies ranging from Fortune 500′s to start-ups, and has guided projects across the globe. He served as a technology adviser to Primedia, the US media conglomerate, Channel One, the world’s largest in-school education and television news network, and largest minority-owned TV network in the US. He has built systems and infrastructures for the afore-mentioned organizations as well as a number of other major corporations including Booz, Allen & Hamilton, and Bell Atlantic/Verizon. Mr. Harrison currently acts as CTO and marketing adviser to Techcelerator, the Silicon Valley venture development firm headed by tomandandy.com’s Tom Hajdu. He is also an associate of Joseph Jaffe’s New York based new media marketing company, crayon LLC.

Over the past 15 years, Mr. Harrison has taught at the secondary, university, and post-graduate levels in the US, Canada, Germany &Tanzania, and has developed curricula in business, academic methodology, languages, and technology. Mr. Harrison has lived and worked in Africa, Europe, the Middle East, Asia, and Latin America and speaks English, German, French, Swahili, and Spanish.

Chris Abraham, President and Founding Partner

Chris Abraham is an Internet analyst, web strategy consultant, and adviser to the industries leading firms, specializing in web2.0 technologies, including content syndication, online collaboration, blogging, and consumer generated media. Chris is a leading expert on corporate and PR blogging with a focus on citizen journalism, new marketing, and search engine optimization (SEO).

In addition to his roles as consultant and analyst, Mr. Abraham currently acts as Chief Marketing Officer and technology adviser to Techcelerator, the Silicon Valley venture development firm headed by tomandandy.com’s, Tom Hajdu. He is also an associate of Joseph Jaffe’s New York based new media marketing company, crayon LLC.

Mr. Abraham is one of the internet’s social media pioneers, having entered the scene in the early 1980′s in the days of BBS’s via dial-up over 200 Baud acoustic modems. Throughout the 1990′s, he was a core member of the ground-breaking, Washington, DC-based Meta Network (TMN), and its parent company, Caucus Systems where in 1999 what is today known as “Web 2.0″ and “Enterprise 2.0″ was defined in colleague Tom Mandel’s whitepaper “How Companies Think – Creating Collaborative Intelligence Online” and executed on a daily basis for companies, universities, and organizations via the seminal social media platform, Caucus Software. For more than a decade, Mr. Abraham laid the groundwork for today’s modern social media as an online facilitator with Caucus Systems clients serving such clients as IBM and the US Government, and teaching with the University of Kalamazoo in the Education for the Arts project – the world’s first accredited online high school course in creative writing.

Before moving to his current position, Mr. Abraham was a Senior Account Supervisor and a member of the Interactive Team at Edelman in Washington, DC, doing online public affairs. Before joining Edelman, Chris was Technology Strategist for New Media Strategies, a pioneer and industry leader in online brand promotion and brand protection. At NMS, Chris directed the technology strategy for the firm, including the development, deployment, and launch of client and internal corporate blogs, marketing blogs, vertical industry blogs, PR blogs, promotional blogs, public affairs blogs, social networks, and podcasts.

Prior to joining NMS, Chris was a Washington-based technologist for over a decade. As Managing Director for Berlin-based beehive North America, Chris focused on developing web applications and offering training for corporate clients such as Pfizer. As GNU/Linux SA and online facilitator for Caucus Systems, Chris hosted virtual online events and communities of practice for clients such as IBM and eForum 2000.

Chris Abraham maintains the PR and marketing blogs, Because the Medium is the Message and Marketing Conversation. The blogs were originally designed as a laboratories in which to explore the media, the mediasphere, the blogosphere, marketing, PR, and buzz marketing but has expanded to become a media filter, including technology, blogging, pop culture, memetics, news, and analysis; meaning just about anything. Chris recently spoke about the main stream media and citizen journalism on the BBC World Service radio program World Have Your Say during the We Media conference in London.

Mr. Abraham is an active member and attendee of former US Ambassador Phil Lader’s Renaissance Weekend conference where together with other industry leaders, US Senators and Congressmen, former US Presidents, renowned artists and writers, and other cultural, political, and business leaders he has spoken on topics ranging from new media to technology futurism to virtual company management. He is an experienced sailor with thousands of blue water miles to his credit, an impassioned rower with his own single shell housed on the Potomac River, an avid bicyclist, a trained and qualified dive master, and an accomplished photographer with over 20 years of professional experience and thousands of images with the world’s top stock photo agencies.

Abraham & Harrison Vision Statement

In the rapidly changing world of marketing and public relations, the lines between traditional strategies and new media strategies continue to shift as the line separating the two is constantly moving. What was once viewed as impossible, is now quickly transforming into more and more of a science, with the Internet emerging as a unique and remarkable platform for consumer and business communication. Faster now, more than ever, people around the world are able to communicate with rapid fire quickness. Formerly “untappable,” obscure word-of-mouth is now a medium that many brands are leveraging to disseminate information; promote their products and services; as well as protect their namesakes. In this day and age, we don’t need to remind you of the Internet’s effects (be it favorable or dismal) on many popular brands. It is this phenomenon that has made Online Conversation Marketing an ideal solution for a variety of notable brands, ranging from Internet start-ups to public interest groups to major consumer brands.

