CHALLENGE: This was a two week, high pressure campaign focused on getting International Medical Corps (IMC) into the final five of the American Express Members Project $2.5 million giveaway competition. 1,190 projects were nominated for participation in the competition, Amex cardholders could vote for their favorite project, and the top […]
My firm, Abraham Harrison, and I are helping the Fresh Air Fund place 200 inner-city kids from New York City into country homes for a free summer vacation this summer. Please help me out — help me share the opportunity far and wide! The Fresh Air Fund has provided free summer vacations to New York […]
I quickly realized that StumbleUpon is the coolest and hottest social bookmarking service nobody has heard of. I love it but I don’t nearly use it enough: either as a stumbler or as a marketer. I found this on Blog Marketing Journal and thought I would open it up to you:
In case you are not […]
While very many media outlets support del.icio.us in their bookmarking and social media strategies, there has been very little innovation in the del.icio.us social bookmarking platform — this has been a major problem with properties that have been acquired by big firms such as AOL, Google, and Yahoo!, in the case of del.icio.us. Allen Stern […]