The More You Give Away the More You Sell

by Chris Abraham on 02/06/2005 ·

In a strange parallel to love, B.L. Ochman has found that “the more he gives (away for free), the more he receives (in money)” I believe the secret here in love and business is in not giving half-measures.


When business people “give their shop away” it means that they’re wasting time teasing and not giving.

Ever see how mad a dog becomes when teased with steak versus how loyal when you feed it? Same in business.

I have personally donated money to Greymatter as well as SharpReader, just two examples.



They’re both 100% free, no strings attached and no teasing, just raw steak.

Via ProBlogger, who is a perfect example of this.

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{ 2 comments… read them below or add one }

1 B.L. Ochman 21/02/2006 at 19:44

What a great list of articles. And thanks for including mine. But I must point out that I am female, and not a “he”
:>)
My picture is on my blog.
And all over my website.
BL

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2 Chris Abraham 22/02/2006 at 13:29

Well, that was a direct quote so I guess you weren’t referring to yourself. That said, I don’t think I knew that — I read you via RSS exclusively! Now I know.

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