I Find Marié Digby Fascinating

by Chris Abraham on 23/09/2007 ·

In Say it ain’t so, Marié Digby…, Taylor explores the stealth marketing campaign perpetrated by Hollywood Records on behalf of the gamine china doll, Marié Digby. Well, I think she’s cool. And while stealth marketing isn’t cool, it is interesting to watch. Even Carson Daly sticks to orders in this clip, which I paraphrase, who needs American Idol when you have the Internet? I saw Marié Digby on YouTube a few months ago, then heard her on the radio here in LA, and now we’re going to have her on the show, we’re going to make her a star, we’re going to make it happen. I am dead impressed at how well Mr Daly kept to his talking points.


And, for those of you not familiar with her video, Rihanna – Umbrella (Acoustic), then you should check it out.

I really like her. She’s pretty, of course, but she is also capable, subtle, sexy, feminine, and kind of tough. And no, I am NOT being paid by Hollywood Records. I think she’s good and the kind of raw that might pass through the gates as “raw talent.”

Via Marketing Conversation

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