I have collected a number of thoughts I have had on social media, blogging, social networking, blogger outreach & engagement, blogger activation, astroturfing, and other fun stuff I call Insights — 38 in all — that I just stumbled upon and I thought it would be lovely to share:
- Activating Bloggers
- Advice on Starting and Growing an SNS
- Always Bring Something to the Party
- Blog Community Outreach
- Blog Messaging and Counter-Messaging
- Blogger Outreach
- Blogger Relations
- Brand Ambassadorship Requires Authenticity
- Campaigns Must Evolve with the Internet
- Corporate Blogging and the Corporate Blog
- Domain Name Registration Strategy
- Don’t Be Seduced by the Lure of Astroturfing
- Gift and Asset Distribution
- Influence the Influencers
- Influencer Identification
- Initial Online Audit
- Markets are Conversation
- Message Creation
- Online Advocacy
- Online Communities are Not Virtual
- Online Community Outreach
- Online Outreach and Online Engagement
- Online Universe Creation
- Ping Servers and Pinging
- Publicity and Corporate Blogs
- Reciprocal Linking
- Search Engine Brand Protection
- Social Bookmarking Strategy
- Social Network Profiles are Not Fancy Personal Home Pages
- Social Network Services Encourage Competition
- Social Network Services Should be Facilitated not Controlled
- Talk Like the Locals
- The Blogroll
- The College as Model for Social Networks
- The Internet is Vastly Hugely Mind-Boggingly Big
- Tracking Online Conversation
- When in Rome Do As the Romans Do
- Wikipedia and Wiki Promotional Strategy