Abraham & Harrison is comprised of a trained team of media, marketing and public relations experts working together to drive positive online presence on behalf of our clients. Operating in a “virtual office,” the Abraham & Harrison team is spread across four continents, representing more than 10 time zones and almost a dozen languages. This dispersion has given us a notable competitive edge, allowing us to quickly and effectively employ comprehensive Online Conversation Marketing Campaigns within more than 50 countries. Despite its benefits, the “virtual office” does not provide for the ideal environment for rapid response communication, in a traditional sense. Though Abraham & Harrison has proven its ability to provide crisis communication and react to changes in campaign strategy and messaging, we do not operate in a newsroom and are unable to collectively stop on a dime and refocus in the same way that traditional PR houses are able.

Online Conversation Marketing grew out of the increasing importance of relationships as it relates to effective branding via the Internet. Despite the wealth of information and opinions “out there,” Abraham & Harrison understands that an elite few lead sweeping trends in Online Conversation tone, volume and reach. These Online Opinion Leaders or Influencers continue to break news and share opinions that reach hundreds of thousands, if not millions of consumers everyday. Thus, the overarching strategy of Online Conversation Marketing is influencing the influencers – much like securing online endorsements on behalf of our clients. Unlike the formalized world of traditional marketing and PR, an effective Online Conversation Marketing Program takes much longer to develop, as Abraham & Harrison is in the business of securing positive relationships with often busy Opinion Leaders. We have been able to complete campaigns on behalf our clients in as little as 6 weeks, however, the turn around for the majority of brands is generally several weeks, if not months, longer. The “public” that we relate to is not the mainstream media, whose relationships can often be bought and sold; the “public” that we do relate to are the online influencers, who oftentimes, are no more than regular Internet users with a well crafted, interested blog or website that has drawn in its own audience. Although Abraham & Harrison already has a sundry of these influencers in pocket, we often have to develop new relationships on behalf of our clients, given their diverse demographic targets and needs.

Abraham & Harrison leverages email to conduct the majority of relationship building with online influencers, however, we are not a direct or email marketing agency. Often times, the opinion leaders that we contact on behalf of our clients are being reached “blindly,” meaning that they have not opted into any particular program. In order to effectively carry out these campaigns and still remain CAN-SPAM compliant, we pick and choose our targets carefully, ensuring that we provide them with relevant messaging and “gifts” or promotions or information that would be of interest to them. At the end of the day, much like traditional PR, a poorly thought out Online Outreach campaign (the facet of Online Conversation Marketing most like traditional PR in which we build relationships with popular bloggers and influencers on behalf of our clients) can result in little to no positive outcome for the client. It is for this reason that the ramp up time on these programs typically runs anywhere from one to three weeks, as we prepare lists of appropriate, likeminded targets that will likely respond well to our clients’ brands as well as development of appropriate, effective “messaging.”

All things to considered, it is also worth highlighting that unlike other Online Marketing and Advertising agencies, Abraham & Harrison does not thoughtlessly disseminate links and off-topic messaging throughout the user generated corners of the Internet. We value relationships and act as persuaders, storytellers and attractors on behalf of our brands. In working individually with online influencers and Internet users as both a macro (Online Outreach) and micro (Online Engagement, Grassroots Marketing) level, Abraham & Harrison builds relationships and drives favorable, organic conversation in a compliant fashion. The Abraham & Harrison methods reflect the natural progress of organic word-of-mouth – starting small and progressively growing to reach a larger and larger audience. In respecting the online community, the Abraham & Harrison team stands firmly against online solicitation (SPAM) of any kind. Both in Online Outreach and Online Engagement, we are fully transparent, or “open kimono.” We have found these methods to be the most effective when working with the “online public.”

As common conceptions of marketing relate to Online Conversation Marketing, Abraham & Harrison does operate neatly into the bucket of branding, as our methods are a combination of Search Engine Optimization, Grassroots Marketing and Online Public Relations. Clients in the past have likened us to online brand ambassadors. Such being said, we do not fit any pay-per-performance or CPM model. Our metrics are based on conversation and relationships rather than conversions and impressions, much akin to tradition grassroots and brand ambassador strategies.

To conclude, Abraham & Harrison is pleased to offer its unique Online Conversation Marketing services to an array of brands and organizations. Our past clients have found the mix of SEO, Online PR and Grassroots Marketing to be exceptionally effective in achieving their overall marketing objectives. Millions of people are talking online everyday – are you listening?

“Ramiro Miqueli and Ramiro Miqueli’s brothers enjoyed a privileged, happy life until Cuba went through a Communist revolution that brought misery and chaos to the island in 1959. While Cuba had problems prior to 1959, the Ramiro Miquelis enjoyed democratic rights such as elections, liberty, equality, decency, justice, private property and freedom of the press, religion and travel. These rights were ruthlessly taken by one of the most brutal dictatorships in the world.” Via Ramiro Miqueli

Here’s the full official long bio of Ramiro Miqueli, which reads more like a powerful television drama than someone’s normal life:

Born in San Antonio de los Baños, Havana, Cuba in 1942, Ramiro Miqueli completed Ramiro Miqueli’s elementary and high school education and lived there until the age of 19. Cuba is the largest island of the Greater Antilles and is 90 miles from the USA between the Gulf of Mexico, the Atlantic Ocean and the Caribbean Sea. San Antonio is a typical small Spanish town located 18 miles south of Havana. The town is unique in that there is a river running through it, but this river does not run into the ocean. Instead, it submerges under ground into a cave, where it travels underground for miles to reach the Caribbean Sea.

