Jeremy Pepper just wrote a blog post entitled Can I can get a big cup of STFU please? that you should read. The long story short is that social media is just one part of public relations and that everything really hinges on relationships and connections (Via Marketing Conversation and POP! PR Jots):
The fact is […]
I have been going through Google Docs and discovered an internal document I would like to share with you from back in the beginning of 2007. Taylor Donlan wrote it to explain to our new staff how best to reach out to and engage online on behalf of our clients and in general. I was […]
My business partner and CEO, Mark Harrison, boiled our, Abraham Harrison’s, elevator speech down into bullet points. Let me know what you think!
Abraham Harrison, LLC is a Public Relations company dealing solely in online media
AHLLC has two practices: Promotional online PR, and Defensive online PR
Promotional online PR is about getting the client’s message out
Three […]
Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the […]
My Director of Client Service, Daniel Krueger, wrote an insightful blog post over at Abraham Harrison’s PR and marketing blog, Marketing Conversation, called Marketing in the New Millenium. The story is in growing response to the fine article from Norman Birnback over at PR Backtalk, including Spread The Word: Blogs Matter We Just Can’t Measure […]
My Director of Operations, Saul Wainwright, wrote a very fine blog post, Spread The Word: Blogs Matter We Just Can’t Measure It!!, over on Marketing Conversation today in response to a blog post by Norman Birnbach of PR Back Talk titled How Do You Establish Metrics for a Blogging Initiative? Take A Page (Via Marketing […]
Norman Birnbach just posted the first part in a series of articles about a recent blogger PR outreach that my company, Abraham Harrison, did on behalf of Survivor Corps. It is a very generous article and everyone here is very pleased.
Our goal for the Survivor Corps campaign was to promote both the introduction of Survivor […]
Andy Sernovitz’s blog’s name says it all, and definitely reflects my response to reading this: Damn, I Wish I’d Thought of That!, especially in his post Instant Word of Mouth for Restaurants. From our experience doing blogger outreach and blogger gift-giving, this is on-the-money advice you should all consider:
Give every lunch customer 6 desserts to […]
Inline video and photo embeds have become essential tools in marketing 2.0. Sex sells, and so does playful innovation. I am impressed by this embedded Flash-based widget from the gang at Knicker Picker, a UK-based reseller of intimate apparel.Of course, since sex does sell, I found the skimpiest, cutest, little outfit possible: there […]
I will let my words speak for themselves, as published in this month’s Atlantic magazine in Lori Gottlieb’s article, Marry Him: The case for settling for Mr. Good Enough (gulp):
“Then there’s my friend Chris, a single 35-year-old marketing consultant who for three years dated someone he calls “the perfect woman”—a kind and beautiful surgeon. She […]