Jeremy Pepper just wrote a blog post entitled Can I can get a big cup of STFU please? that you should read. The long story short is that social media is just one part of public relations and that everything really hinges on relationships and connections (Via Marketing Conversation and POP! PR Jots):
The fact is […]
My business partner and CEO, Mark Harrison, boiled our, Abraham Harrison’s, elevator speech down into bullet points. Let me know what you think!
Abraham Harrison, LLC is a Public Relations company dealing solely in online media
AHLLC has two practices: Promotional online PR, and Defensive online PR
Promotional online PR is about getting the client’s message out
Three […]
Krishna De just wrote an article called How Not To Pitch A Blogger and it is brilliant and useful — “here are three of the many mistakes they made in the pitch:”
there was no personal connection in the email to me about why the story may be of interest to me and my readers
they did […]
I just posted an article onto Marketing Conversation called Gifting Bloggers Doesn’t Mean Pushing Swag and within minutes Stevie Wilson of LA-Story wrote the most amazing comment on the culture of swag that is commonplace in Los Angeles, California… (via Marketing Conversation)
Swag is the name of the game in Los Angeles– in a city that […]
Well, in the blogger-to-blogger dialog between Norman Birnbach and me, starting with How Do You Establish Metrics for a Blogging Initiative? Take a page from the campaign for Jerry White’s book then moving onto Guy Kawasaki on the impact of bloggers on PR and buzz, then Gifting Bloggers Doesn’t Mean Pushing Swag, Stevie Wilson on […]
Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the […]
My Director of Client Service, Daniel Krueger, wrote an insightful blog post over at Abraham Harrison’s PR and marketing blog, Marketing Conversation, called Marketing in the New Millenium. The story is in growing response to the fine article from Norman Birnback over at PR Backtalk, including Spread The Word: Blogs Matter We Just Can’t Measure […]
My Director of Operations, Saul Wainwright, wrote a very fine blog post, Spread The Word: Blogs Matter We Just Can’t Measure It!!, over on Marketing Conversation today in response to a blog post by Norman Birnbach of PR Back Talk titled How Do You Establish Metrics for a Blogging Initiative? Take A Page (Via Marketing […]
Norman Birnbach just posted the first part in a series of articles about a recent blogger PR outreach that my company, Abraham Harrison, did on behalf of Survivor Corps. It is a very generous article and everyone here is very pleased.
Our goal for the Survivor Corps campaign was to promote both the introduction of Survivor […]
Andy Sernovitz’s blog’s name says it all, and definitely reflects my response to reading this: Damn, I Wish I’d Thought of That!, especially in his post Instant Word of Mouth for Restaurants. From our experience doing blogger outreach and blogger gift-giving, this is on-the-money advice you should all consider:
Give every lunch customer 6 desserts to […]