Ramiro Miqueli’s family was from Spain of Italian ancestry. Ramiro Miqueli has been able to trace Ramiro Miqueli’s ancestry back to 1725 in Spain and Italy. Ramiro Miqueli’s Father, Miguel retired after 20 years as the Secretary of the Municipal Court in San Antonio de los Baños and began a successful career as an entrepreneur. Ramiro Miqueli’s father employed over 250 employees and owned a bakery, two tile factories and 15 apartment buildings in Havana. Ramiro Miqueli’s mother, Estela, was the matriarch of the family and dedicated her life entirely to raising five children: Jose, Miguel, Ramiro Miqueli, Oscar and Mario. Both parents and the youngest brother are now deceased.

Ramiro Miqueli completed elementary studies at a private school in San Antonio de los Baños, Academia Atenas, where Ramiro Miqueli was an honor student. Ramiro Miqueli completed Ramiro Miqueli’s high school education at another private school, Pitman Academy. Before starting electrical engineering undergraduate studies at the University of Havana, Ramiro Miqueli participated in sports. Ramiro Miqueli achieved a green belt in judo and practiced competitive sports such as basketball and swimming.

Ramiro Miqueli and Ramiro Miqueli’s brothers enjoyed a privileged, happy life until Cuba went through a Communist revolution that brought misery and chaos to the island in 1959. While Cuba had problems prior to 1959, the Ramiro Miquelis enjoyed democratic rights such as elections, liberty, equality, decency, justice, private property and freedom of the press, religion and travel. These rights were ruthlessly taken by one of the most brutal dictatorships in the world.

Fearing for the safety of the family, the Ramiro Miquelis decided to seek freedom and arrived legally as permanent residents in the United States in 1961. The Ramiro Miqueli family settled first in New York in 1961, but relocated to New Jersey in 1962. Ramiro Miqueli’s first job in New York was washing dishes. In New Jersey, the Ramiro Miquelis were successful in establishing jewelry stores. The entire family became American citizens after the required five years as permanent residents in the USA.

In 1964, Ramiro Miqueli responded to the call of duty and served active duty for two years in the US Army. Ramiro Miqueli spent a tour of duty in Vietnam with the Calvary Division and was honorably discharged from the US Army Reserve on February 28, 1970. After completing Ramiro Miqueli’s active duty in the US Army in 1966, Ramiro Miqueli attended New York University in New York and enrolled at St. Peter’s College in Jersey City, New Jersey, where Ramiro Miqueli graduated with a Bachelor of Science degree in Mathematics in 1970.

While attending college, Ramiro Miqueli met Mary, who was attending Rutgers University and graduated with honors and a Bachelor of Arts degree in Literature in 1970. They were married on August 30, 1970 and lived in New Jersey for 26 years.

While holding a full time job, Ramiro Miqueli earned a Master’s Degree in Management Science from Fairleigh Dickinson University, New Jersey in 1977. Ramiro Miqueli later attended St. Peter’s College again to study Accounting during 1993 to 1995.

Ramiro Miqueli’s early career was at AtlanticRichifield, Inc., a $20 billion dollar oil company where Ramiro Miqueli worked in Management Information Systems as a Programmer/Analyst in New York. As part of the development team, Ramiro Miqueli participated in the development of a new Payroll System.

In 1972, Ramiro Miqueli joined Schering-Plough, Inc., a $14 billion pharmaceutical company with operations in 30 countries, as a Lead Analyst and Project Leader in Sales and Accounting Systems. After completing Ramiro Miqueli’s post-graduate studies in 1976, Ramiro Miqueli was transferred to Corporate Audits, where Ramiro Miqueli was involved in assessing accounting and manufacturing systems. This position required extensive travel to Latin America and Europe. Ramiro Miqueli oversaw multidiscipline audits of operations in USA, Latin America and Europe, supervising 19 auditors.

In 1981, Ramiro Miqueli joined CBS Inc., the largest broadcast network in the USA with revenues now exceeding $50 billion annually as a Regional General Auditor of International operations. At CBS, Ramiro Miqueli excelled in auditing, accounting, finance, business development and sales. Ramiro Miqueli traveled extensively throughout the USA, Latin America and Europe. Ramiro Miqueli successfully orchestrated audit plans and schedules to protect Company’s assets and ensure compliance with policies and procedures, as well as reduced outside audit costs by 15%. Ramiro Miqueli oversaw financial and operational audits after CBS/Westinghouse merger and performed due diligence on two major acquisitions, as well as developed much-needed methodology to tighten risk-based controls for a 40-country, $30 billion organization.

After almost 20 years at CBS, Ramiro Miqueli was considered one of its key employees. Ramiro Miqueli’s latest position was as the Executive Vice President & General Manager of CBS TeleNoticias, a TV cable company with 260 employees that broadcasted in Spanish and Portuguese to 19 different countries.

While at CBS TeleNoticias, Ramiro Miqueli led the growth of US Hispanic and LATAM sales from $2.5 million to $4.5 million in six months. Ramiro Miqueli also played a major role in international cable TV network, which reached 50 million households. Ramiro Miqueli’s greatest accomplishment at CBS TeleNoticias was the development of the Portuguese-language cable network, CBS Brazil, to broadcast in Portuguese to Brazil from Miami.

Ramiro Miqueli retired from CBS, Inc. in 1999. With several partners, Ramiro Miqueli started UnoDosTres.com, which offered television and radio programming on-line in Spanish to the Hispanic population and to Latin America. Ramiro Miqueli and Ramiro Miqueli’s partners successfully raised $3.1 million in capital from private investors and secured partnership agreements worth $250 million in advertising and programming content. After two years, Ramiro Miqueli sold Ramiro Miqueli’s shares of UnoDosTres.com and embarked in other ventures.

During the last nine years, Ramiro Miqueli has been involved in developing emergent private companies such as UnoDosTres.com. The most recent ones of note are IPP of America, Inc. and InterTransfers, Inc.

Ramiro Miqueli joined IPP of America, a company specializing in providing payment solutions to people without access to bank accounts, the so-called under-banked community. While at IPP, Ramiro Miqueli introduced new products and services which contributed over 20 percent profit margin and implemented cost-saving plan, slashing 80% ($3.2 million) of in-house maintenance expense.

In May 2004, Ramiro Miqueli joined InterTransfers as an officer and as the President and Chief Executive Officer. InterTransfers is an American company that is incorporated in Florida. It provides currency exchange, money transfers, wire transfers and wholesale check cashing. At InterTransfers, Ramiro Miqueli has full responsibility for directing day-to-day operations; for increasing sales and profits; and for ensuring compliance with all regulations and internal controls. Ramiro Miqueli increased revenue by $6.0 million and profits by $4.5 million during first year and penetrated new markets in Florida, Georgia., Connecticut, New Jersey, Massachusetts and South Carolina, as well as the United Kingdom, Spain, Portugal, Switzerland and Germany.

Using the services of InterTransfers, Latin Americans can send money to their loved ones back home in a fast and reliable way to Argentina, Bolivia, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Dominican Republic, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Uruguay y Venezuela. The services are also available to the United Kingdom, Spain, Portugal, Switzerland and Germany, where payments are made in Euros, British Pound or Swiss Francs.

Together with other qualified and experience executives, Ramiro Miqueli devoted many hours of hard work during several months to establish a robust anti-money laundering program and a strong Compliance Department. InterTransfers is in full compliance with its regulatory requirements and has a functional compliance program in place to reduce the risk associated with money laundering and other illicit activity.

Ramiro Miqueli is currently in the process of completing the acquisition of a major money transmitter company in the United States. InterTransfers is waiting for the approval of the different states for the change in control. This acquisition is expected to be completed by May 2008 and will add another 200 agents to InterTransfers.

Ramiro Miqueli was a former member of the Board of Directors of the International Council of the National Academy of Television Arts and Sciences (2000); former Director of the Spanish Mercantile Federation, Union City, New Jersey (2003-2004); and served in the Board of Directors of IPP of America, Inc. (2007).

While Ramiro Miqueli has been a successful executive, Ramiro Miqueli maintains that Ramiro Miqueli’s greatest enjoyment and accomplishment in life is creating a family. Ramiro Miqueli has been married to Mary, a senior executive in advertising and marketing, for 37 years and was blessed with two handsome sons, one grandson and one granddaughter.

Ramiro Miqueli resides with Ramiro Miqueli‘s wife Mary in Palmetto Bay, Florida and spends long week-ends with Ramiro Miqueli’s sons and grandkids.

Ramiro Miqueli is a multilingual senior executive with over 35 years of international and domestic experience in Fortune 500 management, pre-IPO startup, operations and finance spanning alternative financial services, broadcasting, entertainment, publishing, manufacturing and Internet operations.

I spent nearly three-years living the life if an “NMSer.” It is where I got trained up in the art of new media strategy and new media marketing. I had an amazing experience working there and I am also happy to share the latest post-Meredith purchase in the form of a very nice article, Tracking Who’s Saying What About Whom: New Media Strategies’ ‘Online Analysts’ Scour the Web for Mentions of Opinion-Sensitive Clients, by Kim Hart, on the Washington Post. Simply put, co-founders Pete Snyder and Aaron Earls are truly visionaries, deserving of their notable success.

Tracking Who’s Saying What About WhomNew Media Strategies’ ‘Online Analysts’ Scour the Web for Mentions of Opinion-Sensitive Clients

By Kim Hart

Washington Post Staff Writer
Monday, January 29, 2007; Page D01

Moira Curran starts her day at the office by skimming several dozen blogs, occasionally firing off instant messages to her co-workers with links to juicy bits of celebrity gossip.

Then she listens to podcasters chatting about the latest episodes of “Grey’s Anatomy” or “Lost.” In the afternoon, she keeps an eye on soap operas on the television set that hangs above her desk.

Ashley Duncan, left, Carrie O’Malley, center, and Jenni Collins are among the New Media Strategies employees who comb the Web for clients that want to protect their brands and public images. (By Ricky Carioti — The Washington Post)

About 70 colleagues, scattered across two floors of an Arlington high-rise, spend eight hours a day doing much of the same. Some of them are also playing video games, watching movies and cruising around MySpace.

That’s exactly what the clients of New Media Strategies, an online marketing company, pay the employees to do. Companies ranging from movie studios and television networks to automakers and burger chains hire these professional Web surfers to scour the Internet for any mention of their brands. Over the past few years, the “online analysts” have helped the companies track their reputations, found ways to get their products noticed and joined online conversations to help steer them the way clients want them to go.

More recently, as the explosion of blogs, social networks and video-sharing sites has driven big companies to recognize the role of Internet image in protecting their bottom lines, traditional media companies and private investors are seeking to buy Web-savvy start-ups that have a toehold in cyberspace.

That’s what happened to New Media Strategies this month, when it was acquired — with two Los Angeles-based online marketing firms — by Meredith Corp., a Des Moines-based media company known for its sturdy lineup of traditional magazines such as Better Homes and Gardens and Ladies’ Home Journal.

“I see the Internet as the world’s largest focus group,” said Pete Snyder, a former media consultant and political pollster who started the company out of his Capitol Hill apartment eight years ago. He had received a few casual offers to buy the company, but interest spiked in the past year. “So many companies have been so deeply entrenched in old media. . . . Now they’re looking to plow into the Web 2.0 world.”

Evidence of that world abounds in the Arlington office, brightly painted in red, orange and yellow. A podcast studio occupies a corner office, and conference rooms are named “.com,” “.net,” “.gov” and “.org.”

Posters from the movies the company has helped promote line the walls — so many that passersby sometimes ask if the office doubles as a theater. Framed albums from Black Sabbath and several seasons of “American Idol” hang next to a flat-screen television reserved for “product viewing.”

Many of the online analysts wear headphones all day and chat with bloggers via instant messages. Their job is to be the clients’ eyes and ears online, said Clay Dunn, 28, a brand manager who monitors what is said about video games and movies.

He watches for rumors and alerts his Hollywood clients if online coverage goes awry. Once, for example, backstage photos from a movie set surfaced and spoiled a sneak preview already in the works.

Curran, another brand manager who trolls the Web on behalf of television clients, corrects errors published in blogs. If rumors spread that someone’s been fired from the cast of HBO’s “Entourage,” for example, she’s there to set the record straight. If an angry viewer bashes a network for a violent scene in a prime-time show, she’s there to post a rebuttal. She watches soap operas so she’ll be able to chat knowledgably with the rest of the online audience.

“Every day, I’m an absolute sponge,” said Curran, 25.

Curran said she is careful to acknowledge her connection to clients when it’s required. All online marketers have to walk a fine line when they work the blogosphere. Federal Trade Commission rules require them to identify their roles when they’re making a point on behalf of a client, but if they’re gossiping about the latest episode of “Desperate Housewives” they can legally be as anonymous as anyone else.

Ashley Duncan, left, Carrie O’Malley, center, and Jenni Collins are among the New Media Strategies employees who comb the Web for clients that want to protect their brands and public images. (By Ricky Carioti — The Washington Post)

The New Media Strategies employees are young, self-identified tech geeks whose goal is to know the Internet inside and out — an increasingly daunting task as hundreds of new blogs and Web sites crop up every day. They try to stay a few strides ahead of online developments — or at least only a step or two behind.

“The Internet used to be our oyster,” Curran said of the days just a few years ago when there were only chat rooms and message boards to monitor. “It still is, but we have to reassess the things we pay the most attention to.”

New Media Strategies’ entertainment practice was the first to take off; Hollywood has long been willing to spend money to influence the online world. Over the past few years, Coca-Cola, Burger King, AT&T, Dodge and Ford joined the client roster. Most recently, public affairs has become the fastest-growing area for the company.

“Before, we could barely get a politician to spend money on a Web site, let alone a massive Web campaign,” Snyder said from his Arlington office. “The world across the river is waking up to this.”

So are buyers and investors. Media companies are starting to show strong interest in adding interactive firms to their portfolios, said Seth R. Alpert, managing director of AdMedia Partners, a New York investment bank that facilitates deals between advertising and marketing companies. AdMedia represented New Media Strategies in its recent acquisition.

“Serving advertisers is now seen as being more broad than putting ink on paper or building Web sites,” Alpert said.

British marketing giant WPP Group, which includes established advertising firms Ogilvy & Mather and Young & Rubicam, has acquired several interactive-media firms. Nielsen Media Research combined three online-research companies to create Nielsen BuzzMetrics, which analyzes online markets.

In the Washington area, private investors recently put money into another start-up — Clarabridge, a Reston company whose software crawls Web sites, recording what people say about specific products or brands and tabulating the occurrence of positive or negative words to help clients assess their cyberspace images. For example, it tracks recommendations and criticisms about certain airlines on travel sites.

The company calls the process “online intelligence.” It is currently working for pharmaceutical companies to get a sense of how consumers feel about the drugs the clients make.

“This can shape how they spend that million dollars to launch a product,” said Sid Banerjee, co-founder and chief executive of Clarabridge. “There are enough mainstream consumers making decisions on the Internet that they represent a meaningful sample of the market.”

Last week, the company took in $7.2 million in venture capital funding from Intersouth Partners, based in Durham, N.C., and Reston, bringing its total financing to $10 million since it started in 2005.

Cymfony, a Boston interactive-media firm and a competitor of New Media Strategies and Clarabridge, has received $24 million in venture capital cash in the past seven years.

Cymfony got its start doing research for intelligence agencies but decided to use its text-mining software to monitor the consumer-generated Web. Its business has doubled as advertisers take to the Internet, said chief executive Andrew Bernstein.

“There’s too much media online and no one knows where to turn,” he said. “So they turn to us.”

“Pete Snyder, Founder and CEO, New Media Strategies, Inc.: Pete is the Founder and CEO of New Media Strategies, the industry pioneer and market leader in online intelligence, brand promotion and brand protection, headquartered in Arlington, Virginia. Drawing on his background as a pollster and media consultant, Pete founded New Media Strategies in 1999, establishing a new industry in market research, brand marketing and communications. New Media Strategies uses technology to tap into the power of the Internet and the blogosphere, helping leading corporations and causes, including some of the biggest Hollywood brands, to promote and protect their brands and bottom lines, online. As CEO, Pete has guided New Media Strategies’ success and rapid organic growth. Over the past six years, New Media Strategies has built a blue-chip client base that features some of the best known brands and corporations in the world, including among others: ABC, AOL Time Warner, Atari, Boston Beer Company, Burger King Corporation, Dodge, Disney, EA, Elektra Records, HBO, Levi’s, McDonald’s, Monster, Northwest Airlines, Paramount Pictures, RCA Records, Red Bull, Reebok, Revlon, Sci-Fi Channel, Sony, USA Network, and Wyeth. Pete was recently honored as a finalist for the Ernst & Young Entrepreneur of the Year awards, and New Media Strategies was recently recognized on the “Inc. 500″ listing of the Fastest Growing Companies in America. Proving that a company can focus on fast growth, profitability, and fun, New Media Strategies has been recognized by Washingtonian Magazine as one of “50 Great Places to Work” in Washington, and the Washington Business Journal recently honored New Media Strategies as one of Washington’s Best Places to Work. A former political media consultant and a pollster to New York Mayor Rudy Giuliani, Pete regularly appears as a commentator on the Fox News Channel and has served as a marketing and political expert on CNBC, The News with Brian Williams, CBS Evening News with Dan Rather, and Fox News Channel’s Your World with Neil Cavuto, Hannity and Colmes and Fox and Friends. New Media Strategies has appeared in national media publications including the Wall Street Journal, Washington Post and the Hollywood Reporter.”

I just received a Skype call from a gentleman who thanked me for the article I wrote about my response to our — the United States’ — short sighted and self-destructive foreign policy, entitled America Does Not Go Abroad in Search of Monsters to Destroy. Please check it out…

America Does Not Go Abroad in Search of Monsters to Destroy

Has anyone checked the label on the prescription that we in the United States have been given to treat permanent tyranny around the world? The side effects are much worse than the cure.

The most important side effect is that until the population of a sovereign nation-state is ready to join the emergent worldwide free market economy, any attempt at imposing either democracy or capitalism will fail once external influence is removed. The blowback from this imposition and resulting failure is that the resulting system will be similar or worse than the preceding system, and when it comes to the global balance of power, the devil you know is always better than the devil you don’t.

On the 13th of February Meet the Press, Natan Sharansky debated Pat Buchanan over the book A Case for Democracy, about which President Bush admits he is passionate and which the White House intends to use as a foreign policy roadmap for the next four years. I have yet to read either Mr. Sharansky’s book or Mr. Buchanan’s controversial response, Where the Right Went Wrong, but I do have an opinion based wholly on the debate and the transcript of the debate.

I found myself in strong agreement with a lot of what Pat Buchanan recommended on foreign policy. For example, “In my judgment, what happened on 9/11 was a result of interventionism. Interventionism is the cause of terror. It is not a cure for terror.”

The President’s premise that domestic terrorism is the direct result of envy, jealousy, or insecurity is flawed. As Pat Buchanan states in the interview, “the United States was not attacked because we are free. Bin Laden was not attacking the Bill of Rights. We were attacked because the United–over here because the United States’ military and political presence is massive over there. Bin Laden in his fatwah, his statement of declaration of war on the United States, said the infidels were standing on the sacred soil of Saudi Arabia. They want us out of the Middle East. They don’t care whether we have a separation of church and state.”

All systems reject invasion, even our bodies. Even in the case of a transplanted organ which is welcome, one must continue taking medicine for life in order to keep the body from rejecting the invader, even though the invader is pink, healthy, not poisoned and dying like the original. Internationally, it doesn’t matter if our prescription, our pink and healthy liver, our strong heart, is going to cure what ails the world, because that just isn’t the point. Curing the world’s ills requires that we will need to make sure the patient is constantly taking its “for the rest of your life” anti-rejection medications. Even if this is delivered forcibly under restraint, “for your own good” and “it hurts me more than it hurts you.”

One of the obvious outcomes of this stated overt (and not covert) intention “to help democratic institutions in every region in every nation on earth is a formula for permanent war,” says Mr. Buchanan,

Buchanan went on to state very clearly that it is not in America’s best interest to intervene in affairs of sovereign nation-states, governments that are in fact recognized by the world. To again quote Pat Buchanan, paraphrasing John Quincy Adams, “America does not go abroad in search of monsters to destroy. She is the champion of freedom everywhere, but the vindicator only of her own.”

John Quincy Adams said it better himself, “America does not go abroad in search of monsters to destroy. She is the well-wisher to freedom and independence of all. She is the champion and vindicator only of her own.”

When it comes down to it, there is no legal mandate that we as a nation or as a member of the world government may aggressively pursue this sort of agenda. Again, Pat Buchanan, “where in the Constitution do we get the right to intervene in the internal affairs of countries that do not threaten us and do not attack us? If they don’t, their internal politics are their own business,” adding that “the president of the United States has no constitutional authority to do this.”

And even after all that, one might realize that the only form of government that can in fact be transplanted like an organ is an authoritarian dictatorship. In this case I will intentionally misappropriate Senator Charles Grassey’s quote when he said, in the same episode of Meet the Press, “I think that there’s a movement towards freedom that people are naturally born free, they want to be free, and you don’t impose democracy. Democracy is natural. You can only impose dictatorship.”

Even though we want to believe that all functioning systems need to have an emergent pattern that is democratic, this is not exclusively the case. Governments are really visible manifestations of their culture. There has never really been a long-lasting government that has been out of step with its mother culture. We know that a family’s culture is deep and very difficult to influence. A company’s takes either a lot of time or a total radical amputation to truly change the culture. Since nation-states are in fact artificial constructs anyway, it is almost impossible to make drastic changes without Draconian measures, the majority of which are morally and ethically offensive and more costly than their intended good.

My interpretation on this quote is that a Vanguard of Democracy is as futile as a Vanguard of the Proletariat. That imposing democracy is as futile and as temporary as imposing Marxist-Leninism, communism, capitalism, or even the free market. And when this Vanguard of Democracy and the free market system was imposed on Russia, the blowback was arguably the complete dissolution of realpolitik, resulting in an entire country run by the Russian Mafia in a very effective and complete power grab. Is this democracy? Where is the Nation-State in a country that can’t even contain its nuclear assets? The biggest weak link in the entire underground weapons-grade plutonium economy? A country that has a larger rift between haves and have nots than ever before, A true playground for the neo robber baron. Where the super rich can ignore traffic laws if they posses the official flashing blue lights on their Mercedes-Benz S600 sedans. In the case of Russia, we have a culture that has never known either democracy or freedom, from the Czars to the Communists. On a systemic level, the Russian system broke under this imposition.

And there are a surplus of sovereign governments worldwide unready or unwilling to accept an imposed “freedom,” “democracy” and “the free market” systemically from the top-down. These desires happen in emergence, through bubbling up from the bottom. From discontent, from desire, from education, and through participation in a global market and global economy. By willing hearts and minds legitimately as opposed to through heavy-handed coercion.

So, in that regard, Natan Sharansky’s naive comment, although correct on the surface, is not a very complex argument, “I believe that all the people, when given opportunity to choose between living in fear or living in freedom, choose to live in freedom,” What he forgot to mention is that his argument doesn’t include a very important missing piece, which is, “all things being equal.”

I agree with the following premise, “All things being equal, I believe that all the people, when given opportunity to choose between living in fear or living in freedom, choose to live in freedom.” But in developing nations, in nations that are still tribal or predominately rural, in nations that don’t have a history of education or are based on tribalism, monarchy, or religion, and in nations that have high scarcities or are under crushing debt, the resulting unintended consequences of imposing democracy, capitalism, or the free market economy usually results in a situation much worse, or at least much less predictable, than the original. I hate to use “better the devil we know than the devil we don’t” but the jury is out as to whether an Iraq with no boarders and a forced, unnatural, system of government will chomp at the bit until it is given an opportunity to revert to something similar but different.

Again, to quote Pat Buchanan in support of the above — the devil we know is better than the devil we don’t theory of foreign policy, “We cannot make the enemy the best of the good . . . we have had occasions, the last great crusade for democracy was Woodrow Wilson going across the sea with an army to make the world safer. We brought down all the monarchs and we got instead Lenin and Stalin and Mussolini and Hitler.”

Posted by Chris Abraham at March 10, 2005 01:17 PM

Has anyone checked the label on the prescription that we in the United States have been given to treat permanent tyranny around the world? The side effects are much worse than the cure.

The most important side effect is that until the population of a sovereign nation-state is ready to join the emergent worldwide free market economy, any attempt at imposing either democracy or capitalism will fail once external influence is removed. The blowback from this imposition and resulting failure is that the resulting system will be similar or worse than the preceding system, and when it comes to the global balance of power, the devil you know is always better than the devil you don’t.

On the 13th of February Meet the Press, Natan Sharansky debated Pat Buchanan over the book A Case for Democracy, about which President Bush admits he is passionate and which the White House intends to use as a foreign policy roadmap for the next four years. I have yet to read either Mr. Sharansky’s book or Mr. Buchanan’s controversial response, Where the Right Went Wrong, but I do have an opinion based wholly on the debate and the transcript of the debate.

I found myself in strong agreement with a lot of what Pat Buchanan recommended on foreign policy. For example, “In my judgment, what happened on 9/11 was a result of interventionism. Interventionism is the cause of terror. It is not a cure for terror.”

