- Cooney/Waters, founded in 1992, uses communications to advance the goals of clients in the health care, pharmaceutical and biotechnology sectors. Your needs may range from introducing a new product to making your case in the court of public opinion. Whatever the challenge, we provide custom analysis, strategy and creative solutions, drawing upon our depth of experience and knowledge of the health care environment.
- Leading global agency Razorfish is offering marketers a new score for evaluating social marketing influence. In the recently released report, Fluent: The Razorfish Social Influence Marketing Report, Razorfish’s Shiv Singh says that because consumers are now connected on the Web in unprecedented ways, each person’s influencers – be it their close friends and family, Facebook friends, or bloggers – play a significant role in the purchasing process. In other words, if you want to convince someone to buy into your product or service, you must also convince their network of influencers.
- I am proud to be a guest writer and guest blogger at Social Brite!
