Chris Abraham is a Founding Partner, President, and Chief Operating Officer (COO) of Abraham Harrison, LLC, an international public relations firm specializing in online public relations and word-of-mouth/conversation marketing.
Mr. Abraham is an expert in online outreach, advocacy and marketing with over 15 years of online experience. His experience focuses on web strategy, including SEO strategy, […]
Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the […]
Chris Abraham is a Founding Partner and the President of Abraham Harrison, LLC, an international consulting group with specialties in online word-of-mouth/conversation marketing and online business & technology strategy advising. Abraham Harrison, LLC is based out of Washington, DC and Berlin and serves clients across the globe with associates spanning ten time zones. Via LinkedIn
I just posted my latest-and-greatest resume onto Craig’s List: San Francisco, Washington, DC, Seattle, and New York City
Social Media, New Media, Web2.0 Strategy, and New Marketing Expert
Interested in remote projects and contracts. Also interested in Washington-area on-site consulting and contract opportunities
MISSION
My passion is to use my experience and expertise in online community outreach and […]
I received an email from Justin Kirby asking me to comment on the ten predictions that he made about the future of connected marketing back in 2005. First, amazing predictions; secondly, I think I wrote a book of my own. Justin’s predictions and my comments for your consideration below…
So, I have been trying to update my resume and keep it up-to-date. Let me know if there are any embarrassing errors, oversights, or mistakes.
The Internet is too big for direct marketing. The most efficient and efficient way to reach your target market online is to identify and influence the influencers – the opinion leaders who can and will market on your behalf.
Markets are conversations. Conversations are two-way. Since you are what you do and say online and since […]
Being open and authentic is step one of who you are, step two is being available to respond to questions, comments, and criticism.
Markets are conversations. Conversations are two-way. Since you are what you do and say online and since you will be judge on your reputation and follow-through, it is important.
No matter how sweet, open, […]
Online outreach activities require bespoke tailoring according to the community’s values and communication patterns; otherwise, marketing campaigns can not merely fail, but result in server blowback, hurting not just brand perception online, but universal brand reputation.
A next step when planning an online brand promotion campaign is to define target audiences. Examples of target audiences are […]
Long Tail PR Requires New Media Marketing and Online Outreach
My good friend George Brett sent me to read Long Tail PR: how to do publicity without a press release (or the press) and I have to admit that the article is an excellent question but there is no there there. In fact, the article might just opening Pandora’s box. I have some answers . […]