The President’s premise that domestic terrorism is the direct result of envy, jealousy, or insecurity is flawed. As Pat Buchanan states in the interview, “the United States was not attacked because we are free. Bin Laden was not attacking the Bill of Rights. We were attacked because the United–over here because the United States’ military and political presence is massive over there. Bin Laden in his fatwah, his statement of declaration of war on the United States, said the infidels were standing on the sacred soil of Saudi Arabia. They want us out of the Middle East. They don’t care whether we have a separation of church and state.”

All systems reject invasion, even our bodies. Even in the case of a transplanted organ which is welcome, one must continue taking medicine for life in order to keep the body from rejecting the invader, even though the invader is pink, healthy, not poisoned and dying like the original. Internationally, it doesn’t matter if our prescription, our pink and healthy liver, our strong heart, is going to cure what ails the world, because that just isn’t the point. Curing the world’s ills requires that we will need to make sure the patient is constantly taking its “for the rest of your life” anti-rejection medications. Even if this is delivered forcibly under restraint, “for your own good” and “it hurts me more than it hurts you.”

One of the obvious outcomes of this stated overt (and not covert) intention “to help democratic institutions in every region in every nation on earth is a formula for permanent war,” says Mr. Buchanan,

Buchanan went on to state very clearly that it is not in America’s best interest to intervene in affairs of sovereign nation-states, governments that are in fact recognized by the world. To again quote Pat Buchanan, paraphrasing John Quincy Adams, “America does not go abroad in search of monsters to destroy. She is the champion of freedom everywhere, but the vindicator only of her own.”

John Quincy Adams said it better himself, “America does not go abroad in search of monsters to destroy. She is the well-wisher to freedom and independence of all. She is the champion and vindicator only of her own.”

When it comes down to it, there is no legal mandate that we as a nation or as a member of the world government may aggressively pursue this sort of agenda. Again, Pat Buchanan, “where in the Constitution do we get the right to intervene in the internal affairs of countries that do not threaten us and do not attack us? If they don’t, their internal politics are their own business,” adding that “the president of the United States has no constitutional authority to do this.”

And even after all that, one might realize that the only form of government that can in fact be transplanted like an organ is an authoritarian dictatorship. In this case I will intentionally misappropriate Senator Charles Grassey’s quote when he said, in the same episode of Meet the Press, “I think that there’s a movement towards freedom that people are naturally born free, they want to be free, and you don’t impose democracy. Democracy is natural. You can only impose dictatorship.”

Even though we want to believe that all functioning systems need to have an emergent pattern that is democratic, this is not exclusively the case. Governments are really visible manifestations of their culture. There has never really been a long-lasting government that has been out of step with its mother culture. We know that a family’s culture is deep and very difficult to influence. A company’s takes either a lot of time or a total radical amputation to truly change the culture. Since nation-states are in fact artificial constructs anyway, it is almost impossible to make drastic changes without Draconian measures, the majority of which are morally and ethically offensive and more costly than their intended good.

My interpretation on this quote is that a Vanguard of Democracy is as futile as a Vanguard of the Proletariat. That imposing democracy is as futile and as temporary as imposing Marxist-Leninism, communism, capitalism, or even the free market. And when this Vanguard of Democracy and the free market system was imposed on Russia, the blowback was arguably the complete dissolution of realpolitik, resulting in an entire country run by the Russian Mafia in a very effective and complete power grab. Is this democracy? Where is the Nation-State in a country that can’t even contain its nuclear assets? The biggest weak link in the entire underground weapons-grade plutonium economy? A country that has a larger rift between haves and have nots than ever before, A true playground for the neo robber baron. Where the super rich can ignore traffic laws if they posses the official flashing blue lights on their Mercedes-Benz S600 sedans. In the case of Russia, we have a culture that has never known either democracy or freedom, from the Czars to the Communists. On a systemic level, the Russian system broke under this imposition.

And there are a surplus of sovereign governments worldwide unready or unwilling to accept an imposed “freedom,” “democracy” and “the free market” systemically from the top-down. These desires happen in emergence, through bubbling up from the bottom. From discontent, from desire, from education, and through participation in a global market and global economy. By willing hearts and minds legitimately as opposed to through heavy-handed coercion.

So, in that regard, Natan Sharansky’s naive comment, although correct on the surface, is not a very complex argument, “I believe that all the people, when given opportunity to choose between living in fear or living in freedom, choose to live in freedom,” What he forgot to mention is that his argument doesn’t include a very important missing piece, which is, “all things being equal.”

I agree with the following premise, “All things being equal, I believe that all the people, when given opportunity to choose between living in fear or living in freedom, choose to live in freedom.” But in developing nations, in nations that are still tribal or predominately rural, in nations that don’t have a history of education or are based on tribalism, monarchy, or religion, and in nations that have high scarcities or are under crushing debt, the resulting unintended consequences of imposing democracy, capitalism, or the free market economy usually results in a situation much worse, or at least much less predictable, than the original. I hate to use “better the devil we know than the devil we don’t” but the jury is out as to whether an Iraq with no boarders and a forced, unnatural, system of government will chomp at the bit until it is given an opportunity to revert to something similar but different.

Again, to quote Pat Buchanan in support of the above — the devil we know is better than the devil we don’t theory of foreign policy, “We cannot make the enemy the best of the good . . . we have had occasions, the last great crusade for democracy was Woodrow Wilson going across the sea with an army to make the world safer. We brought down all the monarchs and we got instead Lenin and Stalin and Mussolini and Hitler